The Asia Pacific Video on Demand (VoD) Market would witness market growth of 13.8% CAGR during the forecast period (2023-2030).
The China market dominated the Asia Pacific Video on Demand (VoD) Market by Country in 2022, and would continue to be a dominant market till 2030; thereby, achieving a market value of $25,965.9 million by 2030. The Japan market is registering a CAGR of 13% during (2023 - 2030). Additionally, The India market would experience a CAGR of 14.5% during (2023 - 2030).
The corporate sector has embraced VoD as a powerful internal communication, training, and knowledge dissemination tool. Companies leverage on-demand video platforms to streamline communication, ensuring employees can access relevant information conveniently. This has proven particularly valuable in the era of remote work, where asynchronous learning and communication have become integral components of organizational dynamics.
Additionally, another noteworthy trend is the integration of artificial intelligence and machine learning algorithms into VoD platforms. These technologies analyze user preferences, viewing habits, and historical data to curate personalized recommendations. By leveraging these advanced algorithms, VoD services enhance user experience, ensuring subscribers discover content tailored to their interests. This personalization boosts viewer satisfaction and plays a crucial role in retaining subscribers in an increasingly competitive market.
The Chinese government has been actively promoting education as a key component of its national development strategy. Initiatives like "Internet Plus Education" and "Digital China" aim to integrate technology into the education system. With the growth of online education, there is a higher demand for educational video content. Hence, the rising education sector in Asia Pacific can assist in the expansion of the regional video on demand (VoD) market.
Based on Deployment Model, the market is segmented into Cloud, and On-premises. Based on Offering, the market is segmented into Solution, and Services. Based on Solution Type, the market is segmented into OTT, Pay TV, and IPTV. Based on Platform Type, the market is segmented into Smartphones, Tablets/Laptops, Smart TVs, and Others. Based on Content-Type, the market is segmented into Movies, TV Shows/Web Series, Music, Educational/Fitness Programs, and Others.
Based on Monetization Model, the market is segmented into Subscription Video on Demand (SVoD), Transactional Video on Demand (TVoD), Advertising-Support Video on Demand (AVoD), Free Ad-Supported Streaming TV (FAST), and Others. Based on Vertical, the market is segmented into Media & Entertainment, Government & Public Sector, Education, Healthcare & Lifesciences, BFSI, and Others. Based on countries, the market is segmented into China, Japan, India, South Korea, Singapore, Malaysia, and Rest of Asia Pacific.
The China market dominated the Asia Pacific Video on Demand (VoD) Market by Country in 2022, and would continue to be a dominant market till 2030; thereby, achieving a market value of $25,965.9 million by 2030. The Japan market is registering a CAGR of 13% during (2023 - 2030). Additionally, The India market would experience a CAGR of 14.5% during (2023 - 2030).
The corporate sector has embraced VoD as a powerful internal communication, training, and knowledge dissemination tool. Companies leverage on-demand video platforms to streamline communication, ensuring employees can access relevant information conveniently. This has proven particularly valuable in the era of remote work, where asynchronous learning and communication have become integral components of organizational dynamics.
Additionally, another noteworthy trend is the integration of artificial intelligence and machine learning algorithms into VoD platforms. These technologies analyze user preferences, viewing habits, and historical data to curate personalized recommendations. By leveraging these advanced algorithms, VoD services enhance user experience, ensuring subscribers discover content tailored to their interests. This personalization boosts viewer satisfaction and plays a crucial role in retaining subscribers in an increasingly competitive market.
The Chinese government has been actively promoting education as a key component of its national development strategy. Initiatives like "Internet Plus Education" and "Digital China" aim to integrate technology into the education system. With the growth of online education, there is a higher demand for educational video content. Hence, the rising education sector in Asia Pacific can assist in the expansion of the regional video on demand (VoD) market.
Based on Deployment Model, the market is segmented into Cloud, and On-premises. Based on Offering, the market is segmented into Solution, and Services. Based on Solution Type, the market is segmented into OTT, Pay TV, and IPTV. Based on Platform Type, the market is segmented into Smartphones, Tablets/Laptops, Smart TVs, and Others. Based on Content-Type, the market is segmented into Movies, TV Shows/Web Series, Music, Educational/Fitness Programs, and Others.
Based on Monetization Model, the market is segmented into Subscription Video on Demand (SVoD), Transactional Video on Demand (TVoD), Advertising-Support Video on Demand (AVoD), Free Ad-Supported Streaming TV (FAST), and Others. Based on Vertical, the market is segmented into Media & Entertainment, Government & Public Sector, Education, Healthcare & Lifesciences, BFSI, and Others. Based on countries, the market is segmented into China, Japan, India, South Korea, Singapore, Malaysia, and Rest of Asia Pacific.
List of Key Companies Profiled
- Netflix, Inc.
- Amazon.com, Inc.
- Google LLC (Alphabet Inc.)
- The Walt Disney Company
- Apple, Inc.
- Comcast Corporation
- Sony Corporation
- Kaltura, Inc.
- Muvi
- Reliance Industries Limited
Market Report Segmentation
By Deployment Model- Cloud
- On-premises
- Solution
- OTT
- Pay TV
- IPTV
- Services
- Smartphones
- Tablets/Laptops
- Smart TVs
- Others
- Movies
- TV Shows/Web Series
- Music
- Educational/Fitness Programs
- Others
- Subscription Video on Demand (SVoD)
- Transactional Video on Demand (TVoD)
- Advertising-Support Video on Demand (AVoD)
- Free Ad-Supported Streaming TV (FAST)
- Others
- Media & Entertainment
- Government & Public Sector
- Education
- Healthcare & Lifesciences
- BFSI
- Others
- China
- Japan
- India
- South Korea
- Singapore
- Malaysia
- Rest of Asia Pacific
Table of Contents
Chapter 1. Market Scope & Methodology
Chapter 2. Market at a Glance
Chapter 3. Market Overview
Chapter 4. Competition Analysis - Global
Chapter 5. Asia Pacific Video on Demand (VoD) Market by Deployment Model
Chapter 6. Asia Pacific Video on Demand (VoD) Market by Offering
Chapter 7. Asia Pacific Video on Demand (VoD) Market by Platform Type
Chapter 8. Asia Pacific Video on Demand (VoD) Market by Content-Type
Chapter 9. Asia Pacific Video on Demand (VoD) Market by Monetization Model
Chapter 10. Asia Pacific Video on Demand (VoD) Market by Vertical
Chapter 11. Asia Pacific Video on Demand (VoD) Market by Country
Chapter 12. Company Profiles
Companies Mentioned
- Netflix, Inc.
- Amazon.com, Inc.
- Google LLC (Alphabet Inc.)
- The Walt Disney Company
- Apple, Inc.
- Comcast Corporation
- Sony Corporation
- Kaltura, Inc.
- Muvi
- Reliance Industries Limited
Methodology
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