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Media in Mexico

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    Report

  • 50 Pages
  • September 2024
  • Region: Mexico
  • MarketLine
  • ID: 6028919
Media in Mexico industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2018-23, and forecast to 2028). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights

  • The media industry is segmented into advertising, broadcasting & cable TV, publishing, and movies & entertainment.
  • The Mexican media industry registered revenue of $14.5 billion in 2023, representing a compound annual growth rate (CAGR) of 0.6% between 2018 and 2023.
  • The advertising segment accounted for the industry's largest proportion in 2023, with total revenues of $7 billion, equivalent to 48.1% of the industry's overall value.
  • The Mexican media industry is at a critical stage, navigating through a rising number of challenges alongside an increasing array of opportunities in the industry.

Scope

  • Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the media market in Mexico
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the media market in Mexico
  • Leading company profiles reveal details of key media market players’ global operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the Mexico media market with five year forecasts by both value and volume

Reasons to Buy

  • What was the size of the Mexico media market by value in 2023?
  • What will be the size of the Mexico media market in 2028?
  • What factors are affecting the strength of competition in the Mexico media market?
  • How has the market performed over the last five years?
  • Who are the top competitors in Mexico's media market?

Table of Contents

1 Executive Summary
1.1. Market value
1.2. Market value forecast
1.3. Category segmentation
1.4. Geography segmentation
1.5. Market rivalry
1.6. Competitive landscape
2 Market Overview
2.1. Market definition
2.2. Market analysis
3 Market Data
3.1. Market value
4 Market Segmentation
4.1. Category segmentation
4.2. Geography segmentation
5 Market Outlook
5.1. Market value forecast
6 Five Forces Analysis
6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry
7 Competitive Landscape
7.1. Who are the leading players?
7.2. What strategies do the leading players follow?
7.3. What are the strengths of the leading player?
7.4. What have been the most recent market developments?
8 Company Profiles
8.1. The Interpublic Group of Companies, Inc.
8.2. Grupo Televisa S.A.B.
8.3. Planeta Corporacion SRL
8.4. The Walt Disney Company
9 Macroeconomic Indicators
9.1. Country data
10 Appendix
10.1. Methodology
10.2. Industry associations
10.3. Related research
10.4. About the Publisher
List of Tables
Table 1: Mexico media industry value: $ billion, 2018-23
Table 2: Mexico media industry category segmentation: % share, by value, 2018-23
Table 3: Mexico media industry category segmentation: $ billion, 2018-23
Table 4: Mexico media industry geography segmentation: $ billion, 2023
Table 5: Mexico media industry value forecast: $ billion, 2023-28
Table 6: The Interpublic Group of Companies, Inc.: Key Facts
Table 7: The Interpublic Group of Companies, Inc.: Annual Financial Ratios
Table 8: The Interpublic Group of Companies, Inc.: Key Employees
Table 9: The Interpublic Group of Companies, Inc.: Key Employees Continued
Table 10: Grupo Televisa S.A.B.: Key Facts
Table 11: Grupo Televisa S.A.B.: Annual Financial Ratios
Table 12: Grupo Televisa S.A.B.: Key Employees
Table 13: Planeta Corporacion SRL: Key Facts
Table 14: Planeta Corporacion SRL: Key Employees
Table 15: The Walt Disney Company: Key Facts
Table 16: The Walt Disney Company: Annual Financial Ratios
Table 17: The Walt Disney Company: Key Employees
Table 18: The Walt Disney Company: Key Employees Continued
Table 19: The Walt Disney Company: Key Employees Continued
Table 20: Mexico Size of Population (million), 2019-23
Table 21: Mexico Real GDP (constant 2010 prices, $ billion), 2019-23
Table 22: Mexico GDP (current prices, $ billion), 2019-23
Table 23: Mexico Inflation, 2019-23
Table 24: Mexico Consumer Price Index (absolute), 2019-23
Table 25: Mexico Exchange Rate, 2018-23
List of Figures
Figure 1: Mexico media industry value: $ billion, 2018-23
Figure 2: Mexico media industry category segmentation: $ billion, 2018-23
Figure 3: Mexico media industry geography segmentation: % share, by value, 2023
Figure 4: Mexico media industry value forecast: $ billion, 2023-28
Figure 5: Forces driving competition in the media industry in Mexico, 2023
Figure 6: Drivers of buyer power in the media industry in Mexico, 2023
Figure 7: Drivers of supplier power in the media industry in Mexico, 2023
Figure 8: Factors influencing the likelihood of new entrants in the media industry in Mexico, 2023
Figure 9: Factors influencing the threat of substitutes in the media industry in Mexico, 2023
Figure 10: Drivers of degree of rivalry in the media industry in Mexico, 2023

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • The Interpublic Group of Companies, Inc.
  • Grupo Televisa S.A.B.
  • Planeta Corporacion SRL
  • The Walt Disney Company