The fitness equipment market size has grown steadily in recent years. It will grow from $14.43 billion in 2024 to $15.03 billion in 2025 at a compound annual growth rate (CAGR) of 4.2%. The growth in the historic period can be attributed to economic factors and disposable income, increased accessibility, fashion and trends in fitness, aging population and health awareness, commercial gym industry development.
The fitness equipment market size is expected to see strong growth in the next few years. It will grow to $18.79 billion in 2029 at a compound annual growth rate (CAGR) of 5.7%. The growth in the forecast period can be attributed to health and wellness trends, online fitness platforms, focus on personalization, sustainable and eco-friendly equipment, integration with health monitoring. Major trends in the forecast period include smart and connected equipment, home fitness revolution, virtual fitness experience, focus on health monitoring, eco-friendly designs.
The escalating prevalence of obesity is projected to drive the expansion of the fitness equipment market. Obesity, a medical condition associated with various diseases, including heart disease, diabetes, high blood pressure, and cancers, has been identified as a significant risk factor. Fitness equipment, through facilitating aerobic workouts that elevate heart rates, enhance metabolism, and aid in calorie burning for weight loss, addresses this concern. As of March 2022, reports from the World Health Organization highlighted a global count of 650 million obese adults, 340 million obese teenagers, and 39 million obese children. The WHO estimates that by 2025, around 167 million overweight or obese individuals may encounter health complications, underscoring the driving force behind the fitness equipment market's growth.
The burgeoning population of health-conscious consumers is anticipated to propel the fitness equipment market forward. These individuals prioritize their physical and mental well-being, actively seeking means to sustain and enhance their overall health. Such consumers meticulously manage lifestyle choices encompassing diet, exercise, mental health, and holistic wellness. Fitness equipment stands as a pivotal component in the lives of health-conscious consumers, providing convenient and effective tools for home and gym-based workouts, thereby contributing to their physical well-being and the pursuit of a healthy lifestyle. Notably, a July 2022 report from Food Insight, a US-based non-profit organization, revealed that 52% of participants in food and health surveys adhered to specific diets or eating patterns, marking a significant increase from 39% in 2021. This shift encompasses preferences for clean eating, mindful eating, and calorie counting. Additionally, a Poll/HealthDay survey indicated that nearly 63% of American adults planned dietary changes in 2022. Hence, the rise in health-conscious consumers remains a driving force behind the fitness equipment market's growth.
The fitness equipment market is witnessing a prominent trend characterized by product innovation. Key players within this industry are intensifying their positions by introducing innovative products. Notably, in September 2022, Nautilus Inc., a US-based fitness equipment manufacturer, launched the Bowflex BXT8J treadmill integrated with the JRNY adaptive fitness app. This product innovation features a SoftDrop folding system and transport wheels, complemented by a crystal-clear DualTrack LCD display boasting 26 built-in workout programs. This emphasis on innovative advancements underscores the prevailing trend within the fitness equipment market, showcasing a commitment to product evolution and enhancement.
Leading companies within the fitness equipment market are strategically emphasizing the introduction of strength training equipment to fortify their competitive positioning. This category encompasses a range of tools and apparatuses specifically engineered to facilitate resistance-based workouts, aiming to augment muscular strength, endurance, and overall physical fitness. Notably, in October 2023, Nike Inc., a prominent US-based fitness entity, diversified its portfolio by unveiling a new line of strength training equipment termed 'Nike Strength.' Tailored to cater to diverse athlete needs, this line is accessible at selected Nike retail outlets, including Dick's Sporting Goods. It features an array of equipment such as dumbbells, barbells, kettlebells, and bumper plates.
In June 2023, TRX, a U.S.-based company specializing in functional training equipment and education, acquired YBell Fitness for an undisclosed sum. This acquisition is intended to enhance TRX's range of multi-purpose, patented products and training solutions. It will further bolster TRX's ecosystem, granting fitness enthusiasts, personal trainers, and gym owners access to a wide variety of functional training equipment and educational resources. YBell Fitness is an Australia-based fitness equipment company known for its innovative designs and versatile training tools.
Major companies operating in the fitness equipment market include Core Health & Fitness LLC, Impulse Health Tech Co. Ltd., Nautilus Inc., Johnson Health Tech. Co. Ltd., Technogym S.p.A, True Fitness Technology Inc., Icon Health & Fitness Inc., Peloton Interactive Inc., Torque Fitness LLC, iFIT.com, Rogue Fitness, Jerai Fitness Private Limited, Cosco Sports Equipment, Shuhua Sports Co. Ltd., Body-Solid Inc., Shandong Aoxinde Fitness Equipment Co. Ltd., BFT Fitness, Shanghai Define Health Tech Co. Ltd., Realleader Fitness Co. Ltd., Amer Sports Corporation, Dyaco International Inc., Decathlon Group, NordicTrack, Matrix Fitness, Horizon Fitness, Synca Wellness, Tempo Fitness, Yanre Fitness, Origin Fitness.
North America was the largest region in the fitness equipment market in 2024. Asia-Pacific is expected to be the fastest-growing region in the fitness equipment market report during the forecast period. The regions covered in the fitness equipment market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the fitness equipment market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.
Fitness equipment is a specialized tool designed to facilitate fitness services and assist users and athletes in enhancing their physical well-being. These equipment pieces are diverse in design, with each focusing on specific body areas or muscle groups.
The primary types of fitness equipment encompass cardiovascular training equipment, strength training equipment, and others. Cardiovascular training equipment is dedicated to providing exercises for cardiovascular workouts. It caters to various buyer types, including both male and female individuals, institutions, and others, who leverage these tools for applications such as weight loss, bodybuilding, physical fitness, and mental fitness. End users, such as health clubs or gyms, home consumers, hotels, corporates, hospitals and medical centers, and public institutions, utilize these fitness equipment for their fitness needs.
The fitness equipment market research report is one of a series of new reports that provides fitness equipment market statistics, including fitness equipment industry global market size, regional shares, competitors with a fitness equipment market share, detailed fitness equipment market segments, market trends and opportunities and any further data you may need to thrive in the fitness equipment industry. This fitness equipment market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.
The fitness equipment market consists of sales of treadmills, stationary cycles and ellipticals. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
This product will be delivered within 3-5 business days.
The fitness equipment market size is expected to see strong growth in the next few years. It will grow to $18.79 billion in 2029 at a compound annual growth rate (CAGR) of 5.7%. The growth in the forecast period can be attributed to health and wellness trends, online fitness platforms, focus on personalization, sustainable and eco-friendly equipment, integration with health monitoring. Major trends in the forecast period include smart and connected equipment, home fitness revolution, virtual fitness experience, focus on health monitoring, eco-friendly designs.
The escalating prevalence of obesity is projected to drive the expansion of the fitness equipment market. Obesity, a medical condition associated with various diseases, including heart disease, diabetes, high blood pressure, and cancers, has been identified as a significant risk factor. Fitness equipment, through facilitating aerobic workouts that elevate heart rates, enhance metabolism, and aid in calorie burning for weight loss, addresses this concern. As of March 2022, reports from the World Health Organization highlighted a global count of 650 million obese adults, 340 million obese teenagers, and 39 million obese children. The WHO estimates that by 2025, around 167 million overweight or obese individuals may encounter health complications, underscoring the driving force behind the fitness equipment market's growth.
The burgeoning population of health-conscious consumers is anticipated to propel the fitness equipment market forward. These individuals prioritize their physical and mental well-being, actively seeking means to sustain and enhance their overall health. Such consumers meticulously manage lifestyle choices encompassing diet, exercise, mental health, and holistic wellness. Fitness equipment stands as a pivotal component in the lives of health-conscious consumers, providing convenient and effective tools for home and gym-based workouts, thereby contributing to their physical well-being and the pursuit of a healthy lifestyle. Notably, a July 2022 report from Food Insight, a US-based non-profit organization, revealed that 52% of participants in food and health surveys adhered to specific diets or eating patterns, marking a significant increase from 39% in 2021. This shift encompasses preferences for clean eating, mindful eating, and calorie counting. Additionally, a Poll/HealthDay survey indicated that nearly 63% of American adults planned dietary changes in 2022. Hence, the rise in health-conscious consumers remains a driving force behind the fitness equipment market's growth.
The fitness equipment market is witnessing a prominent trend characterized by product innovation. Key players within this industry are intensifying their positions by introducing innovative products. Notably, in September 2022, Nautilus Inc., a US-based fitness equipment manufacturer, launched the Bowflex BXT8J treadmill integrated with the JRNY adaptive fitness app. This product innovation features a SoftDrop folding system and transport wheels, complemented by a crystal-clear DualTrack LCD display boasting 26 built-in workout programs. This emphasis on innovative advancements underscores the prevailing trend within the fitness equipment market, showcasing a commitment to product evolution and enhancement.
Leading companies within the fitness equipment market are strategically emphasizing the introduction of strength training equipment to fortify their competitive positioning. This category encompasses a range of tools and apparatuses specifically engineered to facilitate resistance-based workouts, aiming to augment muscular strength, endurance, and overall physical fitness. Notably, in October 2023, Nike Inc., a prominent US-based fitness entity, diversified its portfolio by unveiling a new line of strength training equipment termed 'Nike Strength.' Tailored to cater to diverse athlete needs, this line is accessible at selected Nike retail outlets, including Dick's Sporting Goods. It features an array of equipment such as dumbbells, barbells, kettlebells, and bumper plates.
In June 2023, TRX, a U.S.-based company specializing in functional training equipment and education, acquired YBell Fitness for an undisclosed sum. This acquisition is intended to enhance TRX's range of multi-purpose, patented products and training solutions. It will further bolster TRX's ecosystem, granting fitness enthusiasts, personal trainers, and gym owners access to a wide variety of functional training equipment and educational resources. YBell Fitness is an Australia-based fitness equipment company known for its innovative designs and versatile training tools.
Major companies operating in the fitness equipment market include Core Health & Fitness LLC, Impulse Health Tech Co. Ltd., Nautilus Inc., Johnson Health Tech. Co. Ltd., Technogym S.p.A, True Fitness Technology Inc., Icon Health & Fitness Inc., Peloton Interactive Inc., Torque Fitness LLC, iFIT.com, Rogue Fitness, Jerai Fitness Private Limited, Cosco Sports Equipment, Shuhua Sports Co. Ltd., Body-Solid Inc., Shandong Aoxinde Fitness Equipment Co. Ltd., BFT Fitness, Shanghai Define Health Tech Co. Ltd., Realleader Fitness Co. Ltd., Amer Sports Corporation, Dyaco International Inc., Decathlon Group, NordicTrack, Matrix Fitness, Horizon Fitness, Synca Wellness, Tempo Fitness, Yanre Fitness, Origin Fitness.
North America was the largest region in the fitness equipment market in 2024. Asia-Pacific is expected to be the fastest-growing region in the fitness equipment market report during the forecast period. The regions covered in the fitness equipment market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the fitness equipment market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.
Fitness equipment is a specialized tool designed to facilitate fitness services and assist users and athletes in enhancing their physical well-being. These equipment pieces are diverse in design, with each focusing on specific body areas or muscle groups.
The primary types of fitness equipment encompass cardiovascular training equipment, strength training equipment, and others. Cardiovascular training equipment is dedicated to providing exercises for cardiovascular workouts. It caters to various buyer types, including both male and female individuals, institutions, and others, who leverage these tools for applications such as weight loss, bodybuilding, physical fitness, and mental fitness. End users, such as health clubs or gyms, home consumers, hotels, corporates, hospitals and medical centers, and public institutions, utilize these fitness equipment for their fitness needs.
The fitness equipment market research report is one of a series of new reports that provides fitness equipment market statistics, including fitness equipment industry global market size, regional shares, competitors with a fitness equipment market share, detailed fitness equipment market segments, market trends and opportunities and any further data you may need to thrive in the fitness equipment industry. This fitness equipment market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.
The fitness equipment market consists of sales of treadmills, stationary cycles and ellipticals. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
This product will be delivered within 3-5 business days.
Table of Contents
1. Executive Summary2. Fitness Equipment Market Characteristics3. Fitness Equipment Market Trends and Strategies4. Fitness Equipment Market - Macro Economic Scenario Including the Impact of Interest Rates, Inflation, Geopolitics, and the Recovery from COVID-19 on the Market32. Global Fitness Equipment Market Competitive Benchmarking and Dashboard33. Key Mergers and Acquisitions in the Fitness Equipment Market34. Recent Developments in the Fitness Equipment Market
5. Global Fitness Equipment Growth Analysis and Strategic Analysis Framework
6. Fitness Equipment Market Segmentation
7. Fitness Equipment Market Regional and Country Analysis
8. Asia-Pacific Fitness Equipment Market
9. China Fitness Equipment Market
10. India Fitness Equipment Market
11. Japan Fitness Equipment Market
12. Australia Fitness Equipment Market
13. Indonesia Fitness Equipment Market
14. South Korea Fitness Equipment Market
15. Western Europe Fitness Equipment Market
16. UK Fitness Equipment Market
17. Germany Fitness Equipment Market
18. France Fitness Equipment Market
19. Italy Fitness Equipment Market
20. Spain Fitness Equipment Market
21. Eastern Europe Fitness Equipment Market
22. Russia Fitness Equipment Market
23. North America Fitness Equipment Market
24. USA Fitness Equipment Market
25. Canada Fitness Equipment Market
26. South America Fitness Equipment Market
27. Brazil Fitness Equipment Market
28. Middle East Fitness Equipment Market
29. Africa Fitness Equipment Market
30. Fitness Equipment Market Competitive Landscape and Company Profiles
31. Fitness Equipment Market Other Major and Innovative Companies
35. Fitness Equipment Market High Potential Countries, Segments and Strategies
36. Appendix
Executive Summary
Fitness Equipment Global Market Report 2025 provides strategists, marketers and senior management with the critical information they need to assess the market.This report focuses on fitness equipment market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
Reasons to Purchase:
- Gain a truly global perspective with the most comprehensive report available on this market covering 15 geographies.
- Assess the impact of key macro factors such as conflict, pandemic and recovery, inflation and interest rate environment and the 2nd Trump presidency.
- Create regional and country strategies on the basis of local data and analysis.
- Identify growth segments for investment.
- Outperform competitors using forecast data and the drivers and trends shaping the market.
- Understand customers based on the latest market shares.
- Benchmark performance against key competitors.
- Suitable for supporting your internal and external presentations with reliable high quality data and analysis
- Report will be updated with the latest data and delivered to you along with an Excel data sheet for easy data extraction and analysis.
- All data from the report will also be delivered in an excel dashboard format.
Description
Where is the largest and fastest growing market for fitness equipment ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The fitness equipment market global report answers all these questions and many more.The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market’s historic and forecast market growth by geography.
- the market characteristics section of the report defines and explains the market.
- the market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
- the forecasts are made after considering the major factors currently impacting the market. These include:
- the forecasts are made after considering the major factors currently impacting the market. These include the Russia-Ukraine war, rising inflation, higher interest rates, and the legacy of the COVID-19 pandemic.
- Market segmentations break down the market into sub markets.
- the regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth. It covers the growth trajectory of COVID-19 for all regions, key developed countries and major emerging markets.
- the competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
- the trends and strategies section analyses the shape of the market as it emerges from the crisis and suggests how companies can grow as the market recovers.
Scope
Markets Covered:
1) by Type: Cardiovascular Training Equipment; Strength Training Equipment; Other Equipment2) by Buyer Type: Individual; Institution; Other Buyer Types
3) by Gender: Male; Female
4) by Application: Weight Loss; Body Building; Physical Fitness; Mental Fitness; Other Applications
5) by End User: Health Clubs or Gyms; Home Consumer; Hotels; Corporates; Hospital and Medical Centers; Public Institutions
Subsegments:
1) by Cardiovascular Training Equipment: Treadmills; Ellipticals; Stationary Bikes; Rowing Machines2) by Strength Training Equipment: Free Weights; Weight Machines; Resistance Bands; Kettlebells
3) by Other Equipment: Flexibility Equipment; Balance Equipment; Functional Training Equipment
Key Companies Mentioned: Core Health & Fitness LLC; Impulse Health Tech Co. Ltd.; Nautilus Inc.; Johnson Health Tech. Co. Ltd.; Technogym S.p.A
Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Russia; South Korea; UK; USA; Canada; Italy; Spain
Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
Time Series: Five years historic and ten years forecast.
Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita.
Data Segmentation: Country and regional historic and forecast data, market share of competitors, market segments.
Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
Delivery Format: PDF, Word and Excel Data Dashboard.
Companies Mentioned
Some of the major companies featured in this Fitness Equipment market report include:- Core Health & Fitness LLC
- Impulse Health Tech Co. Ltd.
- Nautilus Inc.
- Johnson Health Tech. Co. Ltd.
- Technogym S.p.A
- True Fitness Technology Inc.
- Icon Health & Fitness Inc.
- Peloton Interactive Inc.
- Torque Fitness LLC
- iFIT.com
- Rogue Fitness
- Jerai Fitness Private Limited
- Cosco Sports Equipment
- Shuhua Sports Co. Ltd.
- Body-Solid Inc.
- Shandong Aoxinde Fitness Equipment Co. Ltd.
- BFT Fitness
- Shanghai Define Health Tech Co. Ltd.
- Realleader Fitness Co. Ltd.
- Amer Sports Corporation
- Dyaco International Inc.
- Decathlon Group
- NordicTrack
- Matrix Fitness
- Horizon Fitness
- Synca Wellness
- Tempo Fitness
- Yanre Fitness
- Origin Fitness
Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 200 |
| Published | February 2025 |
| Forecast Period | 2025 - 2029 |
| Estimated Market Value ( USD | $ 15.03 Billion |
| Forecasted Market Value ( USD | $ 18.79 Billion |
| Compound Annual Growth Rate | 5.7% |
| Regions Covered | Global |
| No. of Companies Mentioned | 30 |
