North America Sea Buckthorn Market Size, Share & Trends Analysis Report By Form (Juice, Powder, Oil, and Others), By Application (Pharmaceutical, Dietary Supplement, Food & Beverages, Cosmetics & Personal Care, and Others) By Country and Growth Forecast, 2024 - 2031

The North America Sea Buckthorn Market would witness market growth of 9.4% CAGR during the forecast period (2024-2031). In the year 2020, the North America market's volume surged to 743.1 Tonnes, showcasing a growth of 15.3% (2020-2023).

Sea buckthorn juice is gaining popularity in the health and wellness market due to its exceptional nutritional profile and potential health benefits. Rich in vitamins, minerals, antioxidants, and beneficial fatty acids, this juice is renowned for its immune-boosting properties and ability to support overall health and vitality. The juice is typically extracted from the bright orange berries of the plant, which are known for their tart and tangy flavor profile. Therefore, total consumption of juice in US was 568.1 Tonnes in 2023.



The US market dominated the North America Sea Buckthorn Market by Country in 2023 and would continue to be a dominant market till 2031; thereby, achieving a market value of $107,711.2 Thousands by 2031. The Canada market is experiencing a CAGR of 11.9% during (2024 - 2031). Additionally, The Mexico market would exhibit a CAGR of 10.9% during (2024 - 2031).

The market refers to the trade and industry surrounding products derived from the sea buckthorn plant. It, also known as seaberry, is a shrub native to Europe and Asia, known for its small, nutrient-rich orange berries. Numerous factors, including the increasing consumer awareness of its health advantages, technological and scientific developments, and changing consumer tastes for natural and sustainable products, are driving these trends.

Ongoing research into the nutritional and medicinal properties of this has contributed to its increased adoption in various industries. Scientific studies and clinical trials have provided evidence supporting its health benefits, leading to greater confidence among consumers and manufacturers. Research-driven adoption of this is paving the way for new product formulations and market opportunities.

Canada’s cosmetics industry has witnessed a growing preference for natural and plant-based ingredients in skincare and beauty products. Sea buckthorn’s rich array of vitamins, antioxidants, and fatty acids aligns well with this trend. The expansion of the cosmetics industry in Canada leads to an increased demand for sea buckthorn extracts and oils as key ingredients in skincare formulations. As per the International Trade Administration (ITA), in 2021, the cosmetics sector in Canada generated approximately USD 1.24 billion in revenue. Industry revenue is expected to reach USD 1.8 billion by 2024. In conclusion, the expansion of the cosmetics industry in the region is propelling the market’s growth.

Based on Form, the market is segmented into Juice, Powder, Oil, and Others. Based on Application, the market is segmented into Pharmaceutical, Dietary Supplement, Food & Beverages, Cosmetics & Personal Care, and Others. Based on countries, the market is segmented into U.S., Mexico, Canada, and Rest of North America.

List of Key Companies Profiled

• SeabuckWonders
• W. S. Badger Company, Inc.
• STADA Arzneimittel AG
• Erbology Ltd
• SIBU Sea Berry Therapy
• Weleda AG
• Natura Health Products
• TEREZIA COMPANY s.r.o.
• HiPP GmbH & Co. Vertrieb KG
• Organic India Pvt. Ltd.

Market Report Segmentation

By Form (Volume, Tonnes, USD Million, 2020-2031)

• Juice
• Powder
• Oil
• Others

By Application (Volume, Tonnes, USD Million, 2020-2031)

• Pharmaceutical
• Dietary Supplement
• Food & Beverages
• Cosmetics & Personal Care
• Others

By Country (Volume, Tonnes, USD Million, 2020-2031)

• US
• Canada
• Mexico
• Rest of North America