Savory Snack Products Market Report 2026

The savory snack products market size has grown strongly in recent years. It will grow from $135.23 billion in 2025 to $145.38 billion in 2026 at a compound annual growth rate (CAGR) of 7.5%. The growth in the historic period can be attributed to rising urbanization and snacking habits, expansion of organized retail channels, growing consumption of packaged foods, increased availability of processed snack products, improved distribution networks.

The savory snack products market size is expected to see strong growth in the next few years. It will grow to $195.57 billion in 2030 at a compound annual growth rate (CAGR) of 7.7%. The growth in the forecast period can be attributed to growing demand for healthier snack alternatives, rising preference for plant-based snack ingredients, expansion of e-commerce snack sales, increasing innovation in flavor profiles, growing focus on sustainable packaging materials. Major trends in the forecast period include increasing demand for clean-label savory snacks, rising popularity of baked and low-fat snack options, growing focus on novel flavor innovations, expansion of convenient and on-the-go packaging formats, enhanced emphasis on shelf-life optimization.

The increase in e-commerce and online shopping is expected to propel the growth of the savory snack products market going forward. E-commerce refers to the buying and selling of goods and services over the internet, while online shopping involves purchasing products through digital platforms. Online channels offer greater convenience, wider product selection, detailed product information, personalization, and attractive promotional incentives. In addition, direct-to-consumer models and global accessibility enabled by e-commerce platforms have opened new markets for snack manufacturers, significantly boosting the consumption and sales of savory snacks. For instance, in April 2024, according to the European Commission, a Belgium-based governing body responsible for implementing EU decisions and upholding treaties, 92% of individuals aged 16-74 used the internet in the previous year, and 70% purchased goods or services online, representing a 2% increase from 2022. Furthermore, 75% of EU internet users bought items online in 2023, underscoring the continued expansion of e-commerce. Therefore, the growth of e-commerce and online shopping is driving the savory snack products market.

Leading companies in the savory snack products market are concentrating on creating advanced nutritional solutions, such as new snacks that are vegan, gluten-free, non-GMO, and kosher, to accommodate various dietary preferences and encourage healthier snacking. These new snacks ensure a tasty choice that aligns with contemporary health and ethical standards. For example, in August 2023, Rivalz Snacks, a US-based company dedicated to providing delicious and nutritious snack options for sports enthusiasts and health-conscious consumers, launched savory stuffed snacks. These new single-serving one-ounce packs feature a crunchy, vegetable-based shell filled with soft, nutrient-rich fillings available in three nostalgic flavors: Late Night Pizza, Extra Chedda' Mac, and Spicy Street Taco. Each pack contains 8g of protein, 4g of fiber, and 9g of net carbs, while also being vegan, gluten-free, non-GMO, and free from artificial flavors and preservatives. The convenient packs can be purchased on their website and Amazon, with plans to expand distribution to specialty retailers later this year.

In September 2024, One Rock Capital Partners LLC, a US-based investment firm, acquired European Snack Private Label for an undisclosed amount. This acquisition is intended to enhance One Rock Capital Partners LLC's portfolio by utilizing Europe Snacks' seven production facilities located in the UK, France, and Spain, which manufacture stacked chips, snacks, crisps, and crackers for major European retailers. With over three decades of experience, Europe Snacks has established itself as a leader in private label products, and One Rock recognizes significant opportunities for further growth and enhancement in this sector. European Snack Private Label is a France-based company dedicated to developing and supplying a variety of savory snack products for the retail and foodservice private label markets.

Major companies operating in the savory snack products market are PepsiCo Inc., Kellogg Company, General Mills Inc., Calbee Inc., ITC Limited, The Hain Celestial Group Inc., Conagra Brands Inc., The Kraft Heinz Company, Mondelez International Inc., Nestlé S.A., Grupo Bimbo S.A.B. de C.V., Intersnack Group GmbH & Co. KG, Haldiram's Snacks Pvt. Ltd., Hormel Foods Corporation, Frito-Lay North America Inc, Parle Products Pvt Ltd, Anji Foodstuff Co Ltd, Blue Diamond Growers, Snyder's-Lance Inc., Lorenz Bahlsen Snack-World GmbH & Co. KG, Orkla ASA, pladis global, Want Want China Holdings Limited, Universal Robina Corporation.

North America was the largest region in the savory snack products market in 2025. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the savory snack products market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East and Africa. The countries covered in the savory snack products market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Italy, Spain, Canada.

The savory snack product market consists of sales of baked snacks, meat snacks, savory biscuits, nuts and seeds, puffed snacks, tortillas. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

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