Logo Design Software Global Market Report 2024

The logo design software market size has grown rapidly in recent years. It will grow from $1.64 billion in 2023 to $1.81 billion in 2024 at a compound annual growth rate (CAGR) of 10.5%. The growth during the historic period can be attributed to several factors, including the rise of small businesses, growth in e-commerce, increased usage of social media, expansion of digital marketing, and the development of cloud-based platforms.

The logo design software market size is expected to see rapid growth in the next few years. It will grow to $2.74 billion in 2028 at a compound annual growth rate (CAGR) of 10.8%. In the forecast period, growth can be attributed to the increasing adoption of cloud-based solutions, rising entrepreneurial activity, growing demand for brand identity, and the increasing popularity of social media. Major trends during this period include technological advancements, integration of artificial intelligence, integration with social media platforms, collaboration with print services, and partnerships with influencers.

The expansion of the logo design software market is expected to be driven by a growing number of start-ups in the future. Start-ups are newly established businesses often founded by entrepreneurs seeking to develop unique products or services with significant growth potential. The rise in start-ups can be attributed to factors such as technological accessibility, a culture of entrepreneurship, access to funding, and evolving workforce dynamics. Logo design software enables start-ups to create professional and impactful logos that help them stand out in a competitive market, establish a strong brand identity, and attract customers. For example, in February 2024, Startups.co.uk reported a total of 39,966 new businesses in 2023, reflecting a 6.5% increase compared to the same period in 2022. Hence, the increasing number of start-ups is fueling the growth of the logo design software market.

Key players in the logo design software market are focusing on developing innovative technologies, such as AI-based logo design software, to enhance user experiences, streamline design processes, and offer more personalized and creative solutions. AI-based logo design software applications leverage artificial intelligence technologies to assist in logo creation, customization, and optimization. For instance, in October 2023, Logomix Inc., a US-based developer of online branding and design software, introduced LogoMaker AI. This technology harnesses AI capabilities to generate unique and customized designs, revolutionizing the logo creation process and delivering distinctive logos that stand out in the market. It features vibrant multi-coloring, editable elements, and unique designs without relying on shared libraries, providing fully tailored, professional logos on demand at an affordable price. Logomix aims to disrupt the traditional logo and branding industry by catering to a wide range of customers, from individuals to large corporations.

In September 2022, Adobe Inc., a US-based software company, acquired Figma Inc. for $20 billion. This strategic acquisition aims to integrate Figma's web-first design capabilities with Adobe's creative tools to enhance collaborative creativity, expand Adobe's business offerings, and provide advanced functionality to meet diverse business needs in the digital experience market. Figma is a US-based developer specializing in collaborative design tools, particularly for logo designs.

Major companies operating in the logo design software market are Adobe Inc., Shopify Inc., Canva Pty Ltd., Envato Pty Ltd., Corel Corporation, QuarkXPress, Designhill Inc., Serif Ltd., Ucraft LLC, Tailor Brands Ltd., Desygner Pty Ltd., DesignCrowd Pty Ltd., Visme, Placeit, BrandCrowd, GraphicSprings Inc., Logaster Inc., Logojoy Inc., LogoGarden LLC, Logogenie LLC, Looka Corporation, Xara Group Limited, DesignMantic Inc., Laughingbird Software, Inkscape.

North America was the largest region in the logo design software market in 2023. The regions covered in the logo design software market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.

The countries covered in the logo design software market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

Logo design software encompasses computer programs or applications specifically crafted for creating, editing, and manipulating visual elements to design logos and brand identities. These tools offer a range of features and functionalities for graphic designers, businesses, and individuals to conceptualize and produce unique and professional-looking logos.

The primary segments within the logo design software market include Android, iPhone operating system, and personal computer software. Android logo design software refers to applications and tools accessible on the Android platform for logo creation and design. These software solutions are available in deployment modes such as cloud-based and on-premises, catering to organizations of various sizes including large enterprises, small, and medium-sized enterprises. They find application across diverse industries such as advertising, media, corporate, and others.

The logo design software market research report is one of a series of new reports that provides logo design software market statistics, including the logo design software industry's global market size, regional shares, competitors with a logo design software market share, detailed logo design software market segments, market trends, and opportunities, and any further data you may need to thrive in the logo design software industry. This logo design software market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The logo design software market includes revenues earned by entities by providing services such as font selection, preview and mockup, integration and API access, and user support and resources. The market value includes the value of related goods sold by the service provider or included within the service offering. The logo design software market also consists of sales of products including logo design tools, premium templates, brand identity packages, and customization tools. Values in this market are ‘factory gate’ values, that is, the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.


This product will be delivered within 3-5 business days.