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Results for tag: "Advertising Agency"

Promotional Product Distribution in the UK - Industry Research Report - Product Thumbnail Image

Promotional Product Distribution in the UK - Industry Research Report

  • Report
  • December 2023
  • 42 Pages
  • United Kingdom
From
From
2025 U.S. Advertising Agencies Industry & Market Report - Product Thumbnail Image

2025 U.S. Advertising Agencies Industry & Market Report

  • Report
  • October 2024
  • 201 Pages
  • United States
From
Advertising Ratios & Budgets Market Research Report 2024 - Product Thumbnail Image

Advertising Ratios & Budgets Market Research Report 2024

  • Report
  • May 2024
  • 155 Pages
  • Global
From
From
Global Marketing Management. Edition No. 9 - Product Thumbnail Image

Global Marketing Management. Edition No. 9

  • Book
  • October 2022
  • 800 Pages
  • Global
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The Advertising Agency market is a segment of the Advertising and Marketing industry that provides services to clients to help them create, plan, and execute advertising campaigns. Advertising Agencies typically provide services such as media planning, creative development, and production of advertising materials. They also provide research and analytics to help clients understand their target audience and measure the effectiveness of their campaigns. Advertising Agencies are typically organized into specialized departments such as creative, media, and account management. Creative departments are responsible for developing the concept and design of the campaign, while media departments are responsible for selecting the appropriate media outlets and negotiating rates. Account management departments are responsible for managing the client relationship and ensuring that the campaign is executed according to the client's objectives. Some of the companies in the Advertising Agency market include WPP, Omnicom Group, Publicis Groupe, Interpublic Group, Dentsu, Havas, and MDC Partners. Show Less Read more