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Europe Predictive Retail Analytics Market Size, Share & Trends Analysis Report By Application, By Enterprise Size, By Component, By Deployment Type, By Business Function, By Country and Growth Forecast, 2024 - 2031

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    Report

  • 174 Pages
  • October 2024
  • Region: Europe
  • Marqual IT Solutions Pvt. Ltd (KBV Research)
  • ID: 6025662
Description Jump to:
The Europe Predictive Retail Analytics Market is expected to witness market growth of 32.7% CAGR during the forecast period (2024-2031).

The Germany market dominated the Europe Predictive Retail Analytics Market by Country in 2023, and is expected to continue to be a dominant market till 2031; thereby, achieving a market value of $1.02 billion by 2031. The UK market is exhibiting a CAGR of 31.6% during 2024-2031. Additionally, the France market would experience a CAGR of 34% during 2024-2031.



The predictive retail analytics market has emerged as a crucial segment in the modern retail landscape, transforming how businesses operate, interact with customers, and make strategic decisions. Retailers have developed a substantial competitive advantage by anticipating future trends and outcomes.

Moreover, this enables them to increase profitability, expedite operations, and provide personalized customer experiences. The rise of digitalization and e-commerce has been a major driving force behind adopting predictive retail analytics. As more consumers shift towards online shopping, the data generated by retail transactions has surged.

The European predictive retail analytics market is experiencing substantial growth, driven by the surge in cross-border e-commerce, opening up new opportunities for brands and retailers to reach a wider customer base. The expansion of cross-border e-commerce enables European online retailers to tap into markets in different countries, increasing the need for targeted analytics solutions that cater to diverse regional demands. Predictive retail analytics platforms help brands navigate the complexities of cross-border commerce, effectively targeting consumers across multiple countries while considering local preferences and purchasing behaviors.

Based on Application, the market is segmented into Inventory Analysis, Customer Management, Pricing Analysis, Performance Analysis, Merchandising Analysis, and Other Application. Based on Enterprise Size, the market is segmented into Large Enterprises, and SMEs. Based on Component, the market is segmented into Software, and Services (Consulting Services, Deployment & Integration Services, Support & Maintenance Services, and Training & Education Services).

List of Key Companies Profiled

  • IBM Corporation
  • Oracle Corporation
  • SAP SE
  • Microsoft Corporation
  • SAS Institute Inc.
  • NTT Data Corporation
  • TIBCO Software, Inc. (Vista Equity Partners Management, LLC)
  • Salesforce, Inc.
  • Alteryx, Inc.
  • Fair Isaac Corporation (FICO)

Market Report Segmentation

By Application

  • Inventory Analysis
  • Customer Management
  • Pricing Analysis
  • Performance Analysis
  • Merchandising Analysis
  • Other Application

By Enterprise Size

  • Large Enterprises
  • SMEs

By Component

  • Software
  • Services
  • Consulting Services
  • Deployment & Integration Services
  • Support & Maintenance Services
  • Training & Education Services

By Deployment Type

  • Cloud-based
  • On-Premise
  • Hybrid

By Business Function

  • Supply Chain Management
  • Sales & Marketing
  • Strategy & Planning
  • In-store Operations
  • Human Resource
  • Other Business Function

By Country

  • Germany
  • UK
  • France
  • Russia
  • Spain
  • Italy
  • Rest of Europe

Table of Contents

Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 Europe Predictive Retail Analytics Market, by Application
1.4.2 Europe Predictive Retail Analytics Market, by Enterprise Size
1.4.3 Europe Predictive Retail Analytics Market, by Component
1.4.4 Europe Predictive Retail Analytics Market, by Deployment Type
1.4.5 Europe Predictive Retail Analytics Market, by Business Function
1.4.6 Europe Predictive Retail Analytics Market, by Country
1.5 Methodology for the research
Chapter 2. Market at a Glance
2.1 Key Highlights
Chapter 3. Market Overview
3.1 Introduction
3.1.1 Overview
3.1.1.1 Market Composition and Scenario
3.2 Key Factors Impacting the Market
3.2.1 Market Drivers
3.2.2 Market Restraints
3.2.3 Market Opportunities
3.2.4 Market Challenges
Chapter 4. Competition Analysis - Global
4.1 KBV Cardinal Matrix
4.2 Recent Industry Wide Strategic Developments
4.2.1 Partnerships, Collaborations and Agreements
4.2.2 Product Launches and Product Expansions
4.2.3 Acquisition and Mergers
4.3 Market Share Analysis, 2023
4.4 Top Winning Strategies
4.4.1 Key Leading Strategies: Percentage Distribution (2020-2024)
4.4.2 Key Strategic Move: (Partnerships, Collaborations & Agreements: 2020, Jun - 2024, Aug) Leading Players
4.5 Porter Five Forces Analysis
Chapter 5. Europe Predictive Retail Analytics Market by Application
5.1 Europe Inventory Analysis Market by Country
5.2 Europe Customer Management Market by Country
5.3 Europe Pricing Analysis Market by Country
5.4 Europe Performance Analysis Market by Country
5.5 Europe Merchandising Analysis Market by Country
5.6 Europe Other Application Market by Country
Chapter 6. Europe Predictive Retail Analytics Market by Enterprise Size
6.1 Europe Large Enterprises Market by Country
6.2 Europe SMEs Market by Country
Chapter 7. Europe Predictive Retail Analytics Market by Component
7.1 Europe Software Market by Country
7.2 Europe Services Market by Country
7.3 Europe Predictive Retail Analytics Market by Services Type
7.3.1 Europe Consulting Services Market by Country
7.3.2 Europe Deployment & Integration Services Market by Country
7.3.3 Europe Support & Maintenance Services Market by Country
7.3.4 Europe Training & Education Services Market by Country
Chapter 8. Europe Predictive Retail Analytics Market by Deployment Type
8.1 Europe Cloud-based Market by Country
8.2 Europe On-Premise Market by Country
8.3 Europe Hybrid Market by Country
Chapter 9. Europe Predictive Retail Analytics Market by Business Function
9.1 Europe Supply Chain Management Market by Country
9.2 Europe Sales & Marketing Market by Country
9.3 Europe Strategy & Planning Market by Country
9.4 Europe In-store Operations Market by Country
9.5 Europe Human Resource Market by Country
9.6 Europe Other Business Function Market by Country
Chapter 10. Europe Predictive Retail Analytics Market by Country
10.1 Germany Predictive Retail Analytics Market
10.1.1 Germany Predictive Retail Analytics Market by Application
10.1.2 Germany Predictive Retail Analytics Market by Enterprise Size
10.1.3 Germany Predictive Retail Analytics Market by Component
10.1.3.1 Germany Predictive Retail Analytics Market by Services Type
10.1.4 Germany Predictive Retail Analytics Market by Deployment Type
10.1.5 Germany Predictive Retail Analytics Market by Business Function
10.2 UK Predictive Retail Analytics Market
10.2.1 UK Predictive Retail Analytics Market by Application
10.2.2 UK Predictive Retail Analytics Market by Enterprise Size
10.2.3 UK Predictive Retail Analytics Market by Component
10.2.3.1 UK Predictive Retail Analytics Market by Services Type
10.2.4 UK Predictive Retail Analytics Market by Deployment Type
10.2.5 UK Predictive Retail Analytics Market by Business Function
10.3 France Predictive Retail Analytics Market
10.3.1 France Predictive Retail Analytics Market by Application
10.3.2 France Predictive Retail Analytics Market by Enterprise Size
10.3.3 France Predictive Retail Analytics Market by Component
10.3.3.1 France Predictive Retail Analytics Market by Services Type
10.3.4 France Predictive Retail Analytics Market by Deployment Type
10.3.5 France Predictive Retail Analytics Market by Business Function
10.4 Russia Predictive Retail Analytics Market
10.4.1 Russia Predictive Retail Analytics Market by Application
10.4.2 Russia Predictive Retail Analytics Market by Enterprise Size
10.4.3 Russia Predictive Retail Analytics Market by Component
10.4.3.1 Russia Predictive Retail Analytics Market by Services Type
10.4.4 Russia Predictive Retail Analytics Market by Deployment Type
10.4.5 Russia Predictive Retail Analytics Market by Business Function
10.5 Spain Predictive Retail Analytics Market
10.5.1 Spain Predictive Retail Analytics Market by Application
10.5.2 Spain Predictive Retail Analytics Market by Enterprise Size
10.5.3 Spain Predictive Retail Analytics Market by Component
10.5.3.1 Spain Predictive Retail Analytics Market by Services Type
10.5.4 Spain Predictive Retail Analytics Market by Deployment Type
10.5.5 Spain Predictive Retail Analytics Market by Business Function
10.6 Italy Predictive Retail Analytics Market
10.6.1 Italy Predictive Retail Analytics Market by Application
10.6.2 Italy Predictive Retail Analytics Market by Enterprise Size
10.6.3 Italy Predictive Retail Analytics Market by Component
10.6.3.1 Italy Predictive Retail Analytics Market by Services Type
10.6.4 Italy Predictive Retail Analytics Market by Deployment Type
10.6.5 Italy Predictive Retail Analytics Market by Business Function
10.7 Rest of Europe Predictive Retail Analytics Market
10.7.1 Rest of Europe Predictive Retail Analytics Market by Application
10.7.2 Rest of Europe Predictive Retail Analytics Market by Enterprise Size
10.7.3 Rest of Europe Predictive Retail Analytics Market by Component
10.7.3.1 Rest of Europe Predictive Retail Analytics Market by Services Type
10.7.4 Rest of Europe Predictive Retail Analytics Market by Deployment Type
10.7.5 Rest of Europe Predictive Retail Analytics Market by Business Function
Chapter 11. Company Profiles
11.1 IBM Corporation
11.1.1 Company Overview
11.1.2 Financial Analysis
11.1.3 Regional & Segmental Analysis
11.1.4 Research & Development Expenses
11.1.5 Recent strategies and developments:
11.1.5.1 Partnerships, Collaborations, and Agreements:
11.1.5.2 Product Launches and Product Expansions:
11.1.5.3 Acquisition and Mergers:
11.1.6 SWOT Analysis
11.2 Microsoft Corporation
11.2.1 Company Overview
11.2.2 Financial Analysis
11.2.3 Segmental and Regional Analysis
11.2.4 Research & Development Expenses
11.2.5 Recent strategies and developments:
11.2.5.1 Product Launches and Product Expansions:
11.2.5.2 Partnerships, Collaborations, and Agreements:
11.2.6 SWOT Analysis
11.3 Oracle Corporation
11.3.1 Company Overview
11.3.2 Financial Analysis
11.3.3 Segmental and Regional Analysis
11.3.4 Research & Development Expense
11.3.5 Recent strategies and developments:
11.3.5.1 Product Launches and Product Expansions:
11.3.6 SWOT Analysis
11.4 SAP SE
11.4.1 Company Overview
11.4.2 Financial Analysis
11.4.3 Regional Analysis
11.4.4 Research & Development Expense
11.4.5 Recent strategies and developments:
11.4.5.1 Product Launches and Product Expansions:
11.4.5.2 Acquisition and Mergers:
11.4.6 SWOT Analysis
11.5 SAS Institute, Inc.
11.5.1 Company Overview
11.5.2 Recent strategies and developments:
11.5.2.1 Partnerships, Collaborations, and Agreements:
11.5.3 SWOT Analysis
11.6 Salesforce, Inc.
11.6.1 Company Overview
11.6.2 Financial Analysis
11.6.3 Regional Analysis
11.6.4 Research & Development Expenses
11.6.5 Recent strategies and developments:
11.6.5.1 Partnerships, Collaborations, and Agreements:
11.6.5.2 Product Launches and Product Expansions:
11.6.6 SWOT Analysis
11.7 NTT Data Corporation
11.7.1 Company Overview
11.7.2 Financial Analysis
11.7.3 Recent strategies and developments:
11.7.3.1 Partnerships, Collaborations, and Agreements:
11.8 Tibco Software, Inc. (Vista Equity Partners Management, LLC)
11.8.1 Company Overview
11.8.2 Recent strategies and developments:
11.8.2.1 Product Launches and Product Expansions:
11.8.2.2 Acquisition and Mergers:
11.8.3 SWOT Analysis
11.9 Alteryx, Inc.
11.9.1 Company Overview
11.9.2 Financial Analysis
11.9.3 Research & Development Expenses
11.9.4 Recent strategies and developments:
11.9.4.1 Partnerships, Collaborations, and Agreements:
11.9.4.2 Product Launches and Product Expansions:
11.9.5 SWOT Analysis
11.10. Fair Isaac Corporation (FICO)
11.10.1 Company Overview
11.10.2 Financial Analysis
11.10.3 Segmental and Regional Analysis
11.10.4 Research & Development Expenses
11.10.5 Recent strategies and developments:
11.10.5.1 Partnerships, Collaborations, and Agreements:

Companies Mentioned

  • IBM Corporation
  • Oracle Corporation
  • SAP SE
  • Microsoft Corporation
  • SAS Institute Inc.
  • NTT Data Corporation
  • TIBCO Software, Inc. (Vista Equity Partners Management, LLC)
  • Salesforce, Inc.
  • Alteryx, Inc.
  • Fair Isaac Corporation (FICO)

Methodology

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