- Report
- October 2024
- 193 Pages
Global
From €3389EUR$3,545USD£2,837GBP
€3766EUR$3,939USD£3,152GBP
In the realm of health food and sports nutrition, Sparkling Functional Beverages represent a burgeoning category that intertwines the effervescence of carbonated drinks with added nutritional benefits aimed at health-conscious consumers. These beverages often include vitamins, minerals, probiotics, and plant-based extracts to cater to a wide array for dietary needs and wellness goals. Market trends reflect a growing demand for products that not only hydrate but also contribute to overall health and vitality, aligning with the interests of those who pursue active lifestyles, seek clean-label ingredients, and prefer natural over artificial additives. The intersection of functionality and refreshment appeals to a demographic that values convenience without compromising on nutritional quality, often replacing traditional sodas and high-calorie drinks with healthier alternatives that offer additional wellness benefits.
Prominent companies operating in the Sparkling Functional Beverages market include LaCroix, which is known for its naturally flavored sparkling water; Vita Coco, which offers a sparkling version of its popular coconut water; and PepsiCo, with its line of bubly sparkling water. Other players include San Pellegrino, known for its mineral-infused sparkling beverages; and kombucha brands like GT’s Living Foods and KeVita, which provide effervescent fermented tea drinks with live cultures. These companies have differentiated themselves by introducing a variety of flavors, enhancing their products' nutritional profiles, and adapting to consumer preferences towards better-for-you drink options. Show Less Read more