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Product Recalls - Planning and Conducting a Product Recall and Crisis Communication

  • Training

  • 75 Minutes
  • Compliance Online
  • ID: 5975241
This webinar will provide valuable education and assistance to all regulated companies that need to develop or improve their product recall and crisis management systems, including companies in the produce, meat and processed food fields.

Why Should You Attend:

As your company continues to grow, the potential for crisis issues grows proportionally. The concern for food safety for your customers and employees must be a constant focus for all operators in the system. Ultimately, how well your company manages crisis situations will determine how your brand is perceived by consumers and how well it succeeds in today’s highly competitive marketplace.

Because of the improvements in product recall surveillance and food product testing by FDA, USDA and the industry, the number of product recalls will continue to increase. However, with an effective product recall program in place, your team can:
  • Manage a crisis situation appropriately with the necessary response actions
  • Protect the health and safety of your customers and employees
  • Comply with the regulatory requirements/laws
  • Protect the image and reputation of the company and its products
  • This webinar will illustrate how, with an effective crisis management program in place, quality and risk management become an integral part of your strategic plan.

Areas Covered in the Webinar:

  • Why should we have a crisis response plan
  • Why should we have a product recall plan
  • How to create a flow diagram of the steps in a product recall
  • Develop list of team members’ roles and responsibilities at each step
  • Understand product recovery vs. product recall and its classification
  • Example of product recalls in the past and their trickledown effect
  • Best practices for effective crisis communication
  • Outline of responses/approaches based on a variety of crisis scenarios
  • Questions and discussion

Who Will Benefit:

  • Owners/partners
  • Executive team members
  • Quality assurance/quality control management team
  • General managers
  • Plant managers
  • Operations/production managers
  • Public affairs/communication team
  • Sales and marketing management team
  • Supply chain management team
  • Any management team responsible for developing and executing a crisis management plan for product recall/recovery

Course Provider

  • Angeline Benjamin
  • Angeline Benjamin,