The UK Sector Series: Homewares, 2023-2028 report forms part of the analyst's UK Sector Series and offers a comprehensive insight into the Homewares market in the UK, analysing the sector, the major players, the main trends, and consumer attitudes, as well as providing market forecasts out to 2028.
The UK homewares market is forecast to increase by 0.8% in 2024 as consumers’ finances improve due to inflation continuing to fall, with their spend on non-essential items growing, especially on lower-priced goods. As high mortgage rates persist, consumers are looking to spruce up their homes for less, causing them to invest in smaller homeware items rather than major renovations such as DIY or big-ticket furniture. This has held up a fairly non-essential market, but with some products, like cooking items and home textiles, being more essential, consumers are seeing value in their homeware purchases.
The UK homewares market is forecast to increase by 0.8% in 2024 as consumers’ finances improve due to inflation continuing to fall, with their spend on non-essential items growing, especially on lower-priced goods. As high mortgage rates persist, consumers are looking to spruce up their homes for less, causing them to invest in smaller homeware items rather than major renovations such as DIY or big-ticket furniture. This has held up a fairly non-essential market, but with some products, like cooking items and home textiles, being more essential, consumers are seeing value in their homeware purchases.
Key Highlights
- Homewares market is set to gradually improve as consumers' finances start to recover
- Discount retailers witnessed the greatest sales growth in 2023
- Homewares purchases driven by quality, while saving money drives secondhand homewares purchases
Scope
- The homewares market is set to gradually improve as consumers' finances start to recover
- Discount retailers witnessed the greatest sales growth in 2023
- Homewares purchases are driven by quality, while saving money drives secondhand homewares purchases
Reasons to Buy
- Using our five year forecasts to 2028, learn which categories in the Homewares market will be the fastest performing to enable focus and investment in these winning product areas.
- Understand how drivers of Homewares purchases, such as range, price and quality, vary in importance among different demographics to maximise sales potential.
- Use our in-depth analysis and forecasts to understand the current and future performances of the different channels, including online and offline.
Table of Contents
- Executive summary
- Homewares market set to gradually improve as consumers' finances start to recover
- Discount retailers witnessed greatest sales growth in 2023
- Homewares purchases driven by quality, while saving money drives secondhand homewares purchases
- KEY TRENDS
- Market drivers
- Market inhibitors
- Key Trends: Domination of physical stores
- Key Trends: Focus on sustainable materials
- Key Trends: Rising importance of quality and design
- Key Trends: Technology to enhance online shopping
- Strategies for success
- MARKET SIZE AND FORECASTS
- Five year growth 2018-2028
- Market size, 2018-2028
- CATEGORY PERFORMANCE AND FORECASTS
- Key category trends
- Homewares categories
- Market by category %, 2018-2028
- Category segment value and forecast, 2023 & 2028
- CHANNEL PERFORMANCE AND FORECASTS
- Online market, 2018-2028
- Channel growth, 2018-2028
- Market by channel, 2023 and 2028
- Channel value and forecast, 2023 and 2028
- REVENUE AND MARKET SHARES OF TOP 10 PLAYERS
- Top 10 retailers, 2023
- Market shares of the top 10 retailers
- Top 20 most visited and purchased from retailers for Homewares, 2024
- Homewares competitor overlap, 2024
- COMPETITIVE LANDSCAPE: PROFILES OF LEADING PLAYERS
- Dunelm
- B&M
- Tesco
- ASDA
- Next
- COMPETITIVE LANDSCAPE: RETAILERS TO WATCH
- Retailers to watch: HAY
- Retailers to watch: Dusk
- Retailers to watch: Nkuku
- Retailers to watch: Woolroom
- CONSUMERS
- Key consumer trends
- Homewares penetration and profile
- Homewares category penetration
- Homewares channel usage
- Homewares online device usage
- Homewares location usage
- Fulfilment methods
- Homewares purchase frequency
- Homewares consumer drivers
- Secondhand homewares penetration and profile
- Secondhand homewares future purchase consideration
- Secondhand homewares category penetration
- Secondhand homewares channel usage
- Secondhand homewares spending habits
- Secondhand homewares purchase motivations
- METHODOLOGY, DEFINITIONS AND CONTACTS
- UK Homewares Market by Sub Category 2023 & 2028
- UK Homewares Channel Value & Forecast, 2023 & 2028
- Top 10 UK Homewares Retailers, 2023
- UK Homewares Competitor Overlap, 2024
- UK Homewares Category Penetration by Demographic, 2024
- UK Homewares Channel Usage by Demographic, 2024
- UK Homewares Online Device Usage by Demographic, 2024
- UK Homewares Location Usage by Demographic, 2024
- UK Homewares Fulfilment Methods by Demographic, 2024
- UK Homewares Consumer Drivers by Demographic, 2024
- UK Secondhand Homewares Spending Habits by Demographic, 2024
- UK Homewares Market GBP m, 2018, 2023, 2028 & CAGR %
- UK Homewares Market Value GBP bn, 2018-2028
- UK Homewares Market Annual Growth %, 2018-2028
- UK Homewares Categories by Value GBP bn, 2023 & 2028
- UK Homewares Categories by Value Growth %, CAGR, 2023-2028
- UK Homewares Market by Category %, 2018-2028
- UK Homewares Online Market Size GBP bn and Online Penetration %, 2018-2028
- UK Homewares Channel Growth, 2018-2028
- UK Homewares Market by Channel, 2023 and 2028
- Market Shares of Top 10 UK Homewares Retailers, 2022-2024e
- Top 20 Most Visited Retailers for Homewares %, 2024
- Top 20 Most Purchased from Retailers for Homewares %, 2024
- Duenlm's UK Homewares market share % 2018-2024e
- B&M's UK Homewares market share % 2018-2024e
- Tesco's UK Homewares market share % 2018-2024e
- ASDA's UK Homewares market share % 2018-2024e
- Next's UK Homewares market share % 2018-2024e
- UK Homewares Penetration %, 2024
- UK Homewares Profile %, 2024
- UK Homewares Category Penetration %, 2024
- UK Homewares Channel Usage %, 2024
- UK Homewares Online Device Usage %, 2025
- UK Homewares Location Usage %, 2026
- UK Homewares Fulfilment Methods %, 2024
- UK Homewares Purchase Locations, 2024
- UK Homewares Purchase Frequency, 2024
- UK Homewares Consumer Drivers %, 2024
- UK Secondhand Homewares Penetration %, 2024
- UK Secondhand Homewares Future Purchase Consideration %, 2024
- UK Secondhand Homewares Category Penetration %, 2024
- UK Secondhand Homewares Channel Usage %, 2024
- How Consumers Expect their Spend on Secondhand Homewares to Change %, 2024
- UK Secondhand Homewares Purchase Motivations %, 2024
Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- Aldi
- Alice Palmer
- Amazon
- Apple
- Argos
- Arket
- ASDA
- B&M
- B&Q
- Chilly's
- Dunelm
- Dunelm
- Dusk
- H&M Home
- HAY
- Home Bargains
- IKEA
- John Lewis
- Joseph Joseph
- Le Creuset
- Marks & Spencer
- Matalan
- Morrisons
- Next
- Nkuku
- Our Place
- Piglet in Bed
- Poundland
- Primark
- Sainsbury's
- SheerLuxe
- Tesco
- The Millshop Online
- The Range
- TK Maxx
- Vinterior
- Wayfair
- Wilko
- Woolroom
- Zara Home
