Hungary Beer and Cider Market Insights 2024

Beer and cider market insights report provides detailed data and textual analysis of the beer and cider sector and the report contains introduction, category and segment insights, company and brand insights, distribution insights, packaging insights, consumer insights, recommendations and appendix sections.

Key insights and drivers behind the beer and cider market performance

Scope

• Beer consumption fell annually by 4.3% in 2023, mainly due to concerns about inflation.
• Lager, which dominates beer volumes, recorded an annual decline in 2023. Wheat beer, flavored beer, specialty lager, and ale also lost ground in the year.
• Apple cider and flavored cider represented the bulk of cider volume and value sales in 2023.
• The super-premium price segment recorded volume growth in 2023, thanks to the revival of tourism and consumers’ affinity for brands.

Reasons to Buy

• Gain an in-depth understanding of the dynamics and structure of the Hungarian beer and cider industry, from the latest competitive intelligence of both historical and forecast data to enhance your corporate strategic planning.
• Understand volume vs. value data and identify the key growth opportunities across the super-premium, premium, mainstream and discount segments to best target profitability.
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