Buy Online, Pick Up in Store (BOPIS) is a retail approach that allows consumers to purchase products online and pick them up in-shop. This approach offers comfort by averting transport costs and shortening wait intervals. Retailers also benefit from this notion because it increases foot traffic to their physical shops.
The overall GDP per capita in the United States is the largest globally. In the latest years, the BOPIS marketplace within the United States has seen a sizeable boom, and this trend is anticipated to continue at a remarkable rate. The wide adoption of e-commerce and digital platforms has extensively multiplied growth. This has made buying online a great deal more available and convenient for customers. However, customers nonetheless opt to interact with products physically before shopping for them. BOPIS is a seamless solution for convenient online shopping. The demand for instant gratification is any other critical driving force of increase within the USA's BOPIS marketplace. With busy lives and the choice of instant access to products, clients are selecting BOPIS over traditional shipping methods.
Retailers offer more offerings like curbside pickup and higher customer assistance, and custom-designed studies can leverage BOPIS as an aggressive advantage. The March 2023 Global Digital Shopping Index states that 16.4 million US customers, or over one-third of all clients, chose to select up their online purchases in-store or curbside, a 37% increase from the previous year.
United States BOPIS Survey
- Nearly two-thirds of US shops now offer BOPIS
- More than 268 million online shoppers in the United States in 2022 - more than 80% of the US population.
- 8 percent of online shoppers picked up their purchase’s curbside, reflecting a growth of 66% from just last year.
- In-store pickup also grew; 14% of online shoppers acquired pickup orders in-store in 2022.
- 32% of online shoppers purchased their most recent curbside or in-store in 2022.
- 72% of US consumers said they liked buying online and collecting in-store.
- More than 20% of US shoppers deem BOPIS and curbside pickup important.
As online payment methods, digital wallets together with PayPal, Apple Pay, and Google Pay are gaining recognition in the United States. The maximum regularly occurring types of payment in 2022, in that order, have been debit cards, cash, and credit score cards, in step with a latest look. The observe failed to specify which alternative fee technique ranked fourth in terms of occurrence, that's an exciting locating.
United States BOPIS Company Analysis
The major players in the United States BOPIS Market are Walmart, Home Depot Inc., Kroger Co., Macy’s, Kohl’s, Costco Wholesale Corporation, Best Buy Co. Inc., and Nordstrom, Inc.United States BOPIS Company News
- Best Buy announced a new app called Best Buy Envision in April 2024. The app is exclusively available on the Apple Vision Pro and helps users plan their ultimate home technology setup.
- Kohl's now provides BOPIS Self-Pickup services for Kohls.com orders in all 1,100 shops in the U.S. The Self-Pickup procedure starts whenever the consumer receives an email confirming their item is available, generally within two hours. These omnichannel services have been upgraded for the upcoming Holiday 2022 season.
- In August 2023, Best Buy's BOPIS approach accounted for over 40% of the company's online revenues. BOPIS allows users to buy things online and pick them up at a physical location.
Product Category - United States BOPIS Market
1. Auto and Parts2. Food and Beverage
3. Apparel and Accessories
4. Health and Personal Care and Beauty
5. Computer and Consumer Electronics
6. Office Equipment and Supplies
7. Toys and Hobby
8. Furniture and Home Furnishing
9. Books/Music/Video
10. Other
Payment Method - United States BOPIS Market
1. Digital Wallet2. Credit Card
3. Debit Card
4. Account-to-Account (A2A)
5. Buy Now, Pay Later (BNPL)
6. Cash on Delivery
7. Prepay
8. Other - Incl. Cryptocurrency
All the Key players have been covered from 3 Viewpoints:
- Overview
- Recent Development
- Revenue Analysis
Key Players
1. Walmart2. Home Depot Inc.
3. The Kroger Co
4. Macy’s
5. Kohl’s
6. Costco Wholesale Corporation
7. Best Buy Co., Inc.
8. Nordstrom Inc
Table of Contents
Companies Mentioned
- Walmart
- Home Depot Inc.
- The Kroger Co
- Macy’s
- Kohl’s
- Costco Wholesale Corporation
- Best Buy Co., Inc.
- Nordstrom Inc
Methodology
In this report, for analyzing the future trends for the studied market during the forecast period, the publisher has incorporated rigorous statistical and econometric methods, further scrutinized by secondary, primary sources and by in-house experts, supported through their extensive data intelligence repository. The market is studied holistically from both demand and supply-side perspectives. This is carried out to analyze both end-user and producer behavior patterns, in the review period, which affects price, demand and consumption trends. As the study demands to analyze the long-term nature of the market, the identification of factors influencing the market is based on the fundamentality of the study market.
Through secondary and primary researches, which largely include interviews with industry participants, reliable statistics, and regional intelligence, are identified and are transformed to quantitative data through data extraction, and further applied for inferential purposes. The publisher's in-house industry experts play an instrumental role in designing analytic tools and models, tailored to the requirements of a particular industry segment. These analytical tools and models sanitize the data & statistics and enhance the accuracy of their recommendations and advice.
Primary Research
The primary purpose of this phase is to extract qualitative information regarding the market from the key industry leaders. The primary research efforts include reaching out to participants through mail, tele-conversations, referrals, professional networks, and face-to-face interactions. The publisher also established professional corporate relations with various companies that allow us greater flexibility for reaching out to industry participants and commentators for interviews and discussions, fulfilling the following functions:
- Validates and improves the data quality and strengthens research proceeds
- Further develop the analyst team’s market understanding and expertise
- Supplies authentic information about market size, share, growth, and forecast
The researcher's primary research interview and discussion panels are typically composed of the most experienced industry members. These participants include, however, are not limited to:
- Chief executives and VPs of leading corporations specific to the industry
- Product and sales managers or country heads; channel partners and top level distributors; banking, investment, and valuation experts
- Key opinion leaders (KOLs)
Secondary Research
The publisher refers to a broad array of industry sources for their secondary research, which typically includes, however, is not limited to:
- Company SEC filings, annual reports, company websites, broker & financial reports, and investor presentations for competitive scenario and shape of the industry
- Patent and regulatory databases for understanding of technical & legal developments
- Scientific and technical writings for product information and related preemptions
- Regional government and statistical databases for macro analysis
- Authentic new articles, webcasts, and other related releases for market evaluation
- Internal and external proprietary databases, key market indicators, and relevant press releases for market estimates and forecasts
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Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 125 |
| Published | May 2024 |
| Forecast Period | 2023 - 2032 |
| Estimated Market Value ( USD | $ 111.84 Billion |
| Forecasted Market Value ( USD | $ 440.39 Billion |
| Compound Annual Growth Rate | 16.4% |
| Regions Covered | United States |
| No. of Companies Mentioned | 8 |
