The tv and radio broadcasting market size is expected to see strong growth in the next few years. It will grow to $668.51 billion in 2030 at a compound annual growth rate (CAGR) of 5.8%. The growth in the forecast period can be attributed to surge in online streaming consumption, adoption of 5g and connected ecosystems, integration of ai-driven content personalization, increasing demand for immersive ar/vr content, expansion of satellite and hybrid broadcasting infrastructure. Major trends in the forecast period include growth of over-the-top (ott) streaming platforms, increasing demand for high-definition (hd) and 4k broadcasting, expansion of regional and local channels, shift towards hybrid radio broadcasting (fm/am + digital), regulatory changes in broadcast licensing.
The growing trend of digitalization is expected to drive the expansion of the TV and radio broadcasting market in the coming years. Digitalization involves transforming a business model by leveraging digital technology to create new revenue streams and value opportunities. This process integrates digital tools and procedures across various operations, including management, communication, production, and customer service. As a result, digitalization has transformed the television and radio broadcasting sectors, making them more efficient, cost-effective, and accessible to a wider audience. For example, a report from the Foreign, Commonwealth and Development Office (FCDO), a UK government department, stated that by 2030, the UK government aims to empower 50 million women and girls to safely participate in the digital world and assist 20 partner countries in improving national digital services through enhanced Digital Public Infrastructure (DPI). Thus, the increasing digitalization is fueling the growth of the TV and radio broadcasting market.
Major companies in the electrical equipment market are creating technologically advanced products, such as wiring devices, to ensure safe and reliable electrical connections. Wiring devices are essential electrical components used to connect, control, or distribute electrical power within a system. This category includes items like switches, outlets, plugs, and connectors, all of which facilitate safe and efficient electrical operation in residential, commercial, and industrial environments. For example, in February 2023, Futuri Media, a US-based company specializing in AI-driven solutions for the broadcast and digital publishing sectors, launched RadioGPT. This product is touted as the world's first AI-driven localized radio content solution, integrating GPT-3 technology with Futuri's proprietary AI story discovery system, TopicPulse, and advanced AI voice technology. RadioGPT™ uses TopicPulse to scan over 250,000 sources, including social media platforms like Facebook, Twitter, and Instagram, to identify trending topics in local markets. The goal is to transform the audio broadcasting landscape by offering a highly localized and engaging radio experience tailored to specific markets and formats.
In December 2025, Rithm Capital Corp., a U.S.-based financial services and investment firm, acquired Paramount Group Inc. for an undisclosed sum. Through this acquisition, Rithm Capital sought to broaden and diversify its commercial real estate platform by adding a premier portfolio of Class A office properties in major U.S. markets, strengthening its asset management and owner-operator capabilities. Paramount Group Inc. is a U.S.-based company that delivers extensive television broadcasting through networks such as CBS, Paramount Network, MTV, and Nickelodeon, as well as streaming services including Paramount+.
Major companies operating in the tv and radio broadcasting market are Comcast Corporation, The Walt Disney Company, Charter Communications Inc., NBCUniversal Media LLC, Discovery Inc., ViacomCBS Inc., DISH Network Corporation, Sky Group, Vivendi SE, Liberty Global plc, Sirius XM Holdings Inc., Nexstar Media Group Inc., FUJI MEDIA HOLDINGS Inc., Sinclair Broadcast Group Inc., Mediaset S.p.A., E.W. Scripps Company, CNN, Nine Entertainment Co., Entercom Communications Corporation, Cumulus Media Inc., Saga Communications Inc., TEGNA Inc.
Western Europe was the largest region in the TV and radio broadcasting market in 2025. Eastern Europe is expected to be the fastest growing region in the forecast period. The regions covered in the tv and radio broadcasting market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the tv and radio broadcasting market report are China, India, Japan, Australia, Indonesia, South Korea, Bangladesh, Thailand, Vietnam, Malaysia, Singapore, Philippines, Hong Kong, Taiwan, New Zealand, UK, Germany, France, Italy, Spain, Austria, Belgium, Denmark, Finland, Ireland, Netherlands, Norway, Portugal, Sweden, Switzerland, Russia, Czech Republic, Poland, Romania, Ukraine, USA, Canada, Mexico, Brazil, Chile, Argentina, Colombia, Peru, Saudi Arabia, Israel, Iran, Turkey, UAE, Egypt, Nigeria, South Africa.
The TV and radio broadcasting market includes revenues earned by entities by operating broadcast studios and facilities for over-the-air or satellite delivery of radio and television programs. They often produce or purchase programs, which may include entertainment, news, talk shows, business data, or religious services. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
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Table of Contents
Executive Summary
TV and Radio Broadcasting Market Global Report 2026 provides strategists, marketers and senior management with the critical information they need to assess the market.This report focuses tv and radio broadcasting market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
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Description
Where is the largest and fastest growing market for tv and radio broadcasting? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The tv and radio broadcasting market global report answers all these questions and many more.The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, total addressable market (TAM), market attractiveness score (MAS), competitive landscape, market shares, company scoring matrix, trends and strategies for this market. It traces the market’s historic and forecast market growth by geography.
- The market characteristics section of the report defines and explains the market. This section also examines key products and services offered in the market, evaluates brand-level differentiation, compares product features, and highlights major innovation and product development trends.
- The supply chain analysis section provides an overview of the entire value chain, including key raw materials, resources, and supplier analysis. It also provides a list competitor at each level of the supply chain.
- The updated trends and strategies section analyses the shape of the market as it evolves and highlights emerging technology trends such as digital transformation, automation, sustainability initiatives, and AI-driven innovation. It suggests how companies can leverage these advancements to strengthen their market position and achieve competitive differentiation.
- The regulatory and investment landscape section provides an overview of the key regulatory frameworks, regularity bodies, associations, and government policies influencing the market. It also examines major investment flows, incentives, and funding trends shaping industry growth and innovation.
- The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
- The forecasts are made after considering the major factors currently impacting the market. These include the technological advancements such as AI and automation, Russia-Ukraine war, trade tariffs (government-imposed import/export duties), elevated inflation and interest rates.
- The total addressable market (TAM) analysis section defines and estimates the market potential compares it with the current market size, and provides strategic insights and growth opportunities based on this evaluation.
- The market attractiveness scoring section evaluates the market based on a quantitative scoring framework that considers growth potential, competitive dynamics, strategic fit, and risk profile. It also provides interpretive insights and strategic implications for decision-makers.
- Market segmentations break down the market into sub markets.
- The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth.
- Expanded geographical coverage includes Taiwan and Southeast Asia, reflecting recent supply chain realignments and manufacturing shifts in the region. This section analyzes how these markets are becoming increasingly important hubs in the global value chain.
- The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
- The company scoring matrix section evaluates and ranks leading companies based on a multi-parameter framework that includes market share or revenues, product innovation, and brand recognition.
Report Scope
Markets Covered:
1) By Type: Radio Broadcasting; Television Broadcasting2) By Broadcaster Type: Public; Commercial
3) By Application: Residential; Government; Airports; Hospitals; Institutes; Other Applications
Subsegments:
1) By Radio Broadcasting: AM Radio Broadcasting; FM Radio Broadcasting; Digital Radio Broadcasting2) By Television Broadcasting: Terrestrial Television Broadcasting; Cable Television Broadcasting; Satellite Television Broadcasting; Online Streaming Television Broadcasting
Companies Mentioned: Comcast Corporation; the Walt Disney Company; Charter Communications Inc.; NBCUniversal Media LLC; Discovery Inc.; ViacomCBS Inc.; DISH Network Corporation; Sky Group; Vivendi SE; Liberty Global plc; Sirius XM Holdings Inc.; Nexstar Media Group Inc.; FUJI MEDIA HOLDINGS Inc.; Sinclair Broadcast Group Inc.; Mediaset S.p.a.; E.W. Scripps Company; CNN; Nine Entertainment Co.; Entercom Communications Corporation; Cumulus Media Inc.; Saga Communications Inc.; TEGNA Inc.
Countries: China; India; Japan; Australia; Indonesia; South Korea; Bangladesh; Thailand; Vietnam; Malaysia; Singapore; Philippines; Hong Kong; Taiwan; New Zealand; UK; Germany; France; Italy; Spain; Austria; Belgium; Denmark; Finland; Ireland; Netherlands; Norway; Portugal; Sweden; Switzerland; Russia; Czech Republic; Poland; Romania; Ukraine; USA; Canada; Mexico; Brazil; Chile; Argentina; Colombia; Peru; Saudi Arabia; Israel; Iran; Turkey; UAE; Egypt; Nigeria; South Africa.
Regions: Asia-Pacific; South East Asia; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
Time Series: Five years historic and ten years forecast.
Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita.
Data Segmentation: Country and regional historic and forecast data, market share of competitors, market segments.
Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
Delivery Format: Word, PDF or Interactive Report + Excel Dashboard
Added Benefits:
- Bi-Annual Data Update
- Customisation
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Companies Mentioned
The companies featured in this TV and Radio Broadcasting market report include:- Comcast Corporation
- The Walt Disney Company
- Charter Communications Inc.
- NBCUniversal Media LLC
- Discovery Inc.
- ViacomCBS Inc.
- DISH Network Corporation
- Sky Group
- Vivendi SE
- Liberty Global plc
- Sirius XM Holdings Inc.
- Nexstar Media Group Inc.
- FUJI MEDIA HOLDINGS Inc.
- Sinclair Broadcast Group Inc.
- Mediaset S.p.A.
- E.W. Scripps Company
- CNN
- Nine Entertainment Co.
- Entercom Communications Corporation
- Cumulus Media Inc.
- Saga Communications Inc.
- TEGNA Inc.
Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 250 |
| Published | January 2026 |
| Forecast Period | 2026 - 2030 |
| Estimated Market Value ( USD | $ 534.5 Billion |
| Forecasted Market Value ( USD | $ 668.51 Billion |
| Compound Annual Growth Rate | 5.8% |
| Regions Covered | Global |
| No. of Companies Mentioned | 23 |


