Organic Wine Global Market Report 2024

The global organic wine market has grown rapidly in recent years. It will grow from $10.85 billion in 2023 to $12.08 billion in 2024 at a compound annual growth rate (CAGR) of 11.3%. The growth observed in the historic period was driven by various factors such as corporate responsibility initiatives, increased emphasis on quality and authenticity, the expansion of distribution channels, rising popularity of wine tourism, and a shift in consumer preferences towards experiential consumption.

The global organic wine market is expected to see rapid growth in the next few years. It will grow to $18.27 billion in 2028 at a compound annual growth rate (CAGR) of 10.9%. The anticipated growth in the coming period is tied to sustained emphasis on health and wellness, growing concerns about environmental sustainability, bolstered by regulatory backing and certifications. Furthermore, changes in consumer preferences and an increased focus on marketing and consumer education are expected to drive this growth. Key trends in the forecast period encompass premiumization, strategic partnerships, and ongoing product innovations.

The burgeoning consumer interest in organic wines is poised to drive the organic wine market forward. These wines, entirely natural and devoid of synthetic chemical agents throughout their production, have gained significant traction due to their perceived health benefits and aligning with evolving lifestyle and dietary preferences. Notably, as of November 2023, Italy witnessed a remarkable surge in organic wine production, reaching nearly 3 million hectoliters in 2021, marking a staggering 60% increase over three years and accounting for 6% of the nation's total wine production. This surge underscores consumers' escalating fascination with organic wine, propelling market expansion.

The organic wine market anticipates growth driven by an increasing population of health-conscious consumers. This demographic actively seeks ways to improve physical and mental well-being, thus driving the preference for organic products like wine. As per reports from July 2022 by Food Insight, a significant portion of individuals, around 52%, adopted specific diets or eating patterns, a notable increase from 39% in 2021. The rising inclination toward clean and mindful eating, coupled with a substantial 63% of American adults planning diet modifications in 2022 as per a Poll/HealthDay survey, fuels the demand for organic wine among health-conscious consumers. This trend contributes to the market's upward trajectory.

Sustainable wine-making practices emerge as a prominent trend shaping the organic wine market. Wine production entails significant resource utilization, including water, fertilizers, and other organic materials, along with generating considerable wastewater and organic waste. To mitigate environmental impact, there's an increasing shift toward sustainable wine-making practices. Villa Maria's EarthGarden, launched in September 2021, exemplifies this trend by focusing on naturally grown wines free from synthetic pesticides. Villa Maria's commitment to wildflower garden systems and regenerative viticulture underscores the adoption of sustainable methods in wine production, addressing environmental concerns associated with vineyard cultivation.

Major players in the organic wine market are leveraging advanced technologies such as pheromone-based solutions to cater to broader customer bases and drive sales and revenue growth. Pheromone-based technology, relying on chemical compounds released by organisms to influence behavior within the same species, presents a novel approach in wine cultivation. For instance, in May 2022, Syngenta Crop Protection LLC introduced EXPLOYO Vit, designed to aid French wine growers. This technology, utilizing natural pheromones for organic pest control, not only enhances grape quality and yield but also aligns with organic farming regulations. Its nature-inspired, sprayable solution offers wine growers flexibility in crop management while ensuring biosustainable vineyard cultivation, thereby contributing to increased sales and revenue.

In July 2022, Anora Group PLC, a Finland-based beverage company, completed the acquisition of Globus Wine A/S for a sum of $78.10 million (DKK 596.4 million). This strategic move solidifies Anora's standing as the leading wine supplier in the Nordics. The acquisition is poised to facilitate the expansion of Anora's wine business, benefiting both their partner brands and their proprietary wine offerings across the Nordic region. Globus Wine A/S, the acquired entity, is a Denmark-based wine company.

Major companies operating in the organic wine market report are Avondale Wine, Elgin Ridge Wine Estate, Kendall-Jackson Wine Estate and Gardens, The Organic Wine Company, Bronco Wine Company, King Estate Winery, Grgich Hills Estate, Viña Emiliana S.A., Società Agricola Querciabella S.p.A., Frey Vineyards, Xinjiang Tiansai Winery Co. Ltd., La Cantina Pizzolato S.r.l., Tamburlaine Organic Wines Pty. Ltd., Bonterra Organic Vineyards, Pernod Ricard SA, Caviro Cooperativa Vitivinicola, Trinchero Family Estates, Marchesi Antinori S.p.A., Changyu Pioneer Wine Co. Ltd., Constellation Brands Inc., Castel Group, The Wine Cellar Group, Dry Farm Wines, Vintage Roots, Mount Avoca, Jacob's Creek, Ridge Vineyards, La Coulée de Serrant, Kistler Vineyards, Cantina Tramin

Europe was the largest region in the organic wines market in 2023. The regions covered in the organic wine market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the organic wine market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The primary product categories within organic wine include red and white variations. Red organic wine specifically involves the use of dark-colored grape varieties and abstains from compounds like potassium metabisulfite. Packaging options for organic red wine encompass bottles, cans, and other storage methods, distributed through channels like business-to-business (B2B), business-to-consumer (B2C), and online retail platforms.

This report provides organic wine market statistics, including organic wine industry global market size, regional shares, competitors with a organic wine market share, detailed organic wine market segments, market trends and opportunities, and any further data you may need to thrive in the organic wine industry. This organic wine market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The organic wine market consists of sales of biodynamic wines, dry farm wines, vegan wines, terramore organic wines. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.


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