Mineral Cosmetics Market Report 2025

This Mineral Cosmetics market report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market’s historic and forecast market growth by geography.

The mineral cosmetics market size has grown strongly in recent years. It will grow from $3.26 billion in 2024 to $3.51 billion in 2025 at a compound annual growth rate (CAGR) of 7.8%. The growth in the historic period can be attributed to increased health consciousness among both men and women, increased emphasis on mineral cosmetic products, increased use of natural ingredients, influence of celebrity endorsements and makeup trends, growth in popularity of cruelty-free and vegan beauty products.

The mineral cosmetics market size is expected to see strong growth in the next few years. It will grow to $4.96 billion in 2029 at a compound annual growth rate (CAGR) of 9%. The growth in the forecast period can be attributed to rising consciousness about the looks and appearance of both males and females, growing demand for multi-functioning beauty products, growing disposable incomes among the worldwide population, changing consumer tastes and preferences, increased demand for sustainable and eco-friendly products. Major trends in the forecast period include technological advancements in mineral extraction and processing, inclusion of skincare benefits in mineral makeup formulations, adoption of clean beauty standards in mineral cosmetics, use of innovative packaging materials for sustainability, collaboration between beauty brands and influencers.

The growing preference for organic and natural beauty products is anticipated to drive the mineral cosmetics market in the future. Organic beauty products are made from plant-based materials cultivated without the use of fertilizers or pesticides, and they do not contain genetically engineered substances or petrochemicals. The demand for organic and natural beauty products is rising due to their benefits, such as being safe for the skin, rich in nutrients, more effective, and environmentally sustainable. For example, in March 2023, the British Beauty Council, a UK-based association, reported in The Soil Association’s Organic Beauty and Wellbeing Market Report 2023 that sales in this sector reached £147.6 million in 2022, highlighting the influence of certified brands in the beauty industry. Consequently, the increasing preference for organic and natural beauty products is fueling the demand for the mineral cosmetics market.

The increasing adoption of vegan cosmetic products is expected to drive the growth of the mineral cosmetics market in the coming years. Veganism in cosmetics refers to products that do not contain any animal-derived ingredients or by-products. Vegan formulations are typically made with natural and organic ingredients that are gentle on the skin and free from harmful chemicals, making them appealing to consumers seeking safe and effective beauty products. These vegan formulations are significant in mineral cosmetics, offering animal-free, natural, hypoallergenic, nourishing, moisturizing, eco-friendly, and sustainable options for consumers. For example, in April 2024, The Vegan Society, a UK-based charity, announced the registration of 30,000 vegan cosmetic products. With over 65,000 products registered under the Vegan Trademark, cosmetics and toiletries represent 45% of all registrations. Thus, the growing inclination towards veganism is propelling the growth of the organic personal care market.

Product innovation has become a key trend gaining traction in the mineral cosmetics market. Major players in the mineral cosmetics sector are concentrating on developing innovative products to enhance their market position. For example, in October 2024, Naturals introduced a new organic beauty, skin, and hair care brand called ‘Pearl.’ The company launched 18 new chemical-free products, all derived from 100% natural organic sources, for beauty, skin, and hair care under the Pearl brand.

Major companies in the mineral cosmetics market are concentrating on launching new products, including mineral shield sunscreen, to gain a competitive advantage. Mineral-based sunscreen utilizes minerals like zinc oxide and titanium dioxide as active ingredients to create a protective barrier on the skin, reflecting harmful UV rays. In May 2023, Aloette Cosmetics unveiled Daily Mineral Shield Sunscreen, a mineral-based sunscreen formulated with natural and organic ingredients. This sunscreen hydrates the skin while safeguarding it from UV radiation, featuring active components such as zinc oxide, titanium dioxide, ectoin, aloe vera, and gogiberry extract.

In June 2022, Luxury Brands LLC's acquisition of Youngblood Mineral Cosmetics is anticipated to accelerate new product development, marketing initiatives, and sales support. Youngblood Mineral Cosmetics, a US-based mineral cosmetics company, is set to contribute to Luxury Brands LLC's strategies for direct-to-consumer and business-to-business sales, fostering growth in the mineral cosmetics market.

Major companies operating in the mineral cosmetics market include Glo Skin Beauty, L'Oréal SA, Mineralissima Cosmetics BV, Revlon Inc., Shiseido Company Limited, Clariant AG, ECKART GmbH, Merck & Co. Inc., BASF SE, Neelikon Food Dyes & Chemicals Ltd., Estée Lauder Companies Inc., Nardo’s Naturals Inc., Lady Burd Cosmetics Inc., Radical Cosmetics LLC, Audrey Morris Cosmetics International, MANA Products Inc., Avon Products Inc., Procter & Gamble Company, Unilever plc, Oriflame Holding AG, Kao Corporation, Bare Escentuals Beauty Inc., Colorescience Inc., Youngblood Mineral Cosmetics LLC, Pacifica Beauty LLC, RMS Beauty LLC, W3LL People Inc., Au Naturale Cosmetics Inc., Inika Organic Pty Ltd.

North America was the largest region in the mineral cosmetics market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the mineral cosmetics market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the mineral cosmetics market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Italy, Canada, Spain.

Mineral cosmetics are a type of face makeup composed of compressed minerals, including iron oxides, zinc oxides, titanium oxides, and organic oils. These cosmetics are known for their advantages in soothing sensitive skin and are suitable for oily skin types and other skin types prone to congestion or acne.

The main types of minerals found in mineral cosmetics include iron oxides, zinc oxide, mica powders, titanium dioxide, organic oils, and others. Iron oxide, for example, is used in powders, concealers, and other facial makeup to match skin tones. Iron oxides, consisting of iron and oxygen, serve as coloring pigments in cosmetics and skincare products. Mineral cosmetics include various product types such as face products, lip products, eye products, and others, distributed through various channels, including online and offline outlets.

The mineral cosmetics market research report is one of a series of new reports that provides mineral cosmetics market statistics, including global market size, regional shares, competitors with a mineral cosmetics market share, detailed mineral cosmetics market segments, market trends and opportunities, and any further data you may need to thrive in the mineral cosmetics industry. This mineral cosmetics market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenarios of the industry.

The mineral cosmetics market consists of sales of lipsticks, moisturizers, exfoliators, body lotions, and eye creams. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

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