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Poland Travel and Tourism Market Summary, Competitive Analysis and Forecast to 2027

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    Report

  • 70 Pages
  • March 2023
  • Region: Poland
  • MarketLine
  • ID: 5782301
Description Jump to:
Travel & Tourism in Poland industry profile provides top-line qualitative and quantitative summary information including: market size (value and volume 2017-22, and forecast to 2027). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights

  • The travel and tourism industry consists of revenues generated by passenger airlines, passenger rail, foodservice, hotels and motels, travel intermediaries and casinos and gaming market.
  • The Polish travel and tourism industry had total revenues of $37.4 billion in 2022, representing a negative compound annual rate of change (CARC) of 0.4% between 2017 and 2022.
  • Food service was the industry's largest segment in 2022, with total revenues of $15.5 billion, equivalent to 41.5% of the industry's overall value.
  • The government of the country launched various campaigns to revive the country’s tourism and hospitality industry. For instance, in November 2021, the Polish Tourism Organization (POT) launched a campaign “Poland. More than you expected” through social media channels to promote the country’s tourism sector by highlighting the wealth and diversity of attractions across Poland.

Scope

  • Save time carrying out entry-level research by identifying the size, growth, and leading players in the travel & tourism market in Poland
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the travel & tourism market in Poland
  • Leading company profiles reveal details of key travel & tourism market players’ global operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the Poland travel & tourism market with five year forecasts by both value and volume

Reasons to Buy

  • What was the size of the Poland travel & tourism market by value in 2022?
  • What will be the size of the Poland travel & tourism market in 2027?
  • What factors are affecting the strength of competition in the Poland travel & tourism market?
  • How has the market performed over the last five years?
  • How large is Poland’s travel & tourism market in relation to its regional counterparts?

Table of Contents

1 Executive Summary
1.1. Market value
1.2. Market value forecast
1.3. Category segmentation
1.4. Geography segmentation
1.5. Market rivalry
1.6. Competitive landscape
2 Market Overview
2.1. Market definition
2.2. Market analysis
3 Market Data
3.1. Market value
4 Market Segmentation
4.1. Category segmentation
4.2. Geography segmentation
5 Market Outlook
5.1. Market value forecast
6 Five Forces Analysis
6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry
7 Competitive Landscape
7.1. Who are the leading players in the foodservice industry?
7.2. What strategies do these leading players follow?
7.3. How is technology being used by these leading companies?
7.4. Who are the leading players in the hotels and motels industry?
7.5. What strategies do the leading players follow?
7.6. What are the strengths of leading players?
7.7. How is technology being used by these leading companies?
7.8. Are there any threats to these leading players?
7.9. What have been the most recent developments in the hotels and motels industry?
8 Company Profiles
8.1. Yum! Brands, Inc.
8.2. McDonald's Corp
8.3. Marriott International Inc
8.4. Doctor's Associates Inc
8.5. Gut-Hotels-gruppe Germany
8.6. Booking Holdings Inc
8.7. Expedia Group Inc
8.8. Best Western International Inc
8.9. TUI Group
9 Macroeconomic Indicators
9.1. Country data
10 Appendix
10.1. Methodology
10.2. Industry associations
10.3. Related research
10.4. About the analyst
List of Tables
Table 1: Poland travel & tourism industry value: $ billion, 2017-22(e)
Table 2: Poland travel & tourism industry category segmentation: % share, by value, 2017-2022(e)
Table 3: Poland travel & tourism industry category segmentation: $ billion, 2017-2022
Table 4: Poland travel & tourism industry geography segmentation: $ billion, 2022(e)
Table 5: Poland travel & tourism industry value forecast: $ billion, 2022-27
Table 6: Yum! Brands, Inc.: key facts
Table 7: Yum! Brands, Inc.: Annual Financial Ratios
Table 8: Yum! Brands, Inc.: Key Employees
Table 9: Yum! Brands, Inc.: Key Employees (contd.)
Table 10: McDonald's Corp: key facts
Table 11: McDonald's Corp: Annual Financial Ratios
Table 12: McDonald's Corp: Key Employees
Table 13: McDonald's Corp: Key Employees (contd.)
Table 14: McDonald's Corp: Key Employees (contd.)
Table 15: CRG Holdings, LLC : key facts
Table 16: Marriott International Inc: key facts
Table 17: Marriott International Inc: Annual Financial Ratios
Table 18: Marriott International Inc: Key Employees
Table 19: Marriott International Inc: Key Employees (contd.)
Table 20: Marriott International Inc: Key Employees (contd.)
Table 21: Marriott International Inc: Key Employees (contd.)
Table 22: Doctor's Associates Inc: key facts
Table 23: Doctor's Associates Inc: Key Employees
Table 24: Gut-Hotels-gruppe Germany: key facts
Table 25: Booking Holdings Inc: key facts
Table 26: Booking Holdings Inc: Annual Financial Ratios
Table 27: Booking Holdings Inc: Key Employees
Table 28: Expedia Group Inc: key facts
Table 29: Expedia Group Inc: Annual Financial Ratios
Table 30: Expedia Group Inc: Key Employees
Table 31: Expedia Group Inc: Key Employees (contd.)
Table 32: Best Western International Inc: key facts
Table 33: Best Western International Inc: Key Employees
Table 34: TUI Group: key facts
Table 35: TUI Group: Annual Financial Ratios
Table 36: TUI Group: Key Employees
Table 37: TUI Group: Key Employees (contd.)
Table 38: Poland size of population (million), 2018-22
Table 39: Poland gdp (constant 2005 prices, $ billion), 2018-22
Table 40: Poland gdp (current prices, $ billion), 2018-22
Table 41: Poland inflation, 2018-22
Table 42: Poland consumer price index (absolute), 2018-22
Table 43: Poland exchange rate, 2018-22
List of Figures
Figure 1: Poland travel & tourism industry value: $ billion, 2017-22(e)
Figure 2: Poland travel & tourism industry category segmentation: $ billion, 2017-2022
Figure 3: Poland travel & tourism industry geography segmentation: % share, by value, 2022(e)
Figure 4: Poland travel & tourism industry value forecast: $ billion, 2022-27
Figure 5: Forces driving competition in the travel & tourism industry in Poland, 2022
Figure 6: Drivers of buyer power in the travel & tourism industry in Poland, 2022
Figure 7: Drivers of supplier power in the travel & tourism industry in Poland, 2022
Figure 8: Factors influencing the likelihood of new entrants in the travel & tourism industry in Poland, 2022
Figure 9: Factors influencing the threat of substitutes in the travel & tourism industry in Poland, 2022
Figure 10: Drivers of degree of rivalry in the travel & tourism industry in Poland, 2022

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • Yum! Brands, Inc.
  • McDonald's Corp
  • Marriott International Inc
  • Doctor's Associates Inc
  • Gut-Hotels-gruppe Germany
  • Booking Holdings Inc
  • Expedia Group Inc
  • Best Western International Inc
  • TUI Group

Table Information

Report AttributeDetails
No. of Pages70
PublishedMarch 2023
Forecast Period2022 - 2027
Estimated Market Value ( USD ) in 2022 $ 37.37 Billion
Forecasted Market Value ( USD ) by 2027 $ 56.78 Billion
Compound Annual Growth Rate8.7%
Regions CoveredPoland

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