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Trade Promotion Management Software (TPMS) is a type of software designed to help companies manage their trade promotions. It enables companies to plan, execute, and analyze their promotional activities, such as discounts, coupons, and other incentives. TPMS helps companies to optimize their promotional activities, improve their return on investment, and increase their sales. It also helps companies to track their promotional activities, monitor their performance, and identify areas for improvement.
TPMS is used by a variety of industries, including retail, consumer goods, and pharmaceuticals. It is also used by manufacturers, wholesalers, and distributors. The software is typically cloud-based, allowing companies to access their data from any device.
Some companies in the TPMS market include SAP, Oracle, IBM, and Microsoft. Other companies include AFS Technologies, JDA Software, and Promax. Show Less Read more