The analyst's Country Profile report on the bakery & cereals sector in Sweden provides insights on high growth markets to target, trends in the usage of packaging materials, types and closures category level distribution data and companies market shares.
The bakery & cereal sector in Sweden is led by bread & rolls category in both value and volume terms in 2021. The energy bars category is forecast to register the fastest value and volume growth during 2021-2026. Hypermarkets & supermarkets is the leading channel for distribution of bakery & cereals products in the country. Pågengruppen AB, Oy Karl Fazer Ab, and Polarbröd Ab are the top three companies in the Swedish bakery & cereals sector .Flexible packaging is the most commonly used pack material in the country.
The bakery & cereal sector in Sweden is led by bread & rolls category in both value and volume terms in 2021. The energy bars category is forecast to register the fastest value and volume growth during 2021-2026. Hypermarkets & supermarkets is the leading channel for distribution of bakery & cereals products in the country. Pågengruppen AB, Oy Karl Fazer Ab, and Polarbröd Ab are the top three companies in the Swedish bakery & cereals sector .Flexible packaging is the most commonly used pack material in the country.
What else is contained?
- Sector data: Overall sector value and volume data with growth analysis for 2016-2026
- Category coverage: Value and growth analysis for baking ingredients, baking mixes, bread & rolls, cakes, pastries & sweet pies, cereal bars, cookies (sweet biscuits), dough products, energy bars, morning goods and savory biscuits with inputs on individual segment share within each category and the change in their market share forecast for 2021-2026
- Leading players: Market share of companies (in value terms) and private labels (in value terms) in 2021
- Distribution data: Percentage of sales within each category through distribution channels such as "
- Packaging data: consumption breakdown for package materials and pack types in each category, in terms of percentage share of number of units sold. pack material data for glass, flexible packaging, rigid plastics, paper & board and rigid metal; pack type for: jar, bag/sachet, tub, specialty container, stand up pouch, carton - folding, can, tray, film, foil, wrapper, box, blister pack, tube, sleeve, clamshell, bottle, other pack type, closure type for: flip/snap top, screw top, prize off, plastic tie, film, lever closure, cap, foil and other closure types, primary outer types for: carton - folding, bag, sleeve and shrink wrap.
Scope
- The per capita expenditure of bakery & cereals in Sweden was higher than both the global and regional level in 2021
- Hypermarkets & supermarkets was the leading distribution channel in the Sweden bakery & cereals sector, with a value share of 45.4% in 2021
- In the Swedish bakery & cereals sector, private labels accounted for a value share of 9.5% in 2021
- Morning goods was the most consolidated category, with the top three companies accounting for a 75.6% value share in 2021
- Flexible packaging accounted for a share of 69.9% in the Swedish hot drinks sector in 2021
Reasons to Buy
- Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
- Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
- Gain an understanding of the total competitive landscape based on detailed company share analysis to plan effective market positioning
- Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
- The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector
- Analysis on key macro-economic indicators such as real GDP, nominal GDP, consumer price index, household consumption expenditure, population (by age group, gender, rural-urban split, and employed people and unemployment rate. It also includes economic summary of the country along with labour market and demographic trends.
Table of Contents
- Table of Contents
- Report Scope
Part 1: Market Environment
- Value and Volume Share of Sweden in the Global and Western Europe Markets
- Growth Analysis of Sweden Compared to Other Leading Countries in the Western Europe Market
- PCC and PCE of Sweden Compared to the Global and Western Europe Markets
- Sweden Bakery & Cereals Sector Snapshot
- Market Size Analysis
- Cross Category Comparison Value Growth Analysis and Category Winners and Losers
- Cross Category Comparison Volume Growth Analysis and Category Winners and Losers
- Per Capita Consumption Analysis by Category
- Market Size Analysis Category: Baking Ingredients
- Segment Level Analysis (in Value Terms) Baking Ingredients
- Segment Level Analysis (in Volume Terms) Baking Ingredients
- Market Size Analysis Category: Baking Mixes
- Segment Level Analysis (in Value Terms) Baking Mixes
- Segment Level Analysis (in Volume Terms) Baking Mixes
- Market Size Analysis Category: Bread & Rolls
- Segment Level Analysis (in Value Terms) Bread & Rolls
- Segment Level Analysis (in Volume Terms) Bread & Rolls
- Market Size Analysis Breakfast Cereals
- Segment Level Analysis (in Value Terms) Breakfast Cereals
- Segment Level Analysis (in Volume Terms) Breakfast Cereals
- Market Size Analysis Cakes, Pastries & Sweet Pies
- Segment Level Analysis (in Value Terms) Cakes, Pastries & Sweet Pies
- Segment Level Analysis (in Volume Terms) Cakes, Pastries & Sweet Pies
- Market Size Analysis Cereal Bars
- Segment Level Analysis (in Value Terms) Cereal Bars
- Segment Level Analysis (in Volume Terms) Cereal Bars
- Market Size Analysis Cookies (Sweet Biscuits)
- Segment Level Analysis (in Value Terms) Cookies (Sweet Biscuits)
- Segment Level Analysis (in Volume Terms) Cookies (Sweet Biscuits)
- Market Size Analysis Dough Products
- Segment Level Analysis (in Value Terms) Dough Products
- Segment Level Analysis (in Volume Terms) Dough Products
- Market Size Analysis Energy Bars
- Market Size Analysis Morning Goods
- Segment Level Analysis (in Value Terms) Morning Goods
- Segment Level Analysis (in Volume Terms) Morning Goods
- Market Size Analysis Savory Biscuits
- Segment Level Analysis (in Value Terms) Savory Biscuits
- Segment Level Analysis (in Volume Terms) Savory Biscuits
- Channel Share Analysis
- Leading Companies Value and Volume Shares
- Brand Share Analysis of Top Five Companies
- Brand Share Analysis of Top Five Companies by Category
- Private Label Share Analysis by Category
- Growth of Private Labels Compared to Branded Products
- Degree of Consolidation/Fragmentation by Category
- Health & Wellness Analysis by Category
- Health & Wellness Analysis by Product Attributes
- Health & Wellness Analysis by Consumer Benefits
- Cross Category Comparison Products with H&W Claims Vs. Non H&W Claims
- Pack Material Growth Analysis
- Pack Type Growth Analysis
- Closure Type Growth Analysis
- Primary Outer Type Growth Analysis
- Market Size Analysis of Top 4 Cities
- Market Size Analysis of Top 4 Cities by Category
- Leading Cities Contribution to Volume Growth
- Part 9: Consumergraphics
- Demographic Analysis
- GDP Growth and Inflation
- Population Growth
- Labor Market Trend
- Economic Summary, Labor Market Trends, and Demographic Trends
- Sweden Risk Index (GCRI) 2021
- Sweden Risk Analysis Compared to Global and Western Europe Markets
- Methodology
- Definitions
- Appendix
- Leading value categories
- Leading categories (volume), 2021
- Cross category comparison by value (2016 2026)
- Cross category comparison by volume (2016 2026)
- Per capita consumption (by category), Sweden compared to Western Europe and global levels (in kg), 2021
- Baking ingredients value analysis by segment, 2016 2026
- Baking ingredients volume analysis by segment, 2016 2026
- Baking mixes value analysis by segment, 2016 2026
- Baking mixes volume analysis by segment, 2016 2026
- Bread & rolls value analysis by segment, 2016 2026
- Bread & rolls volume analysis by segment, 2016 2026
- Breakfast cereals value analysis by segment, 2016 2026
- Breakfast cereals volume analysis by segment, 2016 2026
- Cakes, pastries & sweet pies value analysis by segment, 2016 2026
- Cakes, pastries & sweet pies volume analysis by segment, 2016 2026
- Cereal bars value analysis by segment, 2016 2026
- Cereal bars volume analysis by segment, 2016 2026
- Cookies (sweet biscuits) value analysis by segment, 2016 2026
- Cookies (sweet biscuits) volume analysis by segment, 2016 2026
- Dough products value analysis by segment, 2016 2026
- Dough products volume analysis by segment, 2016 2026
- Morning goods value analysis by segment, 2016 2026
- Morning goods volume analysis by segment, 2016 2026
- Savory biscuits value analysis by segment, 2016 2026
- Savory biscuits volume analysis by segment, 2016 2026
- Change in distribution share, 2016-2021
- Top five companies share by brand (in value and volume terms) in the bakery & cereals sector, 2021
- Brand shares of top five companies (in value and volume terms) by category, 2021
- Category comparison with H&W claims and non h&w claims, 2016 2026
- Performance overview (score: 1 100)
- Category data, by segment
- Per capita consumption (in kg), 2016 2026
- Per capita expenditure ($), 2016 2026
- Bakery & cereals sales distribution in Sweden by category (SEK million), 2021
- Brand share (in value and volume terms) in the bakery & cereals sector, 2021
- Brand share (in value and volume terms) in the bakery & cereals sector, by category, 2021
- Key health & wellness product attributes driving sales in Sweden, 2016 2026
- Key health & wellness consumer benefits driving sales in Sweden, 2016-2026
- Pack material (in million pack units), 2016 2026
- Pack materials by category (in million pack units), 2021
- Pack type (in million pack units), 2016 2026
- Pack types by category (in million pack units), 2021
- Closure type (in million pack units) units), 2016 2026
- Closure types by category (in million pack units), 2021
- Primary outer type (in million pack units), 2016 2026
- Primary outer types by category (in million pack units), 2021
- Real GDP and annual growth (%), 2018 2026
- Nominal GDP and annual growth (%), 2018 2026
- Consumer price inflation (%), 2018 2026
- Employed people and unemployment rate (%), 2018 2026
- Nominal household final consumption expenditure and annual growth (%), 2018-2026
- Population and annual growth (%), 2018-2026
- Population by age group (%)
- Population by gender (%)
- Population by rural urban split (%)
- Exchange rates, 2016 2026
- Value and volume shares of Sweden in the global and Western Europe bakery & cereals sector, 2021 2026
- Sweden compared to the other top countries in terms of market share, growth, and the competitive landscape
- PCC comparison Sweden, Western Europe, and global, 2016 2026
- PCE comparison Sweden, Western Europe, and global, 2016 2026
- Market size and growth analysis by value and volume, bakery & cereals sector, 2016 2026
- Extent to which consumers are trading down in the bakery & cereals sector
- Cross category comparison value growth analysis and category winners and losers
- Cross category comparison volume growth analysis and category winners and losers
- Market size and growth analysis by value and volume, baking ingredients category, 2016 2026
- Market size and growth analysis by value and volume, baking mixes category, 2016 2026
- Market size and growth analysis by value and volume, bread & rolls category, 2016 2026
- Market size and growth analysis by value and volume, breakfast cereals category, 2016 2026
- Market size and growth analysis by value and volume, cakes, pastries & sweet pies category, 2016 2026
- Market size and growth analysis by value and volume, cereal bars category, 2016 2026
- Market size and growth analysis by value and volume, cookies (sweet biscuits) category, 2016 2026
- Market size and growth analysis by value and volume, dough products category, 2016 2026
- Market size and growth analysis by value and volume, energy bars category, 2016 2026
- Market size and growth analysis by value and volume, morning goods category, 2016 2026
- Market size and growth analysis by value and volume, savory biscuits category, 2016 2026
- Share of key distribution channels (in value terms) bakery & cereals, 2021
- Key distribution channel share by category (in value terms), 2021
- Leading companies (in value and volume terms) in the bakery & cereals sector, 2021
- Private label penetration by category (in value terms), 2021
- Growth analysis, private label and brands, 2016 2021
- Category wise consolidation/fragmentation (in value terms) bakery & cereals , 2021
- Prominence of health & wellness claims by category, $ million, 2021 2026
- Contribution of health & wellness by product attributes, $ million, 2021 2026
- Contribution of health & wellness by consumer benefits, $ million, 2021 2026
- Key pack materials in the Swedish bakery & cereals sector by percentage share of pack units, 2021
- Annual growth rate by key pack material, 2016 2026
- Use of pack material by category (in pack units), 2021
- Key pack types in the Swedish bakery & cereals sector by percentage share of pack units, 2021
- Annual growth rate by key pack type, 2016 2026
- Use of pack type by category (in pack units), 2021
- Key closure types in the Swedish bakery & cereals sector by percentage share of pack units, 2021
- Annual growth rate by key closure type, 2016 2026
- Use of closure type by category (in pack units), 2021
- Key primary outer types in the Swedish bakery & cereals sector by percentage share of pack units, 2021
- Annual growth rate by key primary outer type, 2016 2026
- Use of primary outer type by category (in pack units), 2021
- Volume growth analysis of top 4 cities (million kg), 2016 2021
- Volume analysis of top 4 cities by category (million kg), 2021
- Leading cities’ contribution to volume change, 2021-2026
- Demographic analysis
- Real GDP (SEK billion) and annual growth (%)
- Nominal GDP (SEK billion) and annual growth (%)
- Consumer price inflation (%)
- Nominal household final consumption expenditure growth (%) in SEK terms
- Population (million) and annual growth (%)
- Population by age group (%)
- Population by gender (%)
- Population by rural urban split (%)
- Employed people (million) and unemployment rate (%)
- Economic summary, labor market trends, and demographic trends
- Five lowest risk nations in GCRI Q4 2021
- Five highest risk nations in GCRI Q4 2021
- Sweden's performance in country risk analysis in comparison to Western Europe and the world
- List of 109 countries analyzed to identify the high potential countries in different regions
Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- Pågengruppen AB
- Oy Karl Fazer Ab
- Polarbröd Ab
- Barilla
- Orkla SA
