Mobile Data Protection Market Report 2025

The mobile data protection market size has grown exponentially in recent years. It will grow from $6.98 billion in 2024 to $8.67 billion in 2025 at a compound annual growth rate (CAGR) of 24.3%. The growth in the historic period can be attributed to increasing mobile device usage, rising cybersecurity threats, stringent regulatory requirements, enterprise mobility trends, data loss prevention concerns.

The mobile data protection market size is expected to see exponential growth in the next few years. It will grow to $21 billion in 2029 at a compound annual growth rate (CAGR) of 24.7%. The growth in the forecast period can be attributed to proliferation of mobile applications, IoT (Internet of things) integration, biometric authentication adoption, global remote work trends, comprehensive endpoint security. Major trends in the forecast period include endpoint security solutions, zero trust security models, mobile threat defense (MTD), containerization and mobile app security, cloud-based mobile security.

The increasing frequency of cyber-attacks is expected to drive the growth of the mobile data protection market in the future. A cyber-attack is an attempt to gain unauthorized access to computer systems or networks with the intent to steal, destroy, or manipulate data, causing harm. Mobile data protection mitigates these threats by providing reliable services, implementing authentication measures, and preventing unauthorized access to mobile data. For example, in April 2024, Parachute Technology, a US-based IT solutions company, reported that government agencies encountered 49 cyber incidents in the first half of 2023, representing an 11% increase compared to 2022. Thus, the rising number of cyber-attacks is fueling the growth of the mobile data protection market.

The increasing adoption of cloud services is anticipated to drive the growth of the mobile data protection market. Cloud adoption refers to the widespread integration and use of cloud computing services by individuals, organizations, or industries for remote data storage, management, and access. The mobile data protection market plays a crucial role in establishing a secure and trustworthy environment for data storage and transmission, which, in turn, promotes the widespread use of cloud services. For example, in September 2022, a report from Google Cloud, a US-based cloud computing service, indicated that the use of multiple public clouds rose by 26% in 2022, up from 21% in 2021. Additionally, hybrid cloud adoption increased significantly, from 25% in 2021 to 42.5% in 2022. Therefore, the rising adoption of cloud services is expected to drive the growth of the mobile data protection market.

Product innovations are key trends gaining traction in the mobile data protection market. Major companies in this sector are focusing on developing new solutions to maintain their market position. For example, in May 2024, Google LLC, a US-based technology company, launched the Android Privacy and Security Suite. This suite includes features such as a private space, allowing users to store sensitive apps in a hidden area secured by a separate PIN. An additional layer of protection requires a PIN, password, or biometric verification for critical device settings, while the enhanced factory reset ensures that stolen devices cannot be easily reset without the owner’s credentials. Furthermore, the AI-powered theft detection lock automatically locks the screen when suspicious movements are detected, and the offline device lock protects the device if it remains disconnected for an extended period.

Prominent players in the mobile data protection arena are concentrating on pioneering solutions, particularly end-to-end encryption (E2EE), aimed at fortifying user data security within cloud environments. E2EE stands as a robust communication method that ensures data confidentiality solely between the sender and designated recipient. Notably, in December 2022, Apple Inc., a US-based multinational tech giant, unveiled Advanced Data Protection for iCloud, integrating end-to-end encryption alongside iMessage Contact Key Verification. This strategic move underlines Apple's unwavering commitment to augmenting user security measures. Apple's groundbreaking initiatives establish a new benchmark in the mobile data protection sphere by empowering users with control over data encryption keys. These advancements aptly address the escalating demand for E2EE, aligning with the heightened apprehensions surrounding data breaches and safeguarding user data from potential threats.

In April 2023, Utimaco, a Germany-based provider of IT security solutions, successfully acquired Conpal GmbH for an undisclosed financial sum. This strategic move aligns with Utimaco's objective to position itself as the preferred partner for cybersecurity solutions in highly demanding industries. Conpal GmbH, the acquired entity, is a Germany-based software company specializing in confidential data protection through encryption and authentication solutions.

Major companies operating in the mobile data protection market include Microsoft Corporation, Dell Inc., Hewlett Packard Enterprise Development LP, International Business Machines Corporation, Cisco Systems Inc., Thales Group, VMware Inc., NortonLifeLock Inc., Check Point Software Technologies Ltd., McAfee LLC, Trend Micro Incorporated, Proofpoint Inc., Zscaler Inc., Citrix Systems Inc., Kaspersky Lab, BlackBerry Limited, Lookout Inc., Bitdefender, Netskope Inc., MobileIron Inc., Forcepoint LLC, Absolute Software Corporation, F-Secure Corporation, Digital Guardian, Sophos Ltd., Wandera, CipherCloud, Acronis International GmbH, WinMagic, ESET s.r.o., SecureAge Technology Pte Ltd.

North America was the largest region in the mobile data protection market in 2024. The regions covered in the mobile data protection market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the mobile data protection market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

Mobile data protection involves safeguarding sensitive information stored on laptops, wearables, smartphones, tablets, and other portable devices by preventing unauthorized access to data networks. The primary objective is to protect data from unauthorized access, loss, or theft, thereby maintaining user trust and ensuring compliance with regulatory requirements.

The primary classifications of mobile data protection include software and services. Data protection software entails safeguarding sensitive data from theft, loss, or damage while ensuring adherence to regulatory standards. Acronis, Cybereason, and Barracuda stand as some of the widely used data protection software solutions. These platforms cater to operating systems such as Windows, Android, iOS, macOS, BlackBerry, and Linux. Deployments can be in the cloud, on-premises, or hybrid configurations. Mobile data protection serves various end-users across sectors such as education, healthcare, retail, BFSI (banking, financial services, and insurance), government, IT and telecom, manufacturing, media and entertainment, among others.

The mobile data protection market research report is one of a series of new reports that provides mobile data protection market statistics, including mobile data protection industry global market size, regional shares, competitors with mobile data protection market share, detailed mobile data protection market segments, market trends, and opportunities, and any further data you may need to thrive in the mobile data protection industry. This mobile data protection market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenarios of the industry.

The mobile data protection market includes revenues earned by entities by providing data security, data safeguarding, data encryption, and authentication solutions and services. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included. The mobile data protection market consists of sales of mobile data protection (MDP), data loss prevention (DLP), and mobile device management (MDM) software. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

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