Makeup Tools Market Report 2026

The makeup tools market size has grown strongly in recent years. It will grow from $3.15 billion in 2025 to $3.43 billion in 2026 at a compound annual growth rate (CAGR) of 8.8%. The growth in the historic period can be attributed to growing beauty consciousness, rising cosmetic usage, increasing influence of beauty influencers, expansion of offline retail networks, early adoption of professional makeup practices.

The makeup tools market size is expected to see strong growth in the next few years. It will grow to $4.78 billion in 2030 at a compound annual growth rate (CAGR) of 8.7%. The growth in the forecast period can be attributed to rising demand for premium beauty accessories, increasing online cosmetic tool purchasing, growing professional makeup industry, rising focus on personal grooming, expansion of beauty education and training. Major trends in the forecast period include rising demand for professional grade makeup tools, increasing popularity of premium and luxury beauty accessories, growing preference for hygienic and disposable makeup tools, expansion of customizable and multi-functional makeup applicators, rising influence of beauty standards and personal grooming awareness.

The expanding beauty and cosmetics industry is expected to propel the growth of the makeup tools market going forward. The beauty and cosmetics industry is a diverse and dynamic sector that encompasses the production, marketing, and sale of products designed to enhance and beautify the appearance of individuals. The beauty and cosmetics industry is growing due to increasing consumer demand for self-care and personalized grooming. The expanding beauty and cosmetics industry is fueling innovation and demand for advanced makeup tools that revolutionize application techniques and enhance the user experience. For instance, in September 2023, according to International Trade Administration (ITA), a US-based government agency, Thailand’s beauty products market, valued at $4.2 billion in 2022, saw skincare make up 60%, while the skincare market, worth $2.5 billion, projected a 7% annual growth in 2023, with organic products accounting for 20-25%, even as sales of makeup, particularly lipsticks and foundations, surged 71% compared to 2022. Therefore, the expanding beauty and cosmetics industry is driving the growth of the makeup tools market.

Major companies operating in the makeup tools market are increasing their focus on developing innovative products, such as detachable makeup brushes, to gain a competitive edge. A separable makeup brush refers to a brush that can be disassembled or has interchangeable parts, allowing for easy cleaning, maintenance, or customization. For instance, in March 2023, F.S. Korea Industries Inc., a South Korea-based makeup tool manufacturer, launched a new makeup brush called GoBrush, which features detachable parts. This design allows users to assemble the three parts (fibers, ferrule, and handle) according to their preferences. They can change the fibers after use and reuse the ferrule and handle. This feature helps reduce glue consumption, facilitates recycling, and offers possibilities for customization.

In July 2024, Givaudan S.A, a Switzerland-based chemicals company, acquired 75% stakes in b.kolormakeup & skincare (b.kolor) for an undisclosed amount. With this acquisition, Givaudan’s aim is to expand its beauty portfolio, building on its strengths in fine fragrances and haircare by adding makeup and skincare expertise. b.kolormakeup & skincare (b.kolor) is an Italy-based beauty manufacturer and contract developer that develops and produces makeup tools.

Major companies operating in the makeup tools market report are LVMH Moët Hennessy Louis Vuitton (LVMH), L'Oréal S.A., The Estée Lauder Companies Inc., Chanel Inc., Shiseido Company Limited, Avon Products Inc., KIKO S.p.A., e.l.f. Beauty Inc., Etude House, Artdeco, MAC Cosmetics, Sigma Beauty, Beauty Blender, Watsons Singapore, ZOEVA GmbH, Chikuhodo, Real Techniques, Make Up For Ever LLC, SHANY Enterprises Inc., Nanshy Limited, Bestope, Kevyn Aucoin Beauty, NARS Cosmetics.

North America was the largest region in the makeup tools market in 2025. The regions covered in the makeup tools market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the makeup tools market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The makeup tools market consists of sales of eyelash curlers, tweezers, makeup palettes, cotton swabs, and makeup mirrors. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

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