Indoor Positioning and Indoor Navigation (IPIN) Market Report and Forecast 2024-2032

According to this report, the global indoor positioning and indoor navigation (IPIN) market size reached a value of USD 21.58 billion in 2023. Aided by the increasing demand for location-based services and the proliferation of smart buildings, the market is projected to further grow at a CAGR of 31.4% between 2024 and 2032 to reach a value of USD 269.61 billion by 2032.

As per the indoor positioning and indoor navigation (IPIN) market analysis, in an era characterised by hyper-connectivity and digitalisation, the demand for location-based services (LBS) is on the rise. IPIN solutions serve as the cornerstone of LBS applications, enabling businesses to deliver personalised experiences, targeted promotions, and location-aware services to users within indoor environments.

As consumers increasingly seek seamless and immersive experiences, businesses across sectors are investing in IPIN solutions to enhance the visitor experience within indoor spaces which can fuel the indoor positioning and indoor navigation (IPIN) market growth. From providing interactive navigation maps in shopping malls to facilitating wayfinding in hospitals and museums, IPIN technologies enrich the user experience and foster customer loyalty.

Within enterprise environments, IPIN solutions drive efficiency and productivity gains by optimizing resource allocation, streamlining operations, and minimising downtime. By providing employees with intuitive navigation tools and asset-tracking capabilities, IPIN systems empower organisations to maximise workforce productivity and operational efficiency.

As per the indoor positioning and indoor navigation (IPIN) market outlook, the proliferation of smart building initiatives, driven by the imperatives of energy efficiency, sustainability, and occupant comfort, presents lucrative opportunities for IPIN vendors. Integrated with building management systems (BMS) and Internet of Things (IoT) platforms, IPIN solutions enable smart buildings to deliver personalized services, optimise space utilisation, and enhance occupant safety and well-being.

In addition to navigation and wayfinding, IPIN technologies offer valuable insights through indoor location analytics which can propel the indoor positioning and indoor navigation (IPIN) market expansion. By leveraging location data and proximity analytics, businesses can gain actionable intelligence into visitor behaviour, foot traffic patterns, and customer engagement metrics, empowering data-driven decision-making and targeted marketing strategies.

The integration of IPIN solutions with augmented reality (AR) and virtual reality (VR) technologies promises to revolutionise indoor navigation and wayfinding experiences. By overlaying digital information onto physical environments, AR-enabled IPIN applications offer immersive navigation experiences, interactive points of interest, and contextual information to users, enhancing situational awareness and engagement.

The convergence of IPIN technologies with the Internet of Things (IoT) ecosystem enables seamless integration with IoT sensors, beacons, and devices for enhanced location-aware applications and services. By leveraging IoT data streams and context-aware computing, IPIN solutions can deliver personalised experiences, predictive analytics, and proactive notifications based on user location and preferences, which can boost the indoor positioning and indoor navigation (IPIN) market share.

The adoption of ultra-wideband (UWB) technology for indoor positioning holds promise for delivering centimetre-level accuracy and precise location tracking within complex indoor environments. UWB-based IPIN solutions enable applications such as asset tracking, geofencing, and indoor navigation in environments where traditional positioning technologies may encounter limitations.

The emergence of cloud-based indoor mapping platforms in the indoor positioning and indoor navigation (IPIN) market simplifies the deployment and management of IPIN solutions, offering scalability, flexibility, and real-time updates for indoor maps and navigation data. Cloud-based IPIN platforms enable businesses to leverage advanced analytics, machine learning algorithms, and location-based services without the need for extensive infrastructure investments or maintenance overhead.

Market Segmentation

The market can be divided based on component, technology, application, end-use, and region.

Market Breakup by Component

• Software
• Hardware
• Services

Market Breakup by Technology

• Bluetooth Low Energy
• Wi-Fi
• Ultra-Wideband Technology
• Others

Market Breakup by Application

• Location-based Analytics
• Asset and Personal Training
• Navigation and Maps
• Others

Market Breakup by End-use

• Healthcare
• Manufacturing
• Office Spaces
• Travel and Hospitality
• Retail
• Logistics and Warehouses
• Public Spaces
• Others

Market Breakup by Region

• North America
• Europe
• Asia Pacific
• Latin America
• Middle East and Africa

Competitive Landscape

The report looks into the market shares, plant turnarounds, capacities, investments, and mergers and acquisitions, among other major developments, of the leading companies operating in the global indoor positioning and indoor navigation (IPIN) market. Some of the major players explored in the report are as follows:

• HERE Global B.V.
• Apple Inc.
• Alphabet, Inc. (Google)
• Cisco Systems Inc.
• Nextome srl
• Verizon Communications Inc.
• Navigine Corporation
• Pointr Limited
• Juniper Networks, Inc.
• IndoorAtlas Ltd.
• Others