The key factors that drive the growth of the mobile banking market include growth in awareness about personal finance management and increased smartphone penetration. Increase in awareness of personal finance led to an increase in personal finance literacy. People are understanding budgeting, investing, saving, and managing debt with the help of mobile banking. As a result, consumers are making informed decisions about their finances with the help of mobile banking. In addition, increase in demand for convenient banking services is considered as an important factor to boost the mobile banking market. Mobile banking allows users to check their account balances, review transactions, or make payments at any time of day. This flexibility aligns with the busy and often non-standard schedules of modern consumers. Moreover, mobile banking services are designed to save time. With a few taps on their smartphones, users can complete tasks that might have taken much longer through traditional banking channels. However, rise in security and privacy concerns are major factors that hamper the growth of the mobile banking market. Mobile banking accounts contain a wealth of personal and financial information. The concern of identity theft is a significant concern, as a security breach could potentially expose individuals to fraudulent activities, leading them to reconsider using mobile banking for sensitive transactions. Contrarily, the market also offers growth opportunities to the key players in the market. The integration of advanced technologies presents significant opportunities for the mobile banking industry. AI and machine learning could revolutionize mobile banking. This technology is used for personalized financial advice, predictive analytics, risk assessment and fraud detection. AI-powered chatbots and virtual assistants provide real-time customer support and help users to better manage finances.
The mobile banking market is segmented on the basis of transaction, platform, and region. On the basis of transaction, it is categorized into consumer-to-consumer, and consumer-to-business. On the basis of platform, it is classified into android, iOS, and others. On the basis of region, it is analyzed across North America, Europe, Asia-Pacific, and LAMEA.
The report analyzes the profiles of key players operating in the mobile banking market such as American Express Company, Bank of America Corporation, BNP Paribas, Capital One, Citigroup Inc., JPMorgan Chase & Co., Mitsubishi UFJ Financial Group, Inc., UBS, HSBC Holdings plc, and Wells Fargo & Company. These players have adopted various strategies to increase their market penetration and strengthen their position in the mobile banking market.
Key Benefits For Stakeholders
- The study provides in-depth analysis of the global mobile banking market along with the current & future trends to illustrate the imminent investment pockets.
- Information about key drivers, restrains, & opportunities and their impact analysis on the global mobile banking market size are provided in the report.
- Porter’s five forces analysis illustrates the potency of buyers and suppliers operating in the industry.
- The quantitative analysis of the global mobile banking market from 2022 to 2032 is provided to determine the market potential.
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Key Market Segments
By Transaction
- Consumer-to-business
- Consumer-to-consumer
By Platform
- Android
- iOS
- Others
By Region
- North America
- U.S.
- Canada
- Europe
- UK
- Germany
- France
- Itlay
- Spain
- Rest of Europe
- Asia-Pacific
- China
- Japan
- India
- Australia
- South Korea
- Rest of Asia-Pacific
- LAMEA
- Rest of Latin America
- Rest Of Middle East
- Central African Republic
- BNP Paribas
- JPMORGAN CHASE & CO.
- Citigroup Inc.
- American Express Company
- BANK OF AMERICA CORPORATION
- Capital One
- MITSUBISHI UFJ FINANCIAL GROUP, INC.
- UBS
- HSBC Group
- Wells Fargo
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Table of Contents
Executive Summary
According to the report, titled, ' Mobile Banking Market by Transaction, and Platform: Global Opportunity Analysis and Industry Forecast, 2019-2026,' the global mobile banking market size was valued at $715.3 million in 2018, and is projected to reach $1,824.7 million by 2026, growing at a CAGR of 12.2% from 2019 to 2026.Mobile banking, which allows users to conduct financial transactions remotely using a mobile device, is operated by a bank or other financial institution in the market. The devices such as smartphones or tablets are used for mobile banking, primarily for transferring money from one account to another and depositing a check by taking a picture, which is prominently provided feature for mobile banking in the market. Moreover, mobile banking is conducted with the availability of an internet or data connection to the mobile device. Depending on the feature provided in applications, the products and services included in the mobile banking are peer-to-peer (P2P) payments, obtaining account balances and lists of latest transactions, electronic bill payments, remote check deposits, funds transfers between a customer's or another's accounts, and others.
The increase in demand for personalization on products & services and instant self-service assistance via mobile application propel the growth of the mobile banking market. However, lack of proper connectivity and unavailability of network infrastructure in developing countries for integrating mobile banking usage, are some of the factors that limit the mobile banking market growth. Conversely, utilization of chatbots, blockchain, and other services is expected to improve consumer engagements which fuel the growth of the market.
On the basis of transactions, the customer-to-business segment dominated the mobile banking market in 2018. The customer-to-business segment accounted for the largest revenue owing to the fact that the customers are primarily using mobile banking for transferring money on a daily basis for various purchases made online, paying equated monthly instalment (EMI), and other such financial transactions in their day-to-day life. In addition, mobile banking offers both a secure and low-cost channel, that enables consumers to manage their finances by using banking applications in an effective way and is expected to boost the growth of the consumer-to-business segment.
Depending on platforms, the android segment generated the highest revenue in 2018 and is anticipated to continue the same during the forecast period. Owing to the fact that, the developing economies are at the forefront in the usage of android platform, resulting in banks to concentrate more on providing mobile banking services on this platform, becoming a major mobile banking market trend. In addition, Google Play Store downloads has increased by 14% growth rate from 2017 to 2018 via android operating system.
Key Findings of the Study
The customer-to-business segment is expected to be the fastest growing segment during the mobile banking market forecast period in terms of value.
The U.S. dominated the North America mobile banking market in 2018 and is projected to grow at a CAGR of 10.1% from 2019 to 2026.
In terms of revenue, android segment accounted for the highest revenue in 2018.
North America and Europe dominated the mobile banking market share in terms of revenue in 2018 and are expected to retain its dominance throughout the forecast period. Owing to rise in adoption of mobile banking, banks have been investing in advance technologies at a large scale and enhancing customized product portfolios via mobile applications. Asia-Pacific is projected to grow at the highest CAGR during the forecast period, owing to development of digital banking, increase in usage of internet, implementation of next generation mobile technologies like 4G, and a robust economy driving strong mobile banking industry growth in the region.
The key players operating in the global mobile banking market include American Express Company, Bank of America Corporation, BNP Paribas S.A., Citigroup Inc., Crédit Agricole Group, HSBC Holdings plc, JPMorgan Chase & Co., Mitsubishi UFJ Financial Group, Inc., Société Générale S.A., Wells Fargo & Company. Other players operating in the value chain are Temenos Group AG, Capital Banking Solutions, Ally Financial Inc., Infosys Limited, and Strands, Inc.
Companies Mentioned
- BNP Paribas
- JPMORGAN CHASE & CO.
- Citigroup Inc.
- American Express Company
- BANK OF AMERICA CORPORATION
- Capital One
- MITSUBISHI UFJ FINANCIAL GROUP, INC.
- UBS
- HSBC Group
- Wells Fargo
Methodology
The analyst offers exhaustive research and analysis based on a wide variety of factual inputs, which largely include interviews with industry participants, reliable statistics, and regional intelligence. The in-house industry experts play an instrumental role in designing analytic tools and models, tailored to the requirements of a particular industry segment. The primary research efforts include reaching out participants through mail, tele-conversations, referrals, professional networks, and face-to-face interactions.
They are also in professional corporate relations with various companies that allow them greater flexibility for reaching out to industry participants and commentators for interviews and discussions.
They also refer to a broad array of industry sources for their secondary research, which typically include; however, not limited to:
- Company SEC filings, annual reports, company websites, broker & financial reports, and investor presentations for competitive scenario and shape of the industry
- Scientific and technical writings for product information and related preemptions
- Regional government and statistical databases for macro analysis
- Authentic news articles and other related releases for market evaluation
- Internal and external proprietary databases, key market indicators, and relevant press releases for market estimates and forecast
Furthermore, the accuracy of the data will be analyzed and validated by conducting additional primaries with various industry experts and KOLs. They also provide robust post-sales support to clients.
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