Disposable Incontinence Products Global Market Report 2024

The disposable incontinence products market has grown strongly in recent years. It will grow from $10.16 billion in 2023 to $10.97 billion in 2024 at a compound annual growth rate (CAGR) of 8.0%. The expansion observed during the historical period can be attributed to several factors, including an increase in chronic health conditions, the broader availability and affordability of home healthcare services, cultural shifts and evolving lifestyles, as well as heightened awareness and acceptance within the population. These elements collectively contributed to the growth in the mentioned timeframe.

The disposable incontinence products market is expected to see strong growth in the next few years. It will grow to $14.41 billion in 2028 at a compound annual growth rate (CAGR) of 7.1%. The projected increase during the forecast period is driven by sustained growth in the aging population, a heightened emphasis on sustainable and environmentally friendly products, the proliferation of e-commerce platforms, government initiatives supporting incontinence management, and evolving cultural attitudes towards health awareness. Key trends anticipated in the forecast period encompass the integration of smart technologies, strategic collaborations in healthcare solutions, the continued expansion of online retail, customization to address gender-specific needs, and the incorporation of smart diaper technologies alongside advancements in odor control technologies.

The anticipated surge in the disposable incontinence products market is attributable to the increasing prevalence of urological disorders. Urologic disorders encompass various ailments such as urinary tract infections, kidney stones, bladder control issues, and prostate problems. Adult incontinence products play a crucial role in ensuring individuals affected by these disorders experience dryness and comfort, enabling them to enjoy life's simple pleasures. The escalating incidence of urological disorders places a growing burden on healthcare systems, underscoring the imperative for effective prevention and treatment strategies. Notably, as of November 2022, the Urology Care Foundation, Inc., a US-based personal care company, reported that annually, over 8.1 million patients seek medical attention for urinary tract infections. Moreover, over 60% of women and 12% of men will encounter at least one UTI in their lifetimes. Consequently, the increasing prevalence of urological disorders is a driving force behind the growth of the disposable incontinence products market.

The expanding proportion of the aging population is poised to drive the growth of the disposable incontinence products market. Aging individuals, referring to those progressing in age and entering or approaching the later stages of life, contribute to an elevated demand for disposable incontinence products, aligning with the heightened healthcare needs of the elderly. For instance, a June 2023 report from the United States Census Bureau, a US-based government agency, revealed a 0.2-year increase in the country's median age to 38.9 years in 2022 from the previous year. This demographic shift indicates a continuous aging trend in the population. Consequently, the growing proportion of aging individuals serves as a catalyst for the continued growth of the disposable incontinence products market.

A prominent trend gaining traction in the disposable incontinence products market is the emphasis on product innovations, with companies actively introducing novel offerings to maintain their market standing. An example of this trend is evident in the actions of Essity AB, a hygiene and health company based in Sweden. In January 2021, Essity AB launched washable absorbent underwear designed for both menstruation and incontinence. This innovative product not only provides customers with a more environmentally friendly alternative to disposable protection but also ensures invisible protection for up to eight hours. The washable absorbent underwear effectively addresses bladder leakage, and its reusable nature, akin to regular underwear, promotes sustainability.

Major players in the disposable incontinence products market are strategically incorporating advanced technologies to enhance profitability. One notable technological advancement is the adoption of maxi comfort ultrasonic bonding technology, a sophisticated manufacturing process that utilizes ultrasonic waves to securely bond materials. This technology contributes to improved comfort, flexibility, and leak-free performance in disposable incontinence products. Attindas Hygiene Partners, a US-based personal care products company, exemplified this approach in September 2022 with the release of a groundbreaking adult disposable incontinence underwear line. Utilizing Maxi Comfort ultrasonic bonding technology, the new product remains discreet under clothing while offering up to 100% leak-free protection. Its elastic material ensures a comfortable fit across various body shapes.

In October 2022, Kimberly-Clark Corporation, a US-based personal care giant, acquired Softex Indonesia, a consumer goods manufacturing company based in Indonesia, specializing in adult diapers for medium incontinence. This strategic move is expected to significantly enhance Kimberly-Clark Corporation's market share in key personal care categories within the largest economy in Southeast Asia.

Major companies operating in the disposable incontinence products market report are Becton, Dickinson and Company, Cardinal Health Inc., Unicharm Corporation, Kimberly-Clark Corporation, Medtronic plc, B. Braun Melsungen AG, Medline Industries Inc., Fujian Yifa Healthcare Products Co. Ltd., Berry Global Inc., First Quality Enterprises Inc., Coloplast Ltd., Essity AB, Svenska Cellulosa AB, ConvaTec Group Inc., The Procter & Gamble Company, Ahlstrom-Munksjo Oyj, Asahi Kasei Corporation, Zydus Lifesciences Limited, Torrent Pharmaceuticals Ltd., Eli Lilly and Company, Paul Hartmann AG, Stryker Corporation, Shield Healthcare Pvt. Ltd., Johnson & Johnson Services Inc., Procter & Gamble Company, Rikoh Co. Ltd., Flexicare Medical Limited, Hengan International Group Company Limited, Nippon Paper Industries Co. Ltd., DSG International plc, Kao Corporation.

Asia-Pacific was the largest region in the disposable incontinence products market in 2023. Asia-Pacific is expected to be the fastest-growing region in the global disposable incontinence products market during the forecast period. The regions covered in the disposable incontinence products market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the disposable incontinence products market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

These disposable incontinence products are crafted from various materials, including plastic, cotton fabric, super absorbents, latex, and others, catering to different types of urinary incontinence such as stress urinary incontinence, urge urinary incontinence, overflow incontinence, and functional urinary incontinence. They find wide applications in hospitals, ambulatory surgical centers, nursing facilities, long-term care centers, and various other end-user environments.The diverse range of disposable incontinence products addresses the needs of individuals experiencing urine incontinence, fecal incontinence, and dual incontinence. This industry plays a crucial role in providing effective and discreet solutions for individuals in need while serving various healthcare facilities and end-users.

The disposable incontinence products market research report provides disposable incontinence products market statistics, including disposable incontinence products industry global market size, regional shares, competitors with an disposable incontinence products market share, detailed disposable incontinence products market segments, market trends and opportunities, and any further data you may need to thrive in the disposable incontinence products industry. This disposable incontinence products market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The disposable incontinence products markets consists of sales of booster pads, adult briefs, male guards, bladder control pads, and underpads external or condom catheter. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.


This product will be delivered within 3-5 business days.