Agriculture Imaging Sensor Market Report 2025

This report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market’s historic and forecast market growth by geography.

The agritech market size has grown rapidly in recent years. It will grow from $30.63 billion in 2024 to $34.58 billion in 2025 at a compound annual growth rate (CAGR) of 12.9%. The growth in the historic period can be attributed to green revolution, advancements in agricultural machinery, introduction of genetically modified organisms (GMOs), adoption of precision agriculture.

The agritech market size is expected to see rapid growth in the next few years. It will grow to $53.25 billion in 2029 at a compound annual growth rate (CAGR) of 11.4%. The growth in the forecast period can be attributed to digital transformation in agriculture, climate-smart agriculture, biotechnology innovations, rise of agricultural robotics and automation. Major trends in the forecast period include digital farming and precision agriculture, vertical farming and indoor agriculture, sustainable and regenerative agriculture, growing blockchain and supply chain transparency, robotics and automation in agriculture.

The increasing demand for food is poised to drive the growth of the agritech market in the foreseeable future. Food, essential for growth and health, is derived from plants or animals and serves vital physiological functions. This demand surge stems from population growth, urbanization trends, and evolving dietary preferences. Agricultural technology (agritech) plays a pivotal role in food production, aiming to enhance efficiency, productivity, and sustainability in farming practices to meet the escalating global food demand. For instance, data from the U.S. Bureau of Labor Statistics indicates a substantial increase in average household spending on food in 2021 and 2022, driven by elevated spending on meals away from home and food at home. Additionally, organic food sales in the United States reached record levels in 2021, experiencing a significant surge of 12.4% to $61.9 billion, as reported by the Organic Trade Association. Consequently, the burgeoning food demand emerges as a primary catalyst propelling the growth trajectory of the agritech market.

Leading companies in the agritech market are focused on developing innovative products for crop protection, yield assistance, and pest resistance to gain a competitive advantage. Crop protection, yield assistance, and pest resistance involve agricultural practices and technologies that protect crops from pests and diseases, enhance productivity, and promote plants' natural resistance to pests, fostering sustainable farming and improved yields. For example, in March 2022, John Deere, a US-based agricultural machinery manufacturer, introduced the See and Spray Ultimate, an agritech device powered by artificial intelligence (AI). The 410R, 412R, and 612R Sprayers from John Deere’s 2023 model year come with a factory-installed See and Spray system, specifically designed to precisely target and spray non-residual herbicide on weeds within corn, soybean, and cotton crops. Utilizing advanced computer vision and machine learning, the system incorporates cameras and processors along a new carbon-fiber truss-style boom to distinguish weeds from crops with high accuracy. With a camera positioned every meter across the boom - amounting to 36 cameras on a 120-foot boom - this configuration can scan over 2,100 square feet simultaneously. Precision in targeted spraying is further enhanced by John Deere's BoomTrac Ultimate, a leading boom height control system, providing plant-by-plant care optimized through AI and machine learning.

In October 2022, Mahindra & Mahindra, a leading automotive manufacturer based in India, completed the acquisition of MITRA Agro Equipments for an undisclosed sum. This strategic move underscores Mahindra & Mahindra's commitment to fortifying its presence in the agricultural equipment sector while expanding its product offerings and seizing opportunities within the burgeoning horticulture market. MITRA Agro Equipments, an Indian agritech firm renowned for its specialization in manufacturing agricultural spraying machines tailored for horticulture crops, enhances Mahindra & Mahindra's capabilities in delivering innovative solutions to meet evolving market demands.

Major companies operating in the agritech market are Cargill Incorporated, Archer Daniels Midland Company (ADM), BASF SE, Wilmar International Limited, Bunge Limited, Dow AgroSciences LLC, Bayer Crop Science AG, Deere & Company, Nutrien Ltd., Syngenta Group AG, Olam International Limited, Yara International ASA, CNH Industrial NV, Sumitomo Chemical Company Limited, Kubota Corporation, The Mosaic Company, Corteva Agriscience Inc., The Andersons Inc., Land O'Lakes Inc., Tractor Supply Company, Ball Corporation, Tetra Pak Group, AGCO Corporation, Darling Ingredients Inc., Calavo Growers Inc.

North America was the largest region in the agritech market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the agritech market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the agritech market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The agritech market consists of revenues earned by entities by providing services such as precision agriculture solutions, inventory management, financial tracking, crop rotation planning, livestock management, and supply chain optimization. The market value includes the value of related goods sold by the service provider or included within the service offering. The agritech market also includes sales of precision agriculture tools, farm management software tools, crop protection products, indoor farming systems, and soil health and fertility products. Values in this market are ‘factory gate’ values, that is, the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

Agritech, or agricultural technology, involves the application of modern technology, scientific advancements, and innovation within the agricultural sector to enhance productivity, efficiency, sustainability, and profitability. It encompasses a diverse range of technologies and applications, including precision agriculture, automation, data analytics, and biotechnology, all aimed at improving different aspects of the agricultural value chain, from cultivation and harvesting to distribution and marketing.

The primary types of agritech include big data and analytics, biotechnology and biochemicals, mobility, sensors and connected devices, and other related technologies. Big Data and Analytics involve the collection, organization, and analysis of large volumes of data to derive valuable insights and support informed decision-making. This technology finds applications across various areas, such as production and maintenance, irrigation, supply chain management, marketplace optimization, and others. It is utilized in sectors including precision farming, agriculture, agrochemicals, smart agriculture, biotechnology, indoor farming, and more.

The agritech market research report is one of a series of new reports that provides agritech market statistics, including agritech industry global market size, regional shares, competitors with a agritech market share, detailed agritech market segments, market trends and opportunities, and any further data you may need to thrive in the agritech industry. This agritech market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenarios of the industry.

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

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