The table butter market in India size reached INR 77.3 Billion in 2023. Looking forward, the market is projected to reach INR 326.8 Billion by 2032, exhibiting a growth rate (CAGR) of 17.37% during 2023-2032. The increasing population, rising consumption of ready-to-eat (RTE) food products, and the expansion of QSRs represent some of the key factors driving the market.
Table butter is prepared by churning fresh cream and separating the fat from the buttermilk. It has common salt, annatto or carotene, and diacetyl for adding color and enhancing flavor. It is enriched with niacin, calcium, phosphorus, riboflavin, antioxidants, and vitamins A, E, B12, and K. It remains solid under refrigeration, melts down at high temperatures, and maintains a spreadable consistency at room temperature.
Its moderate consumption assists in improving immune function, supporting heart health, and protecting cells against damage caused by free radicals. Besides this, as table butter contains calcium, it promotes bone growth and development and prevents osteoporosis. It is used for spreading on bread, making sandwiches, and enhancing the flavor of veggies and other dishes.
Moreover, the rising prevalence of bone disorders like osteoporosis and the growing awareness among individuals about the health benefits of milk products are contributing to the growth of the market. Apart from this, leading manufacturers are focusing on introducing novel flavors and varieties in table butter to attract a wider consumer base. They are also launching dairy-free, low-fat and -calorie, organic, unsalted, and slightly salted variants to attract the rapidly expanding health-conscious and vegan population. Additionally, they are increasingly investing in aggressive promotional activities, such as celebrity endorsements through social media platforms and television (TV), which are expected to propel market growth. Besides this, the easy product availability across offline and online distribution channels in India is supporting the growth of the market.
2. What is the expected growth rate of the table butter market in India during 2024-2032?
3. What are the key factors driving the table butter market in India?
4. What has been the impact of COVID-19 on the table butter market in India?
5. What is the breakup of the table butter market in India based on the sector?
6. What are the key regions in the table butter market in India?
7. Who are the key players/companies in the table butter market in India?
Table butter is prepared by churning fresh cream and separating the fat from the buttermilk. It has common salt, annatto or carotene, and diacetyl for adding color and enhancing flavor. It is enriched with niacin, calcium, phosphorus, riboflavin, antioxidants, and vitamins A, E, B12, and K. It remains solid under refrigeration, melts down at high temperatures, and maintains a spreadable consistency at room temperature.
Its moderate consumption assists in improving immune function, supporting heart health, and protecting cells against damage caused by free radicals. Besides this, as table butter contains calcium, it promotes bone growth and development and prevents osteoporosis. It is used for spreading on bread, making sandwiches, and enhancing the flavor of veggies and other dishes.
Table Butter Market in India Trends
At present, there is an increase in the consumption of food on account of the growing population of India. This, in confluence with the burgeoning food and beverage (F&B) industry and rising reliance on ready-to-eat (RTE) food products, represents one of the key factors creating a positive outlook for the market. The widespread adoption of table butter in the preparation of a variety of recipes, such as bakery goods and fried foods, and as a condiment on cooked items due to its rich creaminess is also driving the product demand. Furthermore, the expansion of cafes, cloud kitchens, and quick service restaurants (QSRs) across the country is increasing the sales of table butter.Moreover, the rising prevalence of bone disorders like osteoporosis and the growing awareness among individuals about the health benefits of milk products are contributing to the growth of the market. Apart from this, leading manufacturers are focusing on introducing novel flavors and varieties in table butter to attract a wider consumer base. They are also launching dairy-free, low-fat and -calorie, organic, unsalted, and slightly salted variants to attract the rapidly expanding health-conscious and vegan population. Additionally, they are increasingly investing in aggressive promotional activities, such as celebrity endorsements through social media platforms and television (TV), which are expected to propel market growth. Besides this, the easy product availability across offline and online distribution channels in India is supporting the growth of the market.
Key Market Segmentation
This report provides an analysis of the key trends in each segment of the table butter market in India, along with forecasts at the country and state level from 2024-2032. The report has categorized the market based on sector.Sector Insights:
- Retail Sector
- Institutional Sector
Regional Insights:
- Karnataka
- Maharashtra
- Tamil Nadu
- Delhi
- Gujarat
- Andhra Pradesh and Telangana
- Uttar Pradesh
- West Bengal
- Kerala
- Haryana
- Punjab
- Rajasthan
- Madhya Pradesh
- Bihar
- Orissa
Competitive Landscape
The competitive landscape of the industry has also been examined along with the profiles of the key players being GCMMF, KMF, TN Cooperative and Mother Dairy.Key Questions Answered in This Report
1. What was the size of the table butter market in India in 2023?2. What is the expected growth rate of the table butter market in India during 2024-2032?
3. What are the key factors driving the table butter market in India?
4. What has been the impact of COVID-19 on the table butter market in India?
5. What is the breakup of the table butter market in India based on the sector?
6. What are the key regions in the table butter market in India?
7. Who are the key players/companies in the table butter market in India?
Table of Contents
1 Preface3 Executive Summary12 Loans and Financial Assistance
2 Scope and Methodology
4 Introduction
5 Indian Dairy Industry
6 Indian Table Butter Market
7 Performance of Key Regions
8 Market Breakup by Sector
9 Competitive Landscape
10 Table Butter Manufacturing Process
11 Project Details, Requirements and Costs Involved
13 Project Economics
14 Key Player Profiles
List of Figures
List of Tables
Companies Mentioned
- GCMMF
- KMF
- TN Cooperative
- Mother Dairy
Methodology
LOADING...
Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 120 |
| Published | April 2024 |
| Forecast Period | 2023 - 2032 |
| Estimated Market Value ( INR | INR 77.3 Billion |
| Forecasted Market Value ( INR | INR 326.8 Billion |
| Compound Annual Growth Rate | 17.3% |
| Regions Covered | India |
| No. of Companies Mentioned | 4 |
