- Report
- January 2024
- 157 Pages
Global
From €2386EUR$2,500USD£1,999GBP
The Chunky Sneaker market is a segment within the broader footwear industry characterized by the production and sale of oversized, thick-soled athletic shoes. These shoes, often referred to as "dad sneakers," have gained popularity among diverse consumer groups, from fashion-forward individuals to those seeking a retro or statement piece for their wardrobe. The aesthetic is marked by its bulky silhouette and layered appearance, typically featuring bold colorways, mixed textures, and an emphasis on comfort and durability. The style originated as a niche fashion trend and has since been embraced by mainstream audiences, influencing sneaker design across casual and sportswear categories. The rise of chunky sneakers can be attributed to a confluence of nostalgia, the cyclical nature of fashion trends, and the growing consumer demand for footwear that merges style with practicality.
Several companies have established a presence in the Chunky Sneaker market, capitalizing on the trend's momentum. Key players include established athletic brands such as Adidas, Nike, and Reebok, which have introduced various chunky models to their product lines. Luxury fashion houses like Balenciaga and Gucci have also entered the arena, offering high-end iterations that blend luxury materials and design with the characteristic bulky silhouette. Additionally, smaller niche brands and designer collaborations continue to bring innovative designs to the market, further expanding the variety of chunky sneakers available to consumers. Show Less Read more