Vegan Dog Food Market Report 2026

The vegan dog food market size has grown rapidly in recent years. It will grow from $19.48 billion in 2025 to $21.69 billion in 2026 at a compound annual growth rate (CAGR) of 11.3%. The growth in the historic period can be attributed to increasing pet humanization trends, rising demand for specialized pet diets, growth of premium pet food categories, expansion of online pet food retailing, increased awareness of pet food allergies.

The vegan dog food market size is expected to see rapid growth in the next few years. It will grow to $33.45 billion in 2030 at a compound annual growth rate (CAGR) of 11.4%. The growth in the forecast period can be attributed to growing demand for ethical and sustainable pet food, rising adoption of vegan lifestyles among pet owners, expansion of specialty pet nutrition products, increasing innovation in plant-based protein sources, growing regulatory scrutiny on pet food labeling. Major trends in the forecast period include increasing adoption of plant-based pet nutrition, rising demand for hypoallergenic dog food, expansion of nutritionally fortified vegan formulations, growing preference for sustainable pet food products, enhanced focus on ingredient transparency.

The increasing pet population is expected to drive the growth of the vegan dog food market in the coming years. Pet population refers to the total number of domesticated animals kept as companion pets within a given region or population. Vegan dog food is generally lower in fat and calories compared to conventional meat-based diets and provides a sustainable, allergy-friendly, and potentially healthier nutritional option for dogs. This type of diet can be particularly beneficial for dogs that require weight management or have specific dietary needs related to conditions such as obesity. For example, in March 2025, the American Pet Products Association (APPA), a leading US-based nonprofit trade organization for the pet products industry, reported that approximately 94 million US households owned at least one pet in 2024, an increase from 82 million households in 2023. Additionally, around 18.8 million pet-owning households, or 20%, were led by Generation Z, representing a 43.5% rise in Gen Z participation compared to the previous year. As a result, the growing pet population is contributing to the expansion of the vegan dog food market.

Companies playing a major role in the vegan dog food market are concentrating on product innovation, specifically in the realm of dry dog food, to enhance market profitability. Vegan dry dog food, primarily composed of non-animal ingredients such as grains, vegetables, and legumes, with meat excluded as the primary protein source, is a notable development. In December 2023, Pack Pet Limited, a UK-based vegan dog food manufacturer, introduced Europe's first nutritionally complete plant-based dry dog food. Crafted with functional ingredients such as sweet potato, pumpkin, and blueberry, the formula prioritizes holistic well-being and employs a gradual baking method at lower temperatures to preserve component integrity, taste, and nutritional value. Featuring five primary plant-based protein sources, the food delivers around 25 grams of protein per 100 grams, incorporating a novel fermented rye strain to enhance canine microbiome health with a digestibility rate exceeding 93%.

In July 2023, TRxADE HEALTH Inc., a US-based health service IT company, completed the acquisition of Superlatus Inc. for an undisclosed amount. This strategic move extends TRxADE HEALTH's presence into the food sector, diversifying its portfolio beyond healthcare. Superlatus Inc., a US-based food technology company, specializes in manufacturing products such as plant-based food and vegan pet food, aligning with the broader trend toward sustainability and alternative dietary options for pets.

Major companies operating in the vegan dog food market are Wild Earth, Yarrah, V-dog, Benevo, Amì Planet Srl, Antos B.V., Evolution Diet, Forza10, Duvoplus, Azmira Holistic Animal Care, Bramble Pets, VegDog, JustFoodForDogs, Rollover Premium Pet Food Ltd., Soopa Pets, Petaluma Inc., Guardian Pet Food Company Inc., Amore Pet Foods, Vegan4dogs, PawCo Foods, Open Farm Pet.

Europe was the largest region in the vegan dog food market in 2025. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the vegan dog food market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East and Africa. The countries covered in the vegan dog food market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Italy, Spain, Canada.

The vegan dog food market consists of sales of commercial vegan dog food, homemade vegan dog food, supplements for vegan dogs, and whole food ingredients. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

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