Label Color Printing Global Market Report 2024

The label color printing market has grown strongly in recent years. It will grow from $2.95 billion in 2023 to $3.14 billion in 2024 at a compound annual growth rate (CAGR) of 6.2%. The expansion observed in the historical period can be attributed to factors such as regulatory compliance, evolving consumer preferences, the globalization of the supply chain, the rise of e-commerce, and an increased emphasis on product customization.

The label color printing market is expected to see strong growth in the next few years. It will grow to $4.06 billion in 2028 at a compound annual growth rate (CAGR) of 6.7%. The anticipated growth in the forecast period can be attributed to the integration of Industry 4.0, sustainability initiatives, a growing demand for variable data printing, the emergence of new markets and industries, and an increased focus on branding. Key trends expected in the forecast period include the adoption of digital label printing, a surge in customization and personalization, the integration of augmented reality (AR), advancements in color management technology, and a heightened emphasis on regulatory compliance and safety standards.

The anticipated rise in product customization is set to drive the growth of the label color printing market in the future. Product customization involves tailoring products or services to meet the specific needs or preferences of individual customers, reflecting an increasing demand for personalized experiences. Label color printing enables companies to create customized product labels, aligning with the unique requirements and preferences of individual customers. For example, as reported by QPMarketNetwork in January 2022, over 30% of customers expressed a desire for customized products and were willing to pay a 20% premium for these personalized offerings. Businesses have witnessed a substantial increase in conversion rates, up to 200%, attributed to the incorporation of product customizations. Hence, the surge in product customization is a driving force behind the growth of the label color printing market.

The thriving e-commerce sector is expected to contribute to the growth of the label color printing market in the coming years. E-commerce, involving the digital trade of goods and services over the Internet, emphasizes the importance of visually appealing labels. The increasing demand for label color printing solutions is fueled by the e-commerce sector's requirements for customization, product differentiation, and adherence to branding standards in the online retail landscape. According to a report by the International Trade Administration in October 2021, e-commerce for consumer goods is projected to represent approximately 22% of all global retail sales by 2024, with an average growth rate exceeding 1%. The forecast also indicates a consistent, long-term increase of 8% in global retail e-commerce sales through 2024. Therefore, the expanding e-commerce sector is a significant driver of the label color printing market's growth.

Technological advancements emerge as a notable trend gaining traction in the label color printing market. Companies in this market are adopting new technologies to maintain their competitive positions. For instance, in August 2022, Gallus Holding AG, a Switzerland-based label printing manufacturer, introduced the Gallus One press for digital label printing - a hybrid inline printing machine. This press, with a width of 340 mm, is a roll-to-roll UV inkjet digital inline label press capable of operating at a maximum speed of 70 meters per minute or 1,200 dpi in four colors plus white. It offers complementary service within traditional analog operations and incorporates automation features for efficiency in digital printing.

Major companies operating in the label color printing market are innovating by developing user-friendly label printers to cater to larger customer bases, drive more sales, and increase revenue. An easy-to-use label printer is designed for simplicity and user-friendliness, enabling individuals to create and print labels without extensive technical knowledge or training. For example, in January 2022, Seiko Epson Corporation, a Japan-based electronics company, launched the ColorWorks C4000. This label printer boasts enhanced connectivity, broader compatibility, improved image quality, remote management capabilities, and an augmented ink capacity. Specifically tailored for industries requiring high-resolution images and durable color labels, the ColorWorks C4000 serves as a dynamic solution for various labeling applications.

In December 2022, Multi-Color Corporation, a US-based print label manufacturer for branded products, acquired LUX Global Label. This strategic acquisition enriches Multi-Color Corporation's product portfolio by incorporating state-of-the-art pressure-sensitive labels, flexible packaging, and shrink sleeves, primarily targeting personal care and pharmaceutical products. LUX Global Label is a US-based label solutions company.

Major companies operating in the label color printing market report are Afinia Label, Epson Corporation, VIPColor Technologies Pte. Ltd., Primera Technology, Canon Inc., Addmaster Corporation, Avery Dennison Corporation, HP Development Company L.P., Toshiba Corporation, Zebra Technologies Corporation, Clayton Dubilier & Rice Inc., Brother Industries Ltd., Lexmark International Inc., Cab Produkttechnik GmbH & Co. KG, Dell Inc., Brady Corporation, Westrock Company, Brandmark Inc., OMNI Systems Inc., Blue Label Packaging Company, Flexo Partners Inc., IMS Inc., Resource Label Group, C-P Flexible Packaging, Traco Packaging, Derksen Co., Multi-Color Corporation, Xerox Corporation, CCL Industries Inc., Constantia Flexibles Group GmbH, Coveris Holdings S.A., Fuji Seal International Inc., Huhtamaki Oyj, Mondi Group, Multi Packaging Solutions International Limited, R.R. Donnelley & Sons Company.

Asia-Pacific was the largest region in the label color printing market in 2023. The regions covered in the label color printing market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the label color printing market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The primary types of label color printing include laser printers, inkjet printers, and others. A laser printer is a type of printer that utilizes a laser beam to produce high-quality text and images on paper. Various techniques, including flexographic label printing, gravure label printing, screen printing, and digital label printing, are applied to produce labels for food, beverages, cosmetics, pharmaceuticals, and retail products. End users of label color printing include fast-moving consumer goods (FMCG), retail, packaging, personal care, pharmaceuticals, and other sectors.

The label color printing market research report provides label color printing market statistics, including label color printing industry global market size, regional shares, competitors with a label color printing market share, detailed label color printing market segments, market trends and opportunities, and any further data you may need to thrive in the label color printing industry. This label color printing market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The label color printing market includes revenues earned by entities by printing color labels such as logos, images, and text in a variety of colors and fonts. The market value includes the value of related goods sold by the service provider or included within the service offering. The label color printing market also consist of sales of thermal transfer label printers and direct thermal label printers. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.


This product will be delivered within 3-5 business days.