Fruit and Vegetable Seeds Global Market Opportunities and Strategies to 2033

This report describes and explains the fruit and vegetable seeds market and covers 2018-2023, termed the historic period, and 2023-2028, 2033F termed the forecast period. The report evaluates the market across each region and for the major economies within each region.

The global fruit and vegetable seeds market reached a value of nearly $10.14 billion in 2023, having grown at a compound annual growth rate (CAGR) of 5.91% since 2018. The market is expected to grow from $10.14 billion in 2023 to $13.2 billion in 2028 at a rate of 5.41%. The market is then expected to grow at a CAGR of 7.09% from 2028 and reach $18.59 billion in 2033.

Growth in the historic period resulted from the increasing shift towards vegan eating, the rising demand for genetically modified (GM) crops and the rise in government initiatives. Factors that negatively affected growth in the historic period were greenhouse gas emissions from agricultural production, negative public perception of genetically modified crops and availability of counterfeit seeds.

Going forward, the increasing demand for organic food products, the growing changes in health-conscious consumers and lifestyles, the rising implementation of sustainable agricultural practices and the increasing world population will drive the growth. Factor that could hinder the growth of the fruit and vegetable seeds market in the future include high research and development cost.

The fruit and vegetable seeds market is segmented by type into tomato, pepper, onion, cucumber, lettuce, melon, carrot and other types. The other types market was the largest segment of the fruit and vegetable seeds market segmented by type, accounting for 29.39% or $2.98 billion of the total in 2023. Going forward, the tomato segment is expected to be the fastest growing segment in the fruit and vegetable seeds market segmented by type, at a CAGR of 6.52% during 2023-2028.

The fruit and vegetable seeds market is segmented by trait into genetically modified and conventional. The conventional market was the largest segment of the fruit and vegetable seeds market segmented by trait, accounting for 86.75% or $8.8 billion of the total in 2023. Going forward, the genetically modified segment is expected to be the fastest growing segment in the fruit and vegetable seeds market segmented by trait, at a CAGR of 10.52% during 2023-2028.

The fruit and vegetable seeds market is segmented by family type into solanaceae, cucurbit, brassica and other families. The solanaceae market was the largest segment of the fruit and vegetable seeds market segmented by family type, accounting for 38.97% or $3.95 billion of the total in 2023. Going forward, it is expected to be the fastest growing segment in the fruit and vegetable seeds market segmented by family type, at a CAGR of 5.82% during 2023-2028.

The fruit and vegetable seeds market is segmented by form into inorganic and organic. The inorganic market was the largest segment of the fruit and vegetable seeds market segmented by form, accounting for 66.79% or $6.77 billion of the total in 2023. Going forward, the organic segment is expected to be the fastest growing segment in the fruit and vegetable seeds market segmented by form, at a CAGR of 5.99% during 2023-2028.

Asia Pacific was the largest region in the fruit and vegetable seeds market, accounting for 49.83% or $5.05 billion of the total in 2023. It was followed by North America, Western Europe and then the other regions. Going forward, the fastest-growing regions in the fruit and vegetable seeds market will be Asia Pacific and South America where growth will be at CAGRs of 5.79% and 5.65% respectively. These will be followed by North America and Western Europe where the markets are expected to grow at CAGRs of 5.25% and 4.91% respectively.

The global fruit and vegetable seeds market is concentrated, with large players operating in the market. The top ten competitors in the market made up to 44.71% of the total market in 2022. The market concentration can be attributed to the presence of large number of players in different geographies. Groupe Limagrain was the largest competitor with a 8.78% share of the market, followed by Bayer AG with 8.28%, Syngenta AG with 7.50%, BASF SE with 5.41%, Sakata Seeds Corporation with 4.25%, East-West Seed with 3.86%, Rijk Zwaan Zaadteelt en Zaadhandel B.V. with 2.74%, Enza Zaden Beheer B.V. with 2.03%, Yuan Long Ping High-Tech Agriculture Co Ltd with 1.10% and KWS SAAT SE with 0.76%.

The top opportunities in the fruit and vegetable seeds market segmented by type will arise in the Tomato segment, which will gain $797.02 million of global annual sales by 2028. The top opportunities in the fruit and vegetable seeds market segmented by traits will arise in the Conventional segment, which will gain $2.18 billion of global annual sales by 2028. The top opportunities in the fruit and vegetable seeds market segmented by family type will arise in the Solanaceae segment, which will gain $1.29 billion of global annual sales by 2028. The top opportunities in the fruit and vegetable seeds market segmented by form will arise in the Inorganic segment, which will gain $1.92 billion of global annual sales by 2028. The fruit and vegetable seeds market size will gain the most in China at $1.06 billion.

Market-trend-based strategies for the fruit and vegetable seeds market include development of new plant breeding techniques to increase crop yield, focus on launch of new tomato seed varieties, integration of digital technology in seed yielding, increased use of new seed pelleting technology for accurate sowing, launch of hybrid vegetable and rice seeds to improve plant quality and strategic collaborations and partnerships among market players to develop new technology.

Player-adopted strategies in the fruit and vegetable seeds market include focus on expanding operational capabilities through new product developments and focus on expanding operational capabilities through strategic acquisitions.

To take advantage of the opportunities, the analyst recommends the fruit and vegetable seeds companies to focus on innovative plant breeding for enhanced crop yield, focus on innovative tomato seed varieties for market leadership, focus on advanced seed pelleting technologies for market advancement, focus on hybrid vegetable seeds, focus on meeting organic food demand, focus on tomato and melon segments for strategic growth, focus on genetically modified seeds, expand in emerging markets, continue to focus on developed markets, continue to focus on developed markets, focus on strategic partnerships, focus on strategic pricing for market penetration, focus on educational promotions for market awareness, focus on influencer collaborations for enhanced market reach, focus on health-conscious consumers and focus on personalized engagement for targeted consumer outreach.