The LAMEA Video on Demand (VoD) Market would witness market growth of 15.5% CAGR during the forecast period (2023-2030).
The Brazil market dominated the LAMEA Video on Demand (VoD) Market by Country in 2022, and would continue to be a dominant market till 2030; thereby, achieving a market value of $7,352.8 million by 2030. The Argentina market is showcasing a CAGR of 16.1% during (2023 - 2030). Additionally, The UAE market would register a CAGR of 15.1% during (2023 - 2030).
The market is propelled by continuous innovation, with technological advancements shaping the landscape unexpectedly. One such innovation is incorporating Virtual Reality (VR) and Augmented Reality (AR) technologies into VoD platforms. This advancement provides users with immersive experiences, enabling them to interact with content unprecedentedly. VR-enabled storytelling and interactive experiences are becoming prevalent, opening new avenues for content creators to captivate audiences.
Furthermore, VR enables the creation of 360-degree videos, allowing users to explore the virtual environment by turning their heads or using a controller. This offers a new dimension to storytelling and provides a sense of presence within the content. AR opens up new possibilities for interactive advertisements within the content. Users can interact with virtual objects or access additional information through AR overlays, creating innovative and non-intrusive advertising methods.
A growing healthcare sector in Argentina may increase healthcare professionals' demand for education and training. Video-on-demand platforms could be a valuable resource for on-demand training modules, workshops, and educational content, allowing healthcare workers to stay updated with the latest advancements in medicine and healthcare practices. Therefore, the rising healthcare sector in LAMEA will drive the region's demand for video on demand (VoD) services.
Based on Deployment Model, the market is segmented into Cloud, and On-premises. Based on Offering, the market is segmented into Solution, and Services. Based on Solution Type, the market is segmented into OTT, Pay TV, and IPTV. Based on Platform Type, the market is segmented into Smartphones, Tablets/Laptops, Smart TVs, and Others. Based on Content-Type, the market is segmented into Movies, TV Shows/Web Series, Music, Educational/Fitness Programs, and Others.
Based on Monetization Model, the market is segmented into Subscription Video on Demand (SVoD), Transactional Video on Demand (TVoD), Advertising-Support Video on Demand (AVoD), Free Ad-Supported Streaming TV (FAST), and Others. Based on Vertical, the market is segmented into Media & Entertainment, Government & Public Sector, Education, Healthcare & Lifesciences, BFSI, and Others. Based on countries, the market is segmented into Brazil, Argentina, UAE, Saudi Arabia, South Africa, Nigeria, and Rest of LAMEA.
The Brazil market dominated the LAMEA Video on Demand (VoD) Market by Country in 2022, and would continue to be a dominant market till 2030; thereby, achieving a market value of $7,352.8 million by 2030. The Argentina market is showcasing a CAGR of 16.1% during (2023 - 2030). Additionally, The UAE market would register a CAGR of 15.1% during (2023 - 2030).
The market is propelled by continuous innovation, with technological advancements shaping the landscape unexpectedly. One such innovation is incorporating Virtual Reality (VR) and Augmented Reality (AR) technologies into VoD platforms. This advancement provides users with immersive experiences, enabling them to interact with content unprecedentedly. VR-enabled storytelling and interactive experiences are becoming prevalent, opening new avenues for content creators to captivate audiences.
Furthermore, VR enables the creation of 360-degree videos, allowing users to explore the virtual environment by turning their heads or using a controller. This offers a new dimension to storytelling and provides a sense of presence within the content. AR opens up new possibilities for interactive advertisements within the content. Users can interact with virtual objects or access additional information through AR overlays, creating innovative and non-intrusive advertising methods.
A growing healthcare sector in Argentina may increase healthcare professionals' demand for education and training. Video-on-demand platforms could be a valuable resource for on-demand training modules, workshops, and educational content, allowing healthcare workers to stay updated with the latest advancements in medicine and healthcare practices. Therefore, the rising healthcare sector in LAMEA will drive the region's demand for video on demand (VoD) services.
Based on Deployment Model, the market is segmented into Cloud, and On-premises. Based on Offering, the market is segmented into Solution, and Services. Based on Solution Type, the market is segmented into OTT, Pay TV, and IPTV. Based on Platform Type, the market is segmented into Smartphones, Tablets/Laptops, Smart TVs, and Others. Based on Content-Type, the market is segmented into Movies, TV Shows/Web Series, Music, Educational/Fitness Programs, and Others.
Based on Monetization Model, the market is segmented into Subscription Video on Demand (SVoD), Transactional Video on Demand (TVoD), Advertising-Support Video on Demand (AVoD), Free Ad-Supported Streaming TV (FAST), and Others. Based on Vertical, the market is segmented into Media & Entertainment, Government & Public Sector, Education, Healthcare & Lifesciences, BFSI, and Others. Based on countries, the market is segmented into Brazil, Argentina, UAE, Saudi Arabia, South Africa, Nigeria, and Rest of LAMEA.
List of Key Companies Profiled
- Netflix, Inc.
- Amazon.com, Inc.
- Google LLC (Alphabet Inc.)
- The Walt Disney Company
- Apple, Inc.
- Comcast Corporation
- Sony Corporation
- Kaltura, Inc.
- Muvi
- Reliance Industries Limited
Market Report Segmentation
By Deployment Model- Cloud
- On-premises
- Solution
- OTT
- Pay TV
- IPTV
- Services
- Smartphones
- Tablets/Laptops
- Smart TVs
- Others
- Movies
- TV Shows/Web Series
- Music
- Educational/Fitness Programs
- Others
- Subscription Video on Demand (SVoD)
- Transactional Video on Demand (TVoD)
- Advertising-Support Video on Demand (AVoD)
- Free Ad-Supported Streaming TV (FAST)
- Others
- Media & Entertainment
- Government & Public Sector
- Education
- Healthcare & Lifesciences
- BFSI
- Others
- Brazil
- Argentina
- UAE
- Saudi Arabia
- South Africa
- Nigeria
- Rest of LAMEA
Table of Contents
Chapter 1. Market Scope & Methodology
Chapter 2. Market at a Glance
Chapter 3. Market Overview
Chapter 4. Competition Analysis - Global
Chapter 5. LAMEA Video on Demand (VoD) Market by Deployment Model
Chapter 6. LAMEA Video on Demand (VoD) Market by Offering
Chapter 7. LAMEA Video on Demand (VoD) Market by Platform Type
Chapter 8. LAMEA Video on Demand (VoD) Market by Content-Type
Chapter 9. LAMEA Video on Demand (VoD) Market by Monetization Model
Chapter 10. LAMEA Video on Demand (VoD) Market by Vertical
Chapter 11. LAMEA Video on Demand (VoD) Market by Country
Chapter 12. Company Profiles
Companies Mentioned
- Netflix, Inc.
- Amazon.com, Inc.
- Google LLC (Alphabet Inc.)
- The Walt Disney Company
- Apple, Inc.
- Comcast Corporation
- Sony Corporation
- Kaltura, Inc.
- Muvi
- Reliance Industries Limited
Methodology
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