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Billboard and Outdoor Advertising Market Size, Share & Trends Analysis Report by Type (Static Billboards, Digital Billboards), Application (Buildings, Automobiles), End-use, Region, and Segment Forecasts, 2023-2030

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    Report

  • 130 Pages
  • November 2023
  • Region: Global
  • Grand View Research
  • ID: 5914547
Description Jump to:
The global billboard and outdoor advertising market size is anticipated to reach USD 59.24 billion by 2030, registering a CAGR of 7.9% from 2023 to 2030, according to the report. Factors such as the integration benefits of outdoor advertisement with other media and the rising local advertising through billboards are expected to drive market growth. Moreover, the advancement of technology in outdoor advertisement space and the creativity of marketers present significant growth opportunities for the market. According to the Out of Home Advertising Association of America (OAAA) 2023 OOH ad study, among individuals who have seen an outdoor advertisement, there is a 41% increase in the likelihood of learning about the advertised brand. A notable 70% of individuals express a strong likelihood of outdoor advertisements influencing their purchase decisions. A significant 58 percent engage in online searches directly as a consequence of encountering such advertisements. Approximately 55 percent employ mobile devices and social media platforms to share information while interacting with outdoor ads. A substantial 35 percent make purchases subsequent to encountering these advertisements.

The COVID-19 pandemic had a negative impact on the market. The COVID-19 pandemic led to a substantial reduction in advertising expenditures. According to the World Economic Forum, on average, ad spending experienced a 9% decline throughout Europe, with Germany and France witnessing a decrease of 7% and 12%, respectively.

Billboard and Outdoor Advertising Market Report Highlights

  • Based on type, the static billboard segment accounted for the largest revenue share of 37.8% in 2022 and is anticipated to witness significant growth during the forecast period. Static billboards are increasingly incorporating geotargeting capabilities, using data analytics to display different content based on the location of the billboard. This personalized advertisement makes them more relevant to local audiences. QR codes are often included on static billboards to bridge the gap between the physical and digital worlds. Passersby can scan the code with their smartphones, instantly accessing additional content, promotions, or contact information
  • Based on application, the highways segment accounted for the largest revenue share in 2022 and is estimated to grow at the fastest CAGR of 9.6% over the forecast period. Findings from a recent survey conducted by OAAA-Harris Poll indicate that a substantial segment of the American population has grown fatigued with mobile device advertising. Consequently, 75% of survey respondents show a preference for outdoor environments, where they actively engage with and are influenced by billboard advertising on highways
  • Based on end-use, the retail segment held the largest revenue share of 25.0% in 2022. According to the Outdoor Media Association (OMA), the retail industry ranked number one in terms of ad spending through various forms of outdoor advertisements. Similarly, according to the OAAA, in the U.S., the retail industry holds the second position in January to March quarter of 2022, in terms of ad spending through out of home advertisement formats
  • Asia Pacific dominated the market with a share of 42.7% in 2022 and is anticipated to dominate the market over the forecast period.This can be attributed to the high penetration of billboards and other outdoor advertisement channels in China and Japan. Also, the increasing adoption in emerging economies such as India and Malaysia contributes to market growth

Table of Contents

Chapter 1. Methodology and Scope
1.1. Market Segmentation & Scope
1.1.1. Type
1.1.2. Application
1.1.3. End-use
1.1.4. Regional scope
1.1.5. Estimates and forecast timeline
1.2. Research Methodology
1.3. Information Procurement
1.3.1. Purchased database
1.3.2. Internal database
1.3.3. Secondary sources
1.3.4. Primary research
1.3.5. Details of primary research
1.4. Information or Data Analysis
1.5. Market Formulation & Validation
1.6. Model Details
1.7. List of Secondary Sources
1.8. List of Primary Sources
1.9. Objectives
Chapter 2. Executive Summary
2.1. Market Outlook
2.2. Segment Outlook
2.2.1. Type outlook
2.2.2. Application outlook
2.2.3. End-use outlook
2.2.4. Regional outlook
2.3. Competitive Insights
Chapter 3. Billboard and Outdoor Advertising Market Variables, Trends & Scope
3.1. Market Lineage Outlook
3.2. Industry Value Chain Analysis
3.3. Market Dynamics
3.3.1. Market driver analysis
3.3.2. Market restraint analysis
3.3.3. Market opportunity analysis
3.4. Billboard and Outdoor Advertising Market Analysis Tools
3.4.1. Industry analysis - Porter’s
3.4.1.1. Supplier power
3.4.1.2. Buyer power
3.4.1.3. Substitution threat
3.4.1.4. Threat of new entrant
3.4.1.5. Competitive rivalry
3.4.2. PESTEL analysis
3.4.2.1. Political landscape
3.4.2.2. Economic landscape
3.4.2.3. Social landscape
3.4.2.4. Technological landscape
3.4.2.5. Environmental landscape
3.4.2.6. Legal landscape
Chapter 4. Billboard and Outdoor Advertising Market: Type Estimates & Trend Analysis
4.1. Billboard and Outdoor Advertising Market: Key Takeaways
4.2. Billboard and Outdoor Advertising Market: Movement & Market Share Analysis, 2022 & 2030
4.3. Static Billboards
4.3.1. Static billboards market estimates and forecasts, 2018 to 2030 (USD Million)
4.4. Digital Billboards
4.4.1. Digital billboards market estimates and forecasts, 2018 to 2030 (USD Million)
4.5. Transit Advertising
4.5.1. Transit advertising market estimates and forecasts, 2018 to 2030 (USD Million)
4.6. Street Furniture Advertising
4.6.1. Street furniture advertising market estimates and forecasts, 2018 to 2030 (USD Million)
4.7. Place-Based Advertising
4.7.1. Place-based advertising market estimates and forecasts, 2018 to 2030 (USD Million)
4.8. Others
4.8.1. Others market estimates and forecasts, 2018 to 2030 (USD Million)
Chapter 5. Billboard and Outdoor Advertising Market: Application Estimates & Trend Analysis
5.1. Billboard and Outdoor Advertising Market: Key Takeaways
5.2. Billboard and Outdoor Advertising Market: Movement & Market Share Analysis, 2022 & 2030
5.3. Highways
5.3.1. Highways market estimates and forecasts, 2018 to 2030 (USD Million)
5.4. Railway Stations
5.4.1. Railway stations market estimates and forecasts, 2018 to 2030 (USD Million)
5.5. Buildings
5.5.1. Buildings market estimates and forecasts, 2018 to 2030 (USD Million)
5.6. Automobiles
5.6.1. Automobiles market estimates and forecasts, 2018 to 2030 (USD Million)
5.7. Others
5.7.1. Others market estimates and forecasts, 2018 to 2030 (USD Million)
Chapter 6. Billboard and Outdoor Advertising Market: End-use Estimates & Trend Analysis
6.1. Billboard and Outdoor Advertising Market: Key Takeaways
6.2. Billboard and Outdoor Advertising Market: Movement & Market Share Analysis, 2022 & 2030
6.3. Retail
6.3.1. Retail market estimates and forecasts, 2018 to 2030 (USD Million)
6.4. Miscellaneous Local Services & Amusement
6.4.1. Miscellaneous local services & amusement market estimates and forecasts, 2018 to 2030 (USD Million)
6.5. Media & Advertising
6.5.1. Media & advertising market estimates and forecasts, 2018 to 2030 (USD Million)
6.6. BFSI
6.6.1. BFSI market estimates and forecasts, 2018 to 2030 (USD Million)
6.7. Government
6.7.1. Government market estimates and forecasts, 2018 to 2030 (USD Million)
6.8. Restaurants
6.8.1. Restaurants market estimates and forecasts, 2018 to 2030 (USD Million)
6.9. Others
6.9.1. Others market estimates and forecasts, 2018 to 2030 (USD Million)
Chapter 7. Billboard and Outdoor Advertising Market: Regional Estimates & Trend Analysis
7.1. Regional Outlook
7.2. Billboard and Outdoor Advertising Market by Region: Key Takeaway
7.3. North America
7.3.1. North America Market estimates and forecasts, 2018 to 2030 (Revenue, USD Million)
7.3.2. U.S.
7.3.2.1. U.S. Market estimates and forecasts, 2018 to 2030 (Revenue, USD Million)
7.3.3. Canada
7.3.3.1. Canada Market estimates and forecasts, 2018 to 2030 (Revenue, USD Million)
7.4. Europe
7.4.1. Europe Market estimates and forecasts, 2018 to 2030 (Revenue, USD Million)
7.4.2. UK
7.4.2.1. UK Market estimates and forecasts, 2018 to 2030 (Revenue, USD Million)
7.4.3. Germany
7.4.3.1. Germany Market estimates and forecasts, 2018 to 2030 (Revenue, USD Million)
7.4.4. France
7.4.4.1. France Market estimates and forecasts, 2018 to 2030 (Revenue, USD Million)
7.4.5. Italy
7.4.5.1. Italy Market estimates and forecasts, 2018 to 2030 (Revenue, USD Million)
7.4.6. Spain
7.4.6.1. Spain Market estimates and forecasts, 2018 to 2030 (Revenue, USD Million)
7.4.7. Netherlands
7.4.7.1. Netherlands Market estimates and forecasts, 2018 to 2030 (Revenue, USD Million)
7.5. Asia Pacific
7.5.1. Asia Pacific Market estimates and forecasts, 2018 to 2030 (Revenue, USD Million)
7.5.2. Japan
7.5.2.1. Japan Market estimates and forecasts, 2018 to 2030 (Revenue, USD Million)
7.5.3. China
7.5.3.1. China Market estimates and forecasts, 2018 to 2030 (Revenue, USD Million)
7.5.4. India
7.5.4.1. India Market estimates and forecasts, 2018 to 2030 (Revenue, USD Million)
7.5.5. Australia
7.5.5.1. Australia Market estimates and forecasts, 2018 to 2030 (Revenue, USD Million)
7.5.6. South Korea
7.5.6.1. South Korea Market estimates and forecasts, 2018 to 2030 (Revenue, USD Million)
7.6. Latin America
7.6.1. Latin America Market estimates and forecasts, 2018 to 2030 (Revenue, USD Million)
7.6.2. Brazil
7.6.2.1. Brazil Market estimates and forecasts, 2018 to 2030 (Revenue, USD Million)
7.6.3. Mexico
7.6.3.1. Mexico Market estimates and forecasts, 2018 to 2030 (Revenue, USD Million)
7.6.4. Argentina
7.6.4.1. Argentina Market estimates and forecasts, 2018 to 2030 (Revenue, USD Million)
7.7. MEA
7.7.1. MEA Market estimates and forecasts, 2018 to 2030 (Revenue, USD Million)
7.7.2. Saudi Arabia
7.7.2.1. Saudi Arabia Market estimates and forecasts, 2018 to 2030 (Revenue, USD Million)
7.7.3. South Africa
7.7.3.1. South Africa Market estimates and forecasts, 2018 to 2030 (Revenue, USD Million)
7.7.4. UAE
7.7.4.1. UAE Market estimates and forecasts, 2018 to 2030 (Revenue, USD Million)
Chapter 8. Competitive Landscape
8.1. Recent Developments & Impact Analysis, By Key Market Participants
8.2. Market Participant Categorization
8.2.1. JCDecaux SE
8.2.1.1. Company overview
8.2.1.2. Financial performance
8.2.1.3. Product benchmarking
8.2.1.4. Strategic initiatives
8.2.2. Clear Channel Outdoor
8.2.2.1. Company overview
8.2.2.2. Financial performance
8.2.2.3. Product benchmarking
8.2.2.4. Strategic initiatives
8.2.3. OUTFRONT Media Inc.
8.2.3.1. Company overview
8.2.3.2. Financial performance
8.2.3.3. Product benchmarking
8.2.3.4. Strategic initiatives
8.2.4. Lamar Advertising Company
8.2.4.1. Company overview
8.2.4.2. Financial performance
8.2.4.3. Product benchmarking
8.2.4.4. Strategic initiatives
8.2.5. ADAMS OUTDOOR ADVERTISING
8.2.5.1. Company overview
8.2.5.2. Financial performance
8.2.5.3. Product benchmarking
8.2.5.4. Strategic initiatives
8.2.6. Capitol Outdoor, LLC.
8.2.6.1. Company overview
8.2.6.2. Financial performance
8.2.6.3. Product benchmarking
8.2.6.4. Strategic initiatives
8.2.7. Focus Media
8.2.7.1. Company overview
8.2.7.2. Financial performance
8.2.7.3. Product benchmarking
8.2.7.4. Strategic initiatives
8.2.8. Intersection
8.2.8.1. Company overview
8.2.8.2. Financial performance
8.2.8.3. Product benchmarking
8.2.8.4. Strategic initiatives
8.2.9. Ströer
8.2.9.1. Company overview
8.2.9.2. Financial performance
8.2.9.3. Product benchmarking
8.2.9.4. Strategic initiatives
8.2.10. Global
8.2.10.1. Company overview
8.2.10.2. Financial performance
8.2.10.3. Product benchmarking
8.2.10.4. Strategic initiatives
List of Tables
Table 1 List of abbreviation
Table 2 North America billboard and outdoor advertising market, by type, 2018 - 2030 (USD Million)
Table 3 North America billboard and outdoor advertising market, by application, 2018 - 2030 (USD Million)
Table 4 North America billboard and outdoor advertising market, by End-use, 2018 - 2030 (USD Million)
Table 5 North America billboard and outdoor advertising market, by region, 2018 to 2030 (USD Million)
Table 6 U.S. billboard and outdoor advertising market, by type, 2018 - 2030 (USD Million)
Table 7 U.S. billboard and outdoor advertising market, by application, 2018 - 2030 (USD Million)
Table 8 U.S. billboard and outdoor advertising market, by End-use, 2018 - 2030 (USD Million)
Table 9 Canada billboard and outdoor advertising market, by type, 2018 - 2030 (USD Million)
Table 10 Canada billboard and outdoor advertising market, by application, 2018 - 2030 (USD Million)
Table 11 Canada billboard and outdoor advertising market, by end-use, 2018 - 2030 (USD Million)
Table 12 Europe billboard and outdoor advertising market, by type, 2018 - 2030 (USD Million)
Table 13 Europe billboard and outdoor advertising market, by application, 2018 - 2030 (USD Million)
Table 14 Europe billboard and outdoor advertising market, by end-use, 2018 - 2030 (USD Million)
Table 15 Europe billboard and outdoor advertising market, by region, 2018 to 2030 (USD Million)
Table 16 Germany billboard and outdoor advertising market, by type, 2018 - 2030 (USD Million)
Table 17 Germany billboard and outdoor advertising market, by application, 2018 - 2030 (USD Million)
Table 18 Germany billboard and outdoor advertising market, by end-use, 2018 - 2030 (USD Million)
Table 19 UK billboard and outdoor advertising market, by type, 2018 - 2030 (USD Million)
Table 20 UK billboard and outdoor advertising market, by application, 2018 - 2030 (USD Million)
Table 21 UK billboard and outdoor advertising market, by end-use, 2018 - 2030 (USD Million)
Table 22 France billboard and outdoor advertising market, by type, 2018 - 2030 (USD Million)
Table 23 France billboard and outdoor advertising market, by application, 2018 - 2030 (USD Million)
Table 24 France billboard and outdoor advertising market, by end-use, 2018 - 2030 (USD Million)
Table 25 Italy billboard and outdoor advertising market, by type, 2018 - 2030 (USD Million)
Table 26 Italy billboard and outdoor advertising market, by application, 2018 - 2030 (USD Million)
Table 27 Italy billboard and outdoor advertising market, by end-use, 2018 - 2030 (USD Million)
Table 28 Spain billboard and outdoor advertising market, by type, 2018 - 2030 (USD Million)
Table 29 Spain billboard and outdoor advertising market, by application, 2018 - 2030 (USD Million)
Table 30 Spain billboard and outdoor advertising market, by end-use, 2018 - 2030 (USD Million)
Table 31 Netherlands billboard and outdoor advertising market, by type, 2018 - 2030 (USD Million)
Table 32 Netherlands billboard and outdoor advertising market, by application, 2018 - 2030 (USD Million)
Table 33 Netherlands billboard and outdoor advertising market, by end-use, 2018 - 2030 (USD Million)
Table 34 Asia Pacific billboard and outdoor advertising market, by type, 2018 - 2030 (USD Million)
Table 35 Asia Pacific billboard and outdoor advertising market, by application, 2018 - 2030 (USD Million)
Table 36 Asia Pacific billboard and outdoor advertising market, by end-use, 2018 - 2030 (USD Million)
Table 37 Asia Pacific billboard and outdoor advertising market, by region, 2018 to 2030 (USD Million)
Table 38 China billboard and outdoor advertising market, by type, 2018 - 2030 (USD Million)
Table 39 China billboard and outdoor advertising market, by application, 2018 - 2030 (USD Million)
Table 40 China. billboard and outdoor advertising market, by end-use, 2018 - 2030 (USD Million)
Table 41 Japan billboard and outdoor advertising market, by type, 2018 - 2030 (USD Million)
Table 42 Japan billboard and outdoor advertising market, by application, 2018 - 2030 (USD Million)
Table 43 Japan billboard and outdoor advertising market, by end-use, 2018 - 2030 (USD Million)
Table 44 India billboard and outdoor advertising market, by type, 2018 - 2030 (USD Million)
Table 45 India billboard and outdoor advertising market, by application, 2018 - 2030 (USD Million)
Table 46 India billboard and outdoor advertising market, by end-use, 2018 - 2030 (USD Million)
Table 47 Australia billboard and outdoor advertising market, by type, 2018 - 2030 (USD Million)
Table 48 Australia billboard and outdoor advertising market, by application, 2018 - 2030 (USD Million)
Table 49 Australia billboard and outdoor advertising market, by end-use, 2018 - 2030 (USD Million)
Table 50 South Korea billboard and outdoor advertising market, by type, 2018 - 2030 (USD Million)
Table 51 South Korea billboard and outdoor advertising market, by application, 2018 - 2030 (USD Million)
Table 52 South Korea billboard and outdoor advertising market, by end-use, 2018 - 2030 (USD Million)
Table 53 Latin America billboard and outdoor advertising market, by type, 2018 - 2030 (USD Million)
Table 54 Latin America billboard and outdoor advertising market, by application, 2018 - 2030 (USD Million)
Table 55 Latin America billboard and outdoor advertising market, by end-use, 2018 - 2030 (USD Million)
Table 56 Latin America billboard and outdoor advertising market, by region, 2018 to 2030 (USD Million)
Table 57 Brazil billboard and outdoor advertising market, by type, 2018 - 2030 (USD Million)
Table 58 Brazil billboard and outdoor advertising market, by application, 2018 - 2030 (USD Million)
Table 59 Brazil billboard and outdoor advertising market, by end-use, 2018 - 2030 (USD Million)
Table 60 Mexico billboard and outdoor advertising market, by type, 2018 - 2030 (USD Million)
Table 61 Mexico billboard and outdoor advertising market, by application, 2018 - 2030 (USD Million)
Table 62 Mexico billboard and outdoor advertising market, by end-use, 2018 - 2030 (USD Million)
Table 63 Argentina billboard and outdoor advertising market, by type, 2018 - 2030 (USD Million)
Table 64 Argentina billboard and outdoor advertising market, by application, 2018 - 2030 (USD Million)
Table 65 Argentina billboard and outdoor advertising market, by end-use, 2018 - 2030 (USD Million)
Table 66 Middle East and Africa (MEA) billboard and outdoor advertising market, by type, 2018 - 2030 (USD Million)
Table 67 Middle East and Africa (MEA) billboard and outdoor advertising market, by application, 2018 - 2030 (USD Million)
Table 68 Middle East and Africa (MEA) billboard and outdoor advertising market, by end-use, 2018 - 2030 (USD Million)
Table 69 Middle East and Africa (MEA) billboard and outdoor advertising market, by region, 2018 to 2030 (USD Million)
Table 70 South Africa billboard and outdoor advertising market, by type, 2018 - 2030 (USD Million)
Table 71 South Africa billboard and outdoor advertising market, by application, 2018 - 2030 (USD Million)
Table 72 South Africa billboard and outdoor advertising market, by end-use, 2018 - 2030 (USD Million)
Table 73 Saudi Arabia billboard and outdoor advertising market, by type, 2018 - 2030 (USD Million)
Table 74 Saudi Arabia billboard and outdoor advertising market, by application, 2018 - 2030 (USD Million)
Table 75 Saudi Arabia billboard and outdoor advertising market, by end-use, 2018 - 2030 (USD Million)
Table 76 UAE billboard and outdoor advertising market, by type, 2018 - 2030 (USD Million)
Table 77 UAE billboard and outdoor advertising market, by application, 2018 - 2030 (USD Million)
Table 78 UAE billboard and outdoor advertising market, by end-use, 2018 - 2030 (USD Million)
List of Figures
Fig. 1 Market research process
Fig. 2 Data triangulation techniques
Fig. 3 Primary research pattern
Fig. 4 Market research approaches
Fig. 5 Value-chain-based sizing & forecasting
Fig. 6 QFD modeling for market share assessment
Fig. 7 Market formulation & validation
Fig. 8 Billboard and outdoor advertising: Market outlook
Fig. 9 Billboard and outdoor advertising: Competitive insights
Fig. 10 Parent market outlook
Fig. 11 Related/ancillary market outlook
Fig. 12 Penetration and growth prospect mapping
Fig. 13 Industry value chain analysis
Fig. 14 Billboard and outdoor advertising market driver impact
Fig. 15 Billboard and outdoor advertising market restraint impact
Fig. 16 Billboard and outdoor advertising market strategic initiatives analysis
Fig. 17 Billboard and outdoor advertising market: Type movement analysis
Fig. 18 Billboard and outdoor advertising market: Type outlook and key takeaways
Fig. 19 Static billboards market estimates and forecasts, 2018 - 2030
Fig. 20 Digital billboards market estimates and forecasts, 2018 - 2030
Fig. 21 Transit advertising market estimates and forecasts, 2018 - 2030
Fig. 22 Street furniture advertising market estimates and forecasts, 2018 - 2030
Fig. 23 Place-based advertising market estimates and forecasts, 2018 - 2030
Fig. 24 Others market estimates and forecasts, 2018 - 2030
Fig. 25 Billboard and outdoor advertising market: Application movement analysis
Fig. 26 Billboard and outdoor advertising market: Application outlook and key takeaways
Fig. 27 Highways market estimates and forecasts, 2018 - 2030
Fig. 28 Railway stations market estimates and forecasts, 2018 - 2030
Fig. 29 Buildings market estimates and forecasts, 2018 - 2030
Fig. 30 Automobiles market estimates and forecasts, 2018 - 2030
Fig. 31 Others market estimates and forecasts, 2018 - 2030
Fig. 32 Billboard and outdoor advertising market: End-use movement analysis
Fig. 33 Billboard and outdoor advertising market: End-use outlook and key takeaways
Fig. 34 Retail market estimates and forecasts, 2018 - 2030
Fig. 35 Miscellaneous local services & amusement market estimates and forecasts, 2018 - 2030
Fig. 36 Media & advertising market estimates and forecasts, 2018 - 2030
Fig. 37 BFSI market estimates and forecasts, 2018 - 2030
Fig. 38 Government market estimates and forecasts, 2018 - 2030
Fig. 39 Restaurants market estimates and forecasts, 2018 - 2030
Fig. 40 Others market estimates and forecasts, 2018 - 2030
Fig. 41 Global billboard and outdoor advertising market: Regional movement analysis
Fig. 42 Global billboard and outdoor advertising market: Regional outlook and key takeaways
Fig. 43 North America market estimates and forecasts, 2018 - 2030
Fig. 44 U.S. market estimates and forecasts, 2018 - 2030
Fig. 45 Canada market estimates and forecasts, 2018 - 2030
Fig. 46 Europe market estimates and forecasts, 2018 - 2030
Fig. 47 UK market estimates and forecasts, 2018 - 2030
Fig. 48 Germany market estimates and forecasts, 2018 - 2030
Fig. 49 France market estimates and forecasts, 2018 - 2030
Fig. 50 Italy market estimates and forecasts, 2018 - 2030
Fig. 51 Spain market estimates and forecasts, 2018 - 2030
Fig. 52 Netherlands market estimates and forecasts, 2018 - 2030
Fig. 53 Asia Pacific market estimates and forecasts, 2018 - 2030
Fig. 54 China market estimates and forecasts, 2018 - 2030
Fig. 55 Japan market estimates and forecasts, 2018 - 2030
Fig. 56 India market estimates and forecasts, 2018 - 2030
Fig. 57 Australia market estimates and forecasts, 2018 - 2030
Fig. 58 South Korea market estimates and forecasts, 2018 - 2030
Fig. 59 Latin America market estimates and forecasts, 2018 - 2030
Fig. 60 Brazil market estimates and forecasts, 2018 - 2030
Fig. 61 Mexico market estimates and forecasts, 2018 - 2030
Fig. 62 Argentina market estimates and forecasts, 2018 - 2030
Fig. 63 Middle East and Africa market estimates and forecasts, 2018 - 2030
Fig. 64 Saudi Arabia market estimates and forecasts, 2018 - 2030
Fig. 65 South Africa market estimates and forecasts, 2018 - 2030
Fig. 66 UAE market estimates and forecasts, 2018 - 2030

Companies Profiled

  • JCDecaux SE
  • Clear Channel Outdoor
  • OUTFRONT Media Inc.
  • Lamar Advertising Company
  • ADAMS OUTDOOR ADVERTISING
  • Capitol Outdoor, LLC.
  • Focus Media
  • Intersection
  • Ströer
  • Global

Methodology

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Table Information

Report AttributeDetails
No. of Pages130
PublishedNovember 2023
Forecast Period2022 - 2030
Estimated Market Value ( USD ) in 2022 $ 32.22 Billion
Forecasted Market Value ( USD ) by 2030 $ 59.24 Billion
Compound Annual Growth Rate7.9%
Regions CoveredGlobal
No. of Companies Mentioned10

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