The Asia Pacific Augmented Reality And Virtual Reality In Healthcare Market is expected to witness market growth of 18.8% CAGR during the forecast period (2024-2031).
The China market dominated the Asia Pacific Augmented Reality And Virtual Reality In Healthcare Market by country in 2023, and is expected to continue to be a dominant market till 2031; thereby, achieving a market value of $1.01 billion by 2031. The Japan market is registering a CAGR of 18.1% during 2024-2031. Additionally, the India market is expected to showcase a CAGR of 19.6% during 2024-2031.
The convergence of AR and VR with emerging digital health trends such as big data analytics, cloud computing, and the Internet of Things (IoT) is setting the stage for a new era in healthcare. These technologies collectively enable collecting, analyzing, and visualizing vast amounts of health data, offering previously unattainable insights through conventional methods.
Furthermore, the emergence of AR and VR in pain management marks a significant shift toward non-pharmacological treatment strategies. These technologies offer innovative approaches by creating immersive virtual environments that distract patients from acute pain during procedures. For instance, VR-based distraction therapy is effectively employed in burn units and chemotherapy sessions.
Across the Asia-Pacific region, the market is experiencing dynamic growth, driven by an amalgamation of progressive government policies, substantial investments in digital infrastructure, and increasing demand for innovative medical solutions. China is rapidly emerging as a powerhouse in AR/VR healthcare innovation, driven by comprehensive government initiatives such as the Health China 2030 and the National AI Development Plan. The country is undergoing a rapid demographic shift, with individuals aged 60 or older accounting for 18.7% of the total population in 2021, according to the National Bureau of Statistics of China. In cities like Beijing, Shanghai, and Shenzhen, leading hospitals are integrating AR-assisted surgery systems that enable real-time overlays of diagnostic imaging during complex operations. Rural regions are not left behind, as the government’s push for 5G-enabled smart hospitals is bringing telemedicine and VR-based diagnostics to less accessible areas, ensuring that high-quality healthcare reaches every corner of the nation. Hence, this collective momentum fosters an ecosystem where immersive technologies are becoming integral to clinical practice, medical education, and patient engagement, setting the stage for a more connected, efficient, and patient-centric healthcare landscape across the entire region.
The China market dominated the Asia Pacific Augmented Reality And Virtual Reality In Healthcare Market by country in 2023, and is expected to continue to be a dominant market till 2031; thereby, achieving a market value of $1.01 billion by 2031. The Japan market is registering a CAGR of 18.1% during 2024-2031. Additionally, the India market is expected to showcase a CAGR of 19.6% during 2024-2031.
The convergence of AR and VR with emerging digital health trends such as big data analytics, cloud computing, and the Internet of Things (IoT) is setting the stage for a new era in healthcare. These technologies collectively enable collecting, analyzing, and visualizing vast amounts of health data, offering previously unattainable insights through conventional methods.
Furthermore, the emergence of AR and VR in pain management marks a significant shift toward non-pharmacological treatment strategies. These technologies offer innovative approaches by creating immersive virtual environments that distract patients from acute pain during procedures. For instance, VR-based distraction therapy is effectively employed in burn units and chemotherapy sessions.
Across the Asia-Pacific region, the market is experiencing dynamic growth, driven by an amalgamation of progressive government policies, substantial investments in digital infrastructure, and increasing demand for innovative medical solutions. China is rapidly emerging as a powerhouse in AR/VR healthcare innovation, driven by comprehensive government initiatives such as the Health China 2030 and the National AI Development Plan. The country is undergoing a rapid demographic shift, with individuals aged 60 or older accounting for 18.7% of the total population in 2021, according to the National Bureau of Statistics of China. In cities like Beijing, Shanghai, and Shenzhen, leading hospitals are integrating AR-assisted surgery systems that enable real-time overlays of diagnostic imaging during complex operations. Rural regions are not left behind, as the government’s push for 5G-enabled smart hospitals is bringing telemedicine and VR-based diagnostics to less accessible areas, ensuring that high-quality healthcare reaches every corner of the nation. Hence, this collective momentum fosters an ecosystem where immersive technologies are becoming integral to clinical practice, medical education, and patient engagement, setting the stage for a more connected, efficient, and patient-centric healthcare landscape across the entire region.
List of Key Companies Profiled
- CAE Inc.
- Siemens Healthineers AG (Siemens AG)
- Meta Platforms, Inc.
- Hologic, Inc.
- EON Reality, Inc.
- GE HealthCare Technologies, Inc.
- WorldViz, Inc.
- Microsoft Corporation
- Intuitive Surgical, Inc.
- Laerdal Medical Limited
Market Report Segmentation
By Technology Type
- Augmented Reality
- Surgical Applications
- Training & Continuing Medical Education
- Rehabilitation
- Virtual Reality
- Simulation & Training
- Rehabilitation
- Virtual Reality Exposure Therapy (VRET)
- Pain Distraction
- Diagnostics
By Component
- Hardware
- Software
- Services
By Country
- China
- Japan
- India
- South Korea
- Australia
- Malaysia
- Rest of Asia Pacific
Table of Contents
Chapter 1. Market Scope & Methodology
Chapter 2. Market at a Glance
Chapter 3. Market Overview
Chapter 4. Competition Analysis - Global
Chapter 5. Asia Pacific Augmented Reality And Virtual Reality In Healthcare Market by Technology Type
Chapter 6. Asia Pacific Augmented Reality And Virtual Reality In Healthcare Market by Component
Chapter 7. Asia Pacific Augmented Reality And Virtual Reality In Healthcare Market by Country
Chapter 8. Company Profiles
Companies Mentioned
- CAE Inc.
- Siemens Healthineers AG (Siemens AG)
- Meta Platforms, Inc.
- Hologic, Inc.
- EON Reality, Inc.
- GE HealthCare Technologies, Inc.
- WorldViz, Inc.
- Microsoft Corporation
- Intuitive Surgical, Inc.
- Laerdal Medical Limited
Methodology
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