+353-1-416-8900REST OF WORLD
+44-20-3973-8888REST OF WORLD
1-917-300-0470EAST COAST U.S
1-800-526-8630U.S. (TOLL FREE)

Insurance Market in Japan 2024-2028

  • PDF Icon

    Report

  • 129 Pages
  • August 2024
  • Region: Japan
  • TechNavio
  • ID: 5504898
1h Free Analyst Time
1h Free Analyst Time

Speak directly to the analyst to clarify any post sales queries you may have.

The insurance market in japan is forecasted to grow by USD 26 billion during 2023-2028, accelerating at a CAGR of 1.74% during the forecast period. The report on the insurance market in japan provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by growing geriatric population in japan, fear of natural disasters, and high focus of short-term insurance.

The insurance market in japan is segmented as below:

By Type

  • Life
  • Non-life

By Channel

  • Sales personnel
  • Insurance agencies

By Geography

  • APAC
This study identifies the integration of it and analytic solutions as one of the prime reasons driving the insurance market in japan growth during the next few years. Also, use of digital platforms to purchase insurance and increasing demand for automotive insurance will lead to sizable demand in the market.

The report on the insurance market in japan covers the following areas:

  • Insurance market in japan sizing
  • Insurance market in japan forecast
  • Insurance market in japan industry analysis
The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading insurance market in japan vendors that include AFLAC Inc., Allianz SE, Asahi Mutual Life Insurance Co., Dai ichi Life Holdings Inc., JAPAN POST INSURANCE Co., Ltd., Lifenet Insurance Co. Ltd., Manulife Financial Corp., Medicare Life Insurance Co., Ltd., Meiji Yasuda Life Insurance Co., Metlife Inc., MS and AD Insurance Group Holdings Inc., Nippon Life Insurance Co., Orix Corp., Pruco Life Insurance Company, Rakuten Group Inc., SBI Insurance Group Co., Ltd., Sompo Holdings Inc., Sony Financial Group Inc., Tokio Marine Holdings Inc., and Zurich Insurance Co. Ltd. Also, the insurance market in japan analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

The report presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast the accurate market growth.

Table of Contents

1 Executive Summary
1.1 Market overview
Executive Summary - Chart on Market Overview
Executive Summary - Data Table on Market Overview
Executive Summary - Chart on Country Market Characteristics
Executive Summary - Chart on Market Segmentation by Type
Executive Summary - Chart on Market Segmentation by Channel
Executive Summary - Chart on Company Market Positioning
2 Market Landscape
2.1 Market ecosystem
Parent Market
Data Table on - Parent Market
2.2 Market characteristics
Market characteristics analysis
2.3 Value chain analysis
Value Chain Analysis
3 Market Sizing
3.1 Market definition
Offerings of companies included in the market definition
3.2 Market segment analysis
Market segments
3.3 Market size 2023
3.4 Market outlook: Forecast for 2023-2028
Chart on Japan - Market size and forecast 2023-2028 ($ billion)
Data Table on Japan - Market size and forecast 2023-2028 ($ billion)
Chart on Japan: Year-over-year growth 2023-2028 (%)
Data Table on Japan: Year-over-year growth 2023-2028 (%)
4 Historic Market Size
4.1 Insurance Market in Japan 2018 - 2022
Historic Market Size - Data Table on Insurance Market in Japan 2018 - 2022 ($ billion)
4.2 Type segment analysis 2018 - 2022
Historic Market Size - Type Segment 2018 - 2022 ($ billion)
4.3 Channel segment analysis 2018 - 2022
Historic Market Size - Channel Segment 2018 - 2022 ($ billion)
5 Five Forces Analysis
5.1 Five forces summary
Five forces analysis - Comparison between 2023 and 2028
5.2 Bargaining power of buyers
Bargaining power of buyers - Impact of key factors 2023 and 2028
5.3 Bargaining power of suppliers
Bargaining power of suppliers - Impact of key factors in 2023 and 2028
5.4 Threat of new entrants
Threat of new entrants - Impact of key factors in 2023 and 2028
5.5 Threat of substitutes
Threat of substitutes - Impact of key factors in 2023 and 2028
5.6 Threat of rivalry
Threat of rivalry - Impact of key factors in 2023 and 2028
5.7 Market condition
Chart on Market condition - Five forces 2023 and 2028
6 Market Segmentation by Type
6.1 Market segments
Chart on Type - Market share 2023-2028 (%)
Data Table on Type - Market share 2023-2028 (%)
6.2 Comparison by Type
Chart on Comparison by Type
Data Table on Comparison by Type
6.3 Life - Market size and forecast 2023-2028
Chart on Life - Market size and forecast 2023-2028 ($ billion)
Data Table on Life - Market size and forecast 2023-2028 ($ billion)
Chart on Life - Year-over-year growth 2023-2028 (%)
Data Table on Life - Year-over-year growth 2023-2028 (%)
6.4 Non-life - Market size and forecast 2023-2028
Chart on Non-life - Market size and forecast 2023-2028 ($ billion)
Data Table on Non-life - Market size and forecast 2023-2028 ($ billion)
Chart on Non-life - Year-over-year growth 2023-2028 (%)
Data Table on Non-life - Year-over-year growth 2023-2028 (%)
6.5 Market opportunity by Type
Market opportunity by Type ($ billion)
Data Table on Market opportunity by Type ($ billion)
7 Market Segmentation by Channel
7.1 Market segments
Chart on Channel - Market share 2023-2028 (%)
Data Table on Channel - Market share 2023-2028 (%)
7.2 Comparison by Channel
Chart on Comparison by Channel
Data Table on Comparison by Channel
7.3 Sales personnel - Market size and forecast 2023-2028
Chart on Sales personnel - Market size and forecast 2023-2028 ($ billion)
Data Table on Sales personnel - Market size and forecast 2023-2028 ($ billion)
Chart on Sales personnel - Year-over-year growth 2023-2028 (%)
Data Table on Sales personnel - Year-over-year growth 2023-2028 (%)
7.4 Insurance agencies - Market size and forecast 2023-2028
Chart on Insurance agencies - Market size and forecast 2023-2028 ($ billion)
Data Table on Insurance agencies - Market size and forecast 2023-2028 ($ billion)
Chart on Insurance agencies - Year-over-year growth 2023-2028 (%)
Data Table on Insurance agencies - Year-over-year growth 2023-2028 (%)
7.5 Market opportunity by Channel
Market opportunity by Channel ($ billion)
Data Table on Market opportunity by Channel ($ billion)
8 Customer Landscape
8.1 Customer landscape overview
Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
9 Drivers, Challenges, and Opportunity/Restraints
9.1 Market drivers
9.2 Market challenges
9.3 Impact of drivers and challenges
Impact of drivers and challenges in 2023 and 2028
9.4 Market opportunities/restraints
10 Competitive Landscape
10.1 Overview
10.2 Competitive Landscape
Overview on criticality of inputs and factors of differentiation
10.3 Landscape disruption
Overview on factors of disruption
10.4 Industry risks
Impact of key risks on business
11 Competitive Analysis
11.1 Companies profiled
Companies covered
11.2 Market positioning of companies
Matrix on companies position and classification
11.3 AFLAC Inc.
AFLAC Inc. - Overview
AFLAC Inc. - Business segments
AFLAC Inc. - Key offerings
AFLAC Inc. - Segment focus
11.4 Allianz SE
Allianz SE - Overview
Allianz SE - Business segments
Allianz SE - Key news
Allianz SE - Key offerings
Allianz SE - Segment focus
11.5 Asahi Mutual Life Insurance Co.
Asahi Mutual Life Insurance Co. - Overview
Asahi Mutual Life Insurance Co. - Product / Service
Asahi Mutual Life Insurance Co. - Key offerings
11.6 Dai ichi Life Holdings Inc.
Dai ichi Life Holdings Inc. - Overview
Dai ichi Life Holdings Inc. - Business segments
Dai ichi Life Holdings Inc. - Key offerings
Dai ichi Life Holdings Inc. - Segment focus
11.7 JAPAN POST INSURANCE Co., Ltd.
JAPAN POST INSURANCE Co., Ltd. - Overview
JAPAN POST INSURANCE Co., Ltd. - Product / Service
JAPAN POST INSURANCE Co., Ltd. - Key offerings
11.8 Lifenet Insurance Co. Ltd.
Lifenet Insurance Co. Ltd. - Overview
Lifenet Insurance Co. Ltd. - Product / Service
Lifenet Insurance Co. Ltd. - Key offerings
11.9 Manulife Financial Corp.
Manulife Financial Corp. - Overview
Manulife Financial Corp. - Business segments
Manulife Financial Corp. - Key offerings
Manulife Financial Corp. - Segment focus
11.10 Meiji Yasuda Life Insurance Co.
Meiji Yasuda Life Insurance Co. - Overview
Meiji Yasuda Life Insurance Co. - Product / Service
Meiji Yasuda Life Insurance Co. - Key offerings
11.11 Metlife Inc.
Metlife Inc. - Overview
Metlife Inc. - Business segments
Metlife Inc. - Key offerings
Metlife Inc. - Segment focus
11.12 MS and AD Insurance Group Holdings Inc.
MS and AD Insurance Group Holdings Inc. - Overview
MS and AD Insurance Group Holdings Inc. - Business segments
MS and AD Insurance Group Holdings Inc. - Key news
MS and AD Insurance Group Holdings Inc. - Key offerings
MS and AD Insurance Group Holdings Inc. - Segment focus
11.13 Nippon Life Insurance Co.
Nippon Life Insurance Co. - Overview
Nippon Life Insurance Co. - Business segments
Nippon Life Insurance Co. - Key offerings
Nippon Life Insurance Co. - Segment focus
11.14 Rakuten Group Inc.
Rakuten Group Inc. - Overview
Rakuten Group Inc. - Business segments
Rakuten Group Inc. - Key news
Rakuten Group Inc. - Key offerings
Rakuten Group Inc. - Segment focus
11.15 Sompo Holdings Inc.
Sompo Holdings Inc. - Overview
Sompo Holdings Inc. - Business segments
Sompo Holdings Inc. - Key offerings
Sompo Holdings Inc. - Segment focus
11.16 Sony Financial Group Inc.
Sony Financial Group Inc. - Overview
Sony Financial Group Inc. - Business segments
Sony Financial Group Inc. - Key offerings
Sony Financial Group Inc. - Segment focus
11.17 Zurich Insurance Co. Ltd.
Zurich Insurance Co. Ltd. - Overview
Zurich Insurance Co. Ltd. - Business segments
Zurich Insurance Co. Ltd. - Key offerings
Zurich Insurance Co. Ltd. - Segment focus
12 Appendix
12.1 Scope of the report
12.2 Inclusions and exclusions checklist
Inclusions checklist
Exclusions checklist
12.3 Currency conversion rates for US$
Currency conversion rates for US$
12.4 Research methodology
Research methodology
12.5 Data procurement
Information sources
12.6 Data validation
Data validation
12.7 Validation techniques employed for market sizing
Validation techniques employed for market sizing
12.8 Data synthesis
Data synthesis
12.9 360 degree market analysis
360 degree market analysis
12.10 List of abbreviations
List of abbreviations
List of Exhibits
Exhibits 1: Executive Summary - Chart on Market Overview
Exhibits 2: Executive Summary - Data Table on Market Overview
Exhibits 3: Executive Summary - Chart on Country Market Characteristics
Exhibits 4: Executive Summary - Chart on Market Segmentation by Type
Exhibits 5: Executive Summary - Chart on Market Segmentation by Channel
Exhibits 6: Executive Summary - Chart on Company Market Positioning
Exhibits 7: Parent Market
Exhibits 8: Data Table on - Parent Market
Exhibits 9: Market characteristics analysis
Exhibits 10: Value Chain Analysis
Exhibits 11: Offerings of companies included in the market definition
Exhibits 12: Market segments
Exhibits 13: Chart on Japan - Market size and forecast 2023-2028 ($ billion)
Exhibits 14: Data Table on Japan - Market size and forecast 2023-2028 ($ billion)
Exhibits 15: Chart on Japan: Year-over-year growth 2023-2028 (%)
Exhibits 16: Data Table on Japan: Year-over-year growth 2023-2028 (%)
Exhibits 17: Historic Market Size - Data Table on Insurance Market in Japan 2018 - 2022 ($ billion)
Exhibits 18: Historic Market Size - Type Segment 2018 - 2022 ($ billion)
Exhibits 19: Historic Market Size - Channel Segment 2018 - 2022 ($ billion)
Exhibits 20: Five forces analysis - Comparison between 2023 and 2028
Exhibits 21: Bargaining power of buyers - Impact of key factors 2023 and 2028
Exhibits 22: Bargaining power of suppliers - Impact of key factors in 2023 and 2028
Exhibits 23: Threat of new entrants - Impact of key factors in 2023 and 2028
Exhibits 24: Threat of substitutes - Impact of key factors in 2023 and 2028
Exhibits 25: Threat of rivalry - Impact of key factors in 2023 and 2028
Exhibits 26: Chart on Market condition - Five forces 2023 and 2028
Exhibits 27: Chart on Type - Market share 2023-2028 (%)
Exhibits 28: Data Table on Type - Market share 2023-2028 (%)
Exhibits 29: Chart on Comparison by Type
Exhibits 30: Data Table on Comparison by Type
Exhibits 31: Chart on Life - Market size and forecast 2023-2028 ($ billion)
Exhibits 32: Data Table on Life - Market size and forecast 2023-2028 ($ billion)
Exhibits 33: Chart on Life - Year-over-year growth 2023-2028 (%)
Exhibits 34: Data Table on Life - Year-over-year growth 2023-2028 (%)
Exhibits 35: Chart on Non-life - Market size and forecast 2023-2028 ($ billion)
Exhibits 36: Data Table on Non-life - Market size and forecast 2023-2028 ($ billion)
Exhibits 37: Chart on Non-life - Year-over-year growth 2023-2028 (%)
Exhibits 38: Data Table on Non-life - Year-over-year growth 2023-2028 (%)
Exhibits 39: Market opportunity by Type ($ billion)
Exhibits 40: Data Table on Market opportunity by Type ($ billion)
Exhibits 41: Chart on Channel - Market share 2023-2028 (%)
Exhibits 42: Data Table on Channel - Market share 2023-2028 (%)
Exhibits 43: Chart on Comparison by Channel
Exhibits 44: Data Table on Comparison by Channel
Exhibits 45: Chart on Sales personnel - Market size and forecast 2023-2028 ($ billion)
Exhibits 46: Data Table on Sales personnel - Market size and forecast 2023-2028 ($ billion)
Exhibits 47: Chart on Sales personnel - Year-over-year growth 2023-2028 (%)
Exhibits 48: Data Table on Sales personnel - Year-over-year growth 2023-2028 (%)
Exhibits 49: Chart on Insurance agencies - Market size and forecast 2023-2028 ($ billion)
Exhibits 50: Data Table on Insurance agencies - Market size and forecast 2023-2028 ($ billion)
Exhibits 51: Chart on Insurance agencies - Year-over-year growth 2023-2028 (%)
Exhibits 52: Data Table on Insurance agencies - Year-over-year growth 2023-2028 (%)
Exhibits 53: Market opportunity by Channel ($ billion)
Exhibits 54: Data Table on Market opportunity by Channel ($ billion)
Exhibits 55: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
Exhibits 56: Impact of drivers and challenges in 2023 and 2028
Exhibits 57: Overview on criticality of inputs and factors of differentiation
Exhibits 58: Overview on factors of disruption
Exhibits 59: Impact of key risks on business
Exhibits 60: Companies covered
Exhibits 61: Matrix on companies position and classification
Exhibits 62: AFLAC Inc. - Overview
Exhibits 63: AFLAC Inc. - Business segments
Exhibits 64: AFLAC Inc. - Key offerings
Exhibits 65: AFLAC Inc. - Segment focus
Exhibits 66: Allianz SE - Overview
Exhibits 67: Allianz SE - Business segments
Exhibits 68: Allianz SE - Key news
Exhibits 69: Allianz SE - Key offerings
Exhibits 70: Allianz SE - Segment focus
Exhibits 71: Asahi Mutual Life Insurance Co. - Overview
Exhibits 72: Asahi Mutual Life Insurance Co. - Product / Service
Exhibits 73: Asahi Mutual Life Insurance Co. - Key offerings
Exhibits 74: Dai ichi Life Holdings Inc. - Overview
Exhibits 75: Dai ichi Life Holdings Inc. - Business segments
Exhibits 76: Dai ichi Life Holdings Inc. - Key offerings
Exhibits 77: Dai ichi Life Holdings Inc. - Segment focus
Exhibits 78: JAPAN POST INSURANCE Co., Ltd. - Overview
Exhibits 79: JAPAN POST INSURANCE Co., Ltd. - Product / Service
Exhibits 80: JAPAN POST INSURANCE Co., Ltd. - Key offerings
Exhibits 81: Lifenet Insurance Co. Ltd. - Overview
Exhibits 82: Lifenet Insurance Co. Ltd. - Product / Service
Exhibits 83: Lifenet Insurance Co. Ltd. - Key offerings
Exhibits 84: Manulife Financial Corp. - Overview
Exhibits 85: Manulife Financial Corp. - Business segments
Exhibits 86: Manulife Financial Corp. - Key offerings
Exhibits 87: Manulife Financial Corp. - Segment focus
Exhibits 88: Meiji Yasuda Life Insurance Co. - Overview
Exhibits 89: Meiji Yasuda Life Insurance Co. - Product / Service
Exhibits 90: Meiji Yasuda Life Insurance Co. - Key offerings
Exhibits 91: Metlife Inc. - Overview
Exhibits 92: Metlife Inc. - Business segments
Exhibits 93: Metlife Inc. - Key offerings
Exhibits 94: Metlife Inc. - Segment focus
Exhibits 95: MS and AD Insurance Group Holdings Inc. - Overview
Exhibits 96: MS and AD Insurance Group Holdings Inc. - Business segments
Exhibits 97: MS and AD Insurance Group Holdings Inc. - Key news
Exhibits 98: MS and AD Insurance Group Holdings Inc. - Key offerings
Exhibits 99: MS and AD Insurance Group Holdings Inc. - Segment focus
Exhibits 100: Nippon Life Insurance Co. - Overview
Exhibits 101: Nippon Life Insurance Co. - Business segments
Exhibits 102: Nippon Life Insurance Co. - Key offerings
Exhibits 103: Nippon Life Insurance Co. - Segment focus
Exhibits 104: Rakuten Group Inc. - Overview
Exhibits 105: Rakuten Group Inc. - Business segments
Exhibits 106: Rakuten Group Inc. - Key news
Exhibits 107: Rakuten Group Inc. - Key offerings
Exhibits 108: Rakuten Group Inc. - Segment focus
Exhibits 109: Sompo Holdings Inc. - Overview
Exhibits 110: Sompo Holdings Inc. - Business segments
Exhibits 111: Sompo Holdings Inc. - Key offerings
Exhibits 112: Sompo Holdings Inc. - Segment focus
Exhibits 113: Sony Financial Group Inc. - Overview
Exhibits 114: Sony Financial Group Inc. - Business segments
Exhibits 115: Sony Financial Group Inc. - Key offerings
Exhibits 116: Sony Financial Group Inc. - Segment focus
Exhibits 117: Zurich Insurance Co. Ltd. - Overview
Exhibits 118: Zurich Insurance Co. Ltd. - Business segments
Exhibits 119: Zurich Insurance Co. Ltd. - Key offerings
Exhibits 120: Zurich Insurance Co. Ltd. - Segment focus
Exhibits 121: Inclusions checklist
Exhibits 122: Exclusions checklist
Exhibits 123: Currency conversion rates for US$
Exhibits 124: Research methodology
Exhibits 125: Information sources
Exhibits 126: Data validation
Exhibits 127: Validation techniques employed for market sizing
Exhibits 128: Data synthesis
Exhibits 129: 360 degree market analysis
Exhibits 130: List of abbreviations

Executive Summary

The following companies are recognized as the key players in the insurance market in Japan: AFLAC Inc., Allianz SE, Asahi Mutual Life Insurance Co., Dai ichi Life Holdings Inc., Japan POST INSURANCE Co., Ltd., Lifenet Insurance Co. Ltd., Manulife Financial Corp., Medicare Life Insurance Co., Ltd., Meiji Yasuda Life Insurance Co., Metlife Inc., MS and AD Insurance Group Holdings Inc., Nippon Life Insurance Co., Orix Corp., Pruco Life Insurance Company, Rakuten Group Inc., SBI Insurance Group Co., Ltd., Sompo Holdings Inc., Sony Financial Group Inc., Tokio Marine Holdings Inc., and Zurich Insurance Co. Ltd..

Commenting on the report, an analyst from the research team said: "The latest trend gaining momentum in the market is integration of IT and analytic solutions."

According to the report, one of the major drivers for this market is the growing geriatric population in Japan.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors.

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • AFLAC Inc.
  • Allianz SE
  • Asahi Mutual Life Insurance Co.
  • Dai ichi Life Holdings Inc.
  • JAPAN POST INSURANCE Co. Ltd.
  • Lifenet Insurance Co. Ltd.
  • Manulife Financial Corp.
  • Medicare Life Insurance Co. Ltd.
  • Meiji Yasuda Life Insurance Co.
  • Metlife Inc.
  • MS and AD Insurance Group Holdings Inc.
  • Nippon Life Insurance Co.
  • Orix Corp.
  • Pruco Life Insurance Company
  • Rakuten Group Inc.
  • SBI Insurance Group Co. Ltd.
  • Sompo Holdings Inc.
  • Sony Financial Group Inc.
  • Tokio Marine Holdings Inc.
  • Zurich Insurance Co. Ltd.