Label Color Printing Market Report 2026

The label color printing market size has grown strongly in recent years. It will grow from $3.24 billion in 2025 to $3.46 billion in 2026 at a compound annual growth rate (CAGR) of 6.7%. The growth in the historic period can be attributed to expansion of packaged goods industry, branding and marketing requirements, growth of retail products, demand for product differentiation, advancements in printing technology.

The label color printing market size is expected to see strong growth in the next few years. It will grow to $4.62 billion in 2030 at a compound annual growth rate (CAGR) of 7.5%. The growth in the forecast period can be attributed to adoption of smart printing solutions, growth of e-commerce packaging, investments in eco-friendly inks, demand for variable data printing, expansion of pharmaceutical labeling. Major trends in the forecast period include shift toward digital label printing, demand for high-quality color labels, customization and short print runs, growth of sustainable printing materials, faster time-to-market.

The growing e-commerce sector is expected to boost the growth of the label color printing market going forward. The e-commerce sector, short for electronic commerce, refers to the digital trading of goods and services over the Internet. The flourishing e-commerce sector emphasizes the importance of compelling and visually attractive labels, with a growing demand for label color printing solutions driven by the requirements for customization, product differentiation, and alignment with branding standards in the online retail landscape. For instance, in August 2024, according to the U.S. Census Bureau, a US-based government agency, retail e-commerce sales in the US reached $291.6 billion in Q2 2024, up 1.3% from Q1 and 6.7% year-over-year. Total retail sales were $1.82 trillion, increasing 0.5% from Q1 and 2.1% from Q2 2023. Therefore, the growing e-commerce sector is driving the growth of the label color printing market.

Major companies operating in the label color printing market are focusing on developing advanced hybrid and digital label presses to maintain a competitive edge and meet the evolving demands of converters and brand owners. Hybrid and digital label presses refer to printing machines that combine traditional analog methods (like flexography) with digital inkjet technology, allowing both high-speed conventional printing and flexible, short-run, variable-data digital printing in a single press. For example, in September 2025, Gallus, a Switzerland-based company that manufactures label-printing presses under Heidelberg, launched two new label press models at Labelexpo Europe 2025: the Gallus Five and the Gallus Alpha. The Gallus Five is a high-performance modular hybrid press combining UV inkjet digital printing and traditional flexo modules, offering up to 100 m/min production speed and 1200 × 1200 dpi resolution. It supports web widths of 340 mm and 430 mm and includes inline finishing via a new SDC Pro semi-rotary die cutter, enabling full press-speed finishing and rapid job changeovers. The press uses the new Saphira UV05 ink set, which delivers high pigmentation color coverage (about 95% of the Pantone® gamut) and reduces ink consumption, lowering the total cost of ownership while maintaining high color quality and compliance with safety standards.

In April 2023, OMNI Systems, a US-based provider of thermal and direct thermal label printing and converting services, acquired ITW Labels for an undisclosed amount. With this acquisition, OMNI Systems aims to expand its geographic footprint and augment its printing capabilities and capacity, thereby positioning itself as a more comprehensive supplier of custom and stock labels for retail, durable goods, and consumer packaged goods. ITW Labels is a US-based label converting company with over a century of history, producing custom and stock labels for retail, durable, and consumer packaged goods markets, serving over 4,000 customers worldwide.

Major companies operating in the label color printing market are Afinia Label, Epson Corporation, VIPColor Technologies Pte. Ltd., Primera Technology, Canon Inc., Avery Dennison Corporation, HP Development Company L.P., Toshiba Corporation, Zebra Technologies Corporation, Brother Industries Ltd., Lexmark International Inc., Cab Produkttechnik GmbH And Co. KG, Brady Corporation, WestRock Company, OMNI Systems Inc., Blue Label Packaging Company, Flexo Partners Inc., IMS Inc., Resource Label Group, Traco Packaging, Derksen Co., Multi-Color Corporation, Xerox Corporation, CCL Industries Inc., Constantia Flexibles Group GmbH, Coveris Holdings S.A., Fuji Seal International Inc., Huhtamaki Oyj, Mondi Group, Multi Packaging Solutions International Limited, R.R. Donnelley And Sons Company.

Asia-Pacific was the largest region in the label color printing market in 2025. The regions covered in the label color printing market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the label color printing market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The label color printing market includes revenues earned by entities by printing color labels such as logos, images, and text in a variety of colors and fonts. The market value includes the value of related goods sold by the service provider or included within the service offering. The label color printing market also consist of sales of thermal transfer label printers and direct thermal label printers. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

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