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Consumer Values and Behaviour in United Arab Emirates

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    Report

  • 58 Pages
  • June 2024
  • Region: United Arab Emirates
  • Euromonitor International
  • ID: 5978759
This report visually explores everyday habits and behaviours which reflect consumers' beliefs and values, linking behavioural trends with purchase and consumption habits.

The Consumer Values and Behaviour in United Arab Emirates report analyses factors influencing national consumer expenditure. Consumer lifestyles reports include coverage of: population, urban development, home ownership, household profiles, labour, income, consumer and family expenditure, health, education, eating habits, drinking habits, shopping habits, personal grooming, clothing, leisure habits, savings and investments, media, communication, transport and travel and tourism. Use this report to understand the factors influencing a nation's lifestyle choices.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Consumer Values market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

  • Scope
  • Consumer values and behaviour in United Arab Emirates
  • Consumers have complex ideals, preferences and concerns
  • Millennials are most concerned about taking health and safety precautions outside the home
  • Emirati consumers keen to try new products and services

Trusted brands remain preferred by all consumers in the UAE
  • Consumers in the UAE say it is likely that they will experience greater happiness in the future
  • Millennials feeling the most positive about the future
  • Among home activities, Emiratis frequently choose to connect with friends or family virtually
  • Safe location remains the most desired home feature
  • Consumers prefer to cook or bake for themselves and their families
  • Emiratis claim to be too busy to prepare meals
  • Millennials find cooking least desirable and would rather order take-out
  • Healthy ingredients are particularly important for younger generations' dietary needs
  • Gen Z are demanding to be able to work from home
  • Consumers primarily desire to make a substantial amount of money
  • Emiratis say they maintain a clear separation between their professional and personal lives
  • Consumers prefer interacting with their friends virtually
  • Socialising online is done slightly more than face-to-face interactions
  • Emirati consumers consider unwinding as their top travel consideration
  • Younger generations are seeking value for money when planning a vacation
  • Consumers enjoy less strenuous exercise such as walking or hiking
  • Baby boomers remain social by participating in group fitness classes
  • Gen Z taking most active measures to reduce stress and maintain their mental wellbeing
  • Consumers are feeling uneasy about the effects of climate change
  • Consumers are actively pursuing environmentally-conscious lifestyles
  • Consumers in the UAE are motivated to use products designed for energy efficiency
  • Emiratis utilise social and political media to voice their perspective on current issues
  • Emirati consumers love exploring shopping malls, far above the global average
  • Emirati consumers love searching and finding the best prices
  • Consumers in the UAE regularly seek strong or well-known brands
  • Baby boomers are most interested in personalised and unique shopping experiences
  • Emirati consumers are drawn to digital subscriptions for streaming content
  • Emiratis expect to increase spending on education and reduce expenditure on experiences
  • Younger generations foresee increasing spending on education the most
  • Emirati consumers are satisfied with their current financial standing
  • Baby boomers are most prone to having to rely on government financial support and subsidies
  • Baby boomers will focus on saving money and reducing spending in the future
  • Emirati consumers proactively oversee the sharing of data and privacy preferences
  • Millennials favour digital simulations over physical reality
  • Emirati consumers utilise a range of messaging or communication platforms
  • Millennials are most comfortable in frequently using online activities
  • Buying items or services online is not preferred among baby boomers
  • Emirati consumers follow or like companies' social media feeds or posts
  • Gen Z are very active in interacting with their favourite brands online