The Myanmar cigarettes category accounted for a value share of 0.1% and 0.2%, respectively, in the global and Asia Pacific markets in 2023. Per capita consumption of cigarettes in Myanmar stood at 272.5 pieces in 2023 and is expected to reach 249 pieces by 2028. It was lower than both the global level of 597.7 pieces and the regional level 739.2 pieces.
Scope
- Per capita expenditure of cigarettes was lower in Myanmar than both the global and regional levels in 2023
- Thailand was the leading exporter of cigarettes to Myanmar
- Singapore was the largest importer of cigarettes from Myanmar
- Tobacco specialists was the leading distribution channel in the cigarettes category in Myanmar
- British American Tobacco Plc was the leading company in the cigarettes category
Reasons to Buy
- Get a detailed understanding of consumption to align your sales and marketing efforts with the latest trends in the market. Identify the areas of growth and opportunities, which will aid effective marketing planning. The differing growth rates in regional product sales drive fundamental shifts in the market. This report provides detailed, authoritative data on these changes - prime intelligence for marketers. Understand the market dynamics and essential data to benchmark your position and identify where to compete.
Table of Contents
- Report scope
- Executive Summary
- Market Context
- Value growth analysis by region
- PCC and PCE of Myanmar compared to global and Asia-Pacific markets
- Market Size and Structure
- Market size analysis
- Market size analysis - category: cigarettes
- Segment analysis : cigarettes
- Sub-segment analysis: cigarettes
- Production and Trade
- Production - cigarettes
- Imports - cigarettes
- Exports - cigarettes
- Taxation and Pricing
- Taxation - cigarettes
- Retail prices - cigarettes
- Retail Distribution
- Channel share analysis - cigarettes
- Manufacturers and Brands
- Leading companies by volume share - cigarettes
- Brand share analysis of top five companies - cigarettes
- Smoking Population
- Smoking population, by gender
- Operating Constraints
- Prospects and Forecasts
- Cigarettes growth analysis
- Macroeconomic Analysis
- GDP growth and inflation
- Population growth
- Labor market trend
- Economic summary, labor market trends and demographic trends
- Myanmar risk index (GCRI) 2024
- Myanmar risk analysis - compared to global and Asia-Pacific markets
- Methodology
- Definitions
- Appendix
- Leading categories (value), 2023
- Fastest-growing segments (value), 2023
- Leading companies by category (volume), 2023
- Leading channel by category (volume), 2023
- Leading value and volume categories
- Cigarettes - value analysis by segment, 2018-28
- Cigarettes- value analysis by sub-segment, 2018-28
- Cigarettes - volume analysis by sub-segment, 2018-28
- Cigarette production, 2000-18
- Imports of cigarettes, 2021-23
- Imports by country of origin, million pieces, 2021-23
- Imports by country of origin, percentage share (%), 2021-23
- Exports of cigarettes, 2021-23
- Exports by country of destination, million pieces, 2021-23
- Exports by country of destination, percentage share (%), 2021-23
- Taxation - cigarettes
- Retail prices - cigarettes
- Change in distribution share in cigarettes, 2018-23
- Brand volume shares of top five companies by category, 2023
- Performance overview (score: 1-100)
- Sector data, by category
- Per capita consumption (pieces), 2018-28
- Per capita expenditure ($), 2018-28
- Cigarettes volume sales distribution in Myanmar, 2023
- Brand volume share by category, 2023
- Nominal GDP (MMK billion) value and annual growth (%), 2020-28
- Consumer price inflation (%), 2020-28
- Employed people (million) and unemployment rate (%), 2020-28
- Nominal household final consumption expenditure and annual growth (%), 2020-28
- Population and annual growth (%), 2020-28
- Population by age group (%)
- Population by gender (%)
- Value share of Myanmar in the global and Asia-Pacific cigarettes category, 2023-28
- Per capita expenditure comparison - Myanmar , Asia-Pacific, and global, 2018-28
- Market size and growth analysis by value, cigarettes category, 2018-28
- Market size and growth analysis by value and volume, cigarettes category, 2018-28
- Key distribution channels - cigarettes, in million pieces
- Leading companies (in volume million pieces) in the cigarettes category, 2023
- Percentages of adult smokers by gender, 2009-28
- Cigarettes consumption, million pieces, 2018-28
- Percentages of adult smokers by gender, 2009-28
- Cigarettes consumption, million pieces, 2018-28
- Real GDP (MMK billion) and annual growth (%)
- Nominal GDP (MMK billion) and annual growth (%)
- Consumer price inflation (%)
- Nominal household final consumption expenditure growth (%) in MMK terms
- Population (million) and annual growth (%)
- Population by age group (%)
- Population by gender (%)
- Population by rural-urban split (%)
- Employed people (million) and unemployment rate (%)
- Five lowest-risk nations in GCRI Q2 2024
- Five highest-risk nations in GCRI Q2 2024
- Myanmar’s performance in country risk analysis in comparison Asia-Pacific and world average
Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- British American Tobacco Plc
- Japan Tobacco Inc
- Hongyun Honghe Group
