Concession F&B Global Market Report 2024

The concession f&b market size has grown strongly in recent years. It will grow from $29.9 billion in 2023 to $31.55 billion in 2024 at a compound annual growth rate (CAGR) of 5.5%. The historic growth can be attributed to increased consumer demand for convenience, alongside the expansion of the entertainment and leisure industry. Furthermore, it was driven by the development of infrastructure for events and venues, coupled with more effective marketing strategies, and evolving regulatory and licensing policies.

The concession f&b market size is expected to see strong growth in the next few years. It will grow to $38.37 billion in 2028 at a compound annual growth rate (CAGR) of 5.0%. The anticipated growth in the forecast period is driven by the integration of dining and entertainment, along with the expansion into non-traditional venues. Additionally, the focus on inclusive options, sustainability, and eco-friendly initiatives will contribute to this growth. Significant trends expected in this period encompass hybrid dining experiences, contactless transactions, virtual menu offerings, gourmet and premium selections, as well as cultural and global fusion foods.

The expansion of the leisure and tourist industries is anticipated to be a significant catalyst for the advancement of the concession F&B market in the foreseeable future. These industries, encompassing businesses and services tailored to the needs of leisure travelers and tourists, rely on concession F&B to provide essential food and beverage services at various destinations and attractions. Recognizing its pivotal role, concession F&B contributes to enhancing visitor satisfaction and overall enjoyment within the leisure and tourist sectors. As evidence, in May 2023, the World Travel & Tourism Council (WTTC) reported that the travel and tourism sector contributed 7.6% to the global GDP in 2022, marking a substantial 22% increase from the previous year. This robust growth in the leisure and tourist industries is poised to drive the future expansion of the concession F&B market.

The surging demand for processed food products is poised to act as a key driver for the concession F&B market in the coming years. Processed foods, characterized as ready-to-eat products that are pre-cleaned, pre-cooked, and packaged for immediate consumption, offer numerous advantages within the concession F&B market. These benefits include convenience for patrons, extended shelf life, consistent quality, diverse menu offerings, reduced labor costs, brand consistency, and adherence to stringent food safety standards. Supported by this trend, a survey conducted by Itochu Corporation, a Japan-based trading company, in August 2023 revealed that approximately 45% of 9,461 respondents consume bento boxes (ready-to-eat lunch boxes) sold at convenience stores. Notably, over 10% of individuals purchasing bento boxes enjoy them more than once a week, particularly among men and young consumers. This heightened demand for processed food products is a driving force behind the growth of the concession F&B market.

The adoption of innovative technology has emerged as a significant trend, garnering widespread attention. Leading companies in this sector are strategically focusing on the development of cutting-edge technologies to maintain and enhance their market position. A notable example is Aramark, a prominent US-based food company, which, in October 2022, unveiled AI Self-Checkout and digital age verification systems at arena concessions. These advancements will be implemented at the Drink Mkt in Capital One Arena and the Canadian Tire Centre's Drink Mkt and Walk Thru Bru locations. Furthermore, patrons at AT&T Center can conveniently order cocktails through automated bars featuring facial recognition technology, requiring prior registration with a valid government-issued ID.

Companies at the forefront of the concession F&B market are actively introducing novel products, such as checkout-free concession areas, to gain a competitive advantage. A checkout-free concession area eliminates the need for traditional checkout processes, enabling customers to make purchases seamlessly. For instance, in October 2023, the Bryce Jordan Center (BJC), a versatile US-based arena, launched 'pick & roll' utilizing Amazon's Just Walk Out technology. This innovative approach allows patrons to enter the concession area without queuing, facilitating payment through debit cards, credit cards, or mobile devices. The introduction of this new concession booth enables patrons to swiftly acquire beverages and grab-and-go items without the inconvenience of waiting in line. Amazon's Just Walk Out technology employs artificial intelligence to monitor product selections, attributing charges to the preferred payment method of the individual removing the items.

In May 2023, SSP Group plc, a UK-headquartered food service corporation, completed the acquisition of Midfield Concession Enterprise Inc. for an undisclosed sum. This strategic move is poised to expedite SSP Group plc's expansion within the North American market, facilitating access to more than 30 out of the 80 major airports in the United States. Midfield Concession Enterprise Inc., a US-based entity specializing in food and beverage services, manages and delivers exceptional culinary offerings, operational management, and top-tier customer service across a network of over 30 airport-based restaurants.

Major companies operating in the concession f&b market report are Nestlé S.A., PepsiCo, Bunge, Mars, The Coca-Cola Company, Olam International, Mondelez International Inc, Smithfield Foods/WH Group, Kraft Heinz Company, General Mills, Royal FrieslandCampina, Arla Foods, China Mengniu Dairy Company, Keurig Dr Pepper, ConAgra Brands, The Hershey Co, Paradies Lagardère, Elior Group, Autogrill, Lagardère Travel Retail Group, Delaware North Companies Inc., SSP Group plc, HMSHost, Emirates Leisure Retail, OTG Management LLC, DreamFolks Services Limited, Creative Food Group LLC, Plaza Premium Group, Areas Worldwide, MarketPlace Development.

Asia-Pacific was the largest region in the concession F&B market in 2023. The regions covered in the concession f&b market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the concession f&b market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Italy, Spain, Canada.

Primary categories within concession F&B include food and beverage offerings. Food pertains to consumable items that cater to both sustenance and enjoyment. In this setting, the range of food options can vary from quick bites and appetizers to complete meals, tailored to the venue's character and the preferences of its target audience. These concessions often offer diverse cuisines such as American, European, Asian, African, and Latin American, catering to locations such as airports, highways, railways, urban settings, leisure spots, sports arenas, and retail outlets.

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The concession F&B market consists of revenues earned by entities by providing services such as waitperson, dining, and catering services. The market value includes the value of related goods sold by the service provider or included within the service offering. The concession F&B market also includes sales of alcoholic beverages and fast-food, which are used in providing concession fib services. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).


The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.


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