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The Premium Spirit market is a segment of the Spirits industry that focuses on high-end, luxury products. These products are typically made with higher quality ingredients and are often aged for longer periods of time. They are often more expensive than other spirits, and are often associated with special occasions or as a status symbol. Premium Spirits are often marketed as a way to enhance the drinking experience, with a focus on flavor, aroma, and presentation.
Examples of companies in the Premium Spirit market include Diageo, Pernod Ricard, Bacardi, Brown-Forman, and Beam Suntory. Show Less Read more