The athleisure market size has grown strongly in recent years. It will grow from $395.44 billion in 2023 to $430.75 billion in 2024 at a compound annual growth rate (CAGR) of 8.9%. The historical growth can be attributed to several factors, including a heightened emphasis on health and fitness, the growth of e-commerce, urbanization and globalization trends, the proliferation of celebrity endorsements and influencer culture, and shifts in lifestyle preferences.
The athleisure market size is expected to see strong growth in the next few years. It will grow to $592.23 billion in 2028 at a compound annual growth rate (CAGR) of 8.3%. The anticipated growth in the forecast period can be linked to several factors, such as the rising importance of sustainability and ethical practices, the increasing demand for personalized athleisure wear, the prevalence of chronic lifestyle diseases, and the expanding market presence in emerging economies. Key trends expected during this period encompass technical advancements, innovations in design and technology, the adoption of digital technologies and augmented reality, the integration of fashion and technology, and advancements in fabric technology.
The rise in sports participation is expected to drive the growth of the athleisure market in the coming years. Sports participation encompasses engaging in physical activities or games, ranging from recreational pursuits for enjoyment and fitness to competitive sports played at various levels, requiring physical exertion and skill. The surge in sports participation is attributed to increased awareness of the importance of physical activity for health and well-being, the availability of more accessible facilities and programs, and initiatives promoting inclusivity and diversity in sports. Athleisure wear is utilized in sports due to its comfort, functionality, and versatility, blurring the lines between athletic and casual clothing. For example, according to the National Federation of State High School Associations in September 2023, a total of 78.57 million participants took part in high school sports during the 2022 and 2023 academic years, marking an increase of nearly 240,000 participants and a growth rate of over 3% compared to previous years. Thus, the increasing sports participation is a driving force behind the growth of the athleisure market.
Key players in the athleisure market are focusing on developing eco-friendly or multifunctional clothing, such as bio-based elastane activewear, to offer sustainable activewear options to consumers and capitalize on market opportunities. Bio-based elastane activewear refers to athleisure garments made from sustainable materials derived from natural sources, creating clothing items that are both functional and environmentally friendly. For instance, in November 2022, PANGAIA, a UK-based lifestyle products and accessories provider, introduced Activewear 3.0, the next generation of plant-based activewear. This new range utilizes a 99.99% plant-based EVO Nylon and 30% first-of-its-kind creora, a bio-based elastane sourced from industrial corn, to create a highly sustainable offering. The activewear line includes four key styles in three colorways and is designed to blend nature with high-tech processes and sustainable chemicals to enhance textile functionality.
In October 2023, Anta Sports Products Limited, a China-based sporting goods manufacturer, acquired a majority stake in Maia Active for an undisclosed sum. This acquisition is aimed at bolstering Anta Sports' presence in the women's athleisure market segment and enhancing the group's brand portfolio, solidifying its position in the market. Maia Active is a China-based female athleisure brand specializing in stylish and functional training wear targeted at the local population.
Major companies operating in the athleisure market are Nike Inc., Adidas AG, Hennes And Mauritz AB, The Gap Inc., VF Corporation, PVH Corp., Puma SE, Lululemon Athletica Inc., HanesBrands Inc., Under Armour Inc., ChampionX, ASICS Corporation, Columbia Sportswear Company, Reebok International Limited, Vuori Inc., Sweaty Betty, Patagonia Inc., EILEEN FISHER Inc, Outdoor Voices, Outerknown, Wear Pact LLC, PANGAIA, Ten Thousand Inc., Isaora Inc, Eysom LLC.
North America was the largest region in the athleisure market in 2023. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the athleisure market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the athleisure market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.
Athleisure encompasses a clothing style that blends athletic wear with casual everyday attire, prioritizing comfort, flexibility, and functionality. This style often blurs the boundaries between gym wear and streetwear, offering garments known for their stretchiness and moisture-wicking properties, suitable for both physical activities and leisure.
The primary categories of athleisure include mass-market and premium options. Mass-market products are produced in large quantities to meet general population demand, usually priced affordably or at lower costs. They include a range of items such as yoga apparel, shirts, leggings, shorts, and more, accessible to consumers through various distribution channels such as online and offline outlets, catering to men, women, and children.
The athleisure market research report is one of a series of new reports that provides athleisure market statistics, including the athleisure industry global market size, regional shares, competitors with athleisure market share, detailed athleisure market segments, market trends, and opportunities, and any further data you may need to thrive in the athleisure industry. This athleisure market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenarios of the industry.
The athleisure market consists of sales of pullovers, track jackets and pants, and tank tops. Values in this market are ‘factory gate’ values, that is, the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
This product will be delivered within 3-5 business days.
The athleisure market size is expected to see strong growth in the next few years. It will grow to $592.23 billion in 2028 at a compound annual growth rate (CAGR) of 8.3%. The anticipated growth in the forecast period can be linked to several factors, such as the rising importance of sustainability and ethical practices, the increasing demand for personalized athleisure wear, the prevalence of chronic lifestyle diseases, and the expanding market presence in emerging economies. Key trends expected during this period encompass technical advancements, innovations in design and technology, the adoption of digital technologies and augmented reality, the integration of fashion and technology, and advancements in fabric technology.
The rise in sports participation is expected to drive the growth of the athleisure market in the coming years. Sports participation encompasses engaging in physical activities or games, ranging from recreational pursuits for enjoyment and fitness to competitive sports played at various levels, requiring physical exertion and skill. The surge in sports participation is attributed to increased awareness of the importance of physical activity for health and well-being, the availability of more accessible facilities and programs, and initiatives promoting inclusivity and diversity in sports. Athleisure wear is utilized in sports due to its comfort, functionality, and versatility, blurring the lines between athletic and casual clothing. For example, according to the National Federation of State High School Associations in September 2023, a total of 78.57 million participants took part in high school sports during the 2022 and 2023 academic years, marking an increase of nearly 240,000 participants and a growth rate of over 3% compared to previous years. Thus, the increasing sports participation is a driving force behind the growth of the athleisure market.
Key players in the athleisure market are focusing on developing eco-friendly or multifunctional clothing, such as bio-based elastane activewear, to offer sustainable activewear options to consumers and capitalize on market opportunities. Bio-based elastane activewear refers to athleisure garments made from sustainable materials derived from natural sources, creating clothing items that are both functional and environmentally friendly. For instance, in November 2022, PANGAIA, a UK-based lifestyle products and accessories provider, introduced Activewear 3.0, the next generation of plant-based activewear. This new range utilizes a 99.99% plant-based EVO Nylon and 30% first-of-its-kind creora, a bio-based elastane sourced from industrial corn, to create a highly sustainable offering. The activewear line includes four key styles in three colorways and is designed to blend nature with high-tech processes and sustainable chemicals to enhance textile functionality.
In October 2023, Anta Sports Products Limited, a China-based sporting goods manufacturer, acquired a majority stake in Maia Active for an undisclosed sum. This acquisition is aimed at bolstering Anta Sports' presence in the women's athleisure market segment and enhancing the group's brand portfolio, solidifying its position in the market. Maia Active is a China-based female athleisure brand specializing in stylish and functional training wear targeted at the local population.
Major companies operating in the athleisure market are Nike Inc., Adidas AG, Hennes And Mauritz AB, The Gap Inc., VF Corporation, PVH Corp., Puma SE, Lululemon Athletica Inc., HanesBrands Inc., Under Armour Inc., ChampionX, ASICS Corporation, Columbia Sportswear Company, Reebok International Limited, Vuori Inc., Sweaty Betty, Patagonia Inc., EILEEN FISHER Inc, Outdoor Voices, Outerknown, Wear Pact LLC, PANGAIA, Ten Thousand Inc., Isaora Inc, Eysom LLC.
North America was the largest region in the athleisure market in 2023. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the athleisure market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the athleisure market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.
Athleisure encompasses a clothing style that blends athletic wear with casual everyday attire, prioritizing comfort, flexibility, and functionality. This style often blurs the boundaries between gym wear and streetwear, offering garments known for their stretchiness and moisture-wicking properties, suitable for both physical activities and leisure.
The primary categories of athleisure include mass-market and premium options. Mass-market products are produced in large quantities to meet general population demand, usually priced affordably or at lower costs. They include a range of items such as yoga apparel, shirts, leggings, shorts, and more, accessible to consumers through various distribution channels such as online and offline outlets, catering to men, women, and children.
The athleisure market research report is one of a series of new reports that provides athleisure market statistics, including the athleisure industry global market size, regional shares, competitors with athleisure market share, detailed athleisure market segments, market trends, and opportunities, and any further data you may need to thrive in the athleisure industry. This athleisure market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenarios of the industry.
The athleisure market consists of sales of pullovers, track jackets and pants, and tank tops. Values in this market are ‘factory gate’ values, that is, the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
This product will be delivered within 3-5 business days.
Table of Contents
1. Executive Summary2. Athleisure Market Characteristics3. Athleisure Market Trends and Strategies32. Global Athleisure Market Competitive Benchmarking33. Global Athleisure Market Competitive Dashboard34. Key Mergers and Acquisitions in the Athleisure Market
4. Athleisure Market - Macro Economic Scenario
5. Global Athleisure Market Size and Growth
6. Athleisure Market Segmentation
7. Athleisure Market Regional and Country Analysis
8. Asia-Pacific Athleisure Market
9. China Athleisure Market
10. India Athleisure Market
11. Japan Athleisure Market
12. Australia Athleisure Market
13. Indonesia Athleisure Market
14. South Korea Athleisure Market
15. Western Europe Athleisure Market
16. UK Athleisure Market
17. Germany Athleisure Market
18. France Athleisure Market
19. Italy Athleisure Market
20. Spain Athleisure Market
21. Eastern Europe Athleisure Market
22. Russia Athleisure Market
23. North America Athleisure Market
24. USA Athleisure Market
25. Canada Athleisure Market
26. South America Athleisure Market
27. Brazil Athleisure Market
28. Middle East Athleisure Market
29. Africa Athleisure Market
30. Athleisure Market Competitive Landscape and Company Profiles
31. Athleisure Market Other Major and Innovative Companies
35. Athleisure Market Future Outlook and Potential Analysis
36. Appendix
Executive Summary
Athleisure Global Market Report 2024 provides strategists, marketers and senior management with the critical information they need to assess the market.This report focuses on athleisure market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
Reasons to Purchase:
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- Measure the impact of high global inflation on market growth.
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- Outperform competitors using forecast data and the drivers and trends shaping the market.
- Understand customers based on the latest market shares.
- Benchmark performance against key competitors.
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- All data from the report will also be delivered in an excel dashboard format.
Description
Where is the largest and fastest growing market for athleisure ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The athleisure market global report answers all these questions and many more.The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market’s historic and forecast market growth by geography.
- The market characteristics section of the report defines and explains the market.
- The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
- The forecasts are made after considering the major factors currently impacting the market. These include:
- The impact of sanctions, supply chain disruptions, and altered demand for goods and services due to the Russian Ukraine war, impacting various macro-economic factors and parameters in the Eastern European region and its subsequent effect on global markets.
- The impact of higher inflation in many countries and the resulting spike in interest rates.
- The continued but declining impact of COVID-19 on supply chains and consumption patterns.
- Market segmentations break down the market into sub markets.
- The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth. It covers the growth trajectory of COVID-19 for all regions, key developed countries and major emerging markets.
- The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
- The trends and strategies section analyses the shape of the market as it emerges from the crisis and suggests how companies can grow as the market recovers.
Scope
Markets Covered:
1) by Type: Mass; Premium2) by Product: Yoga Apparels; Shirts; Leggings; Shorts; Other Products
3) by Distribution Channel: Online; Offline
4) by End User: Men; Women; Children
Key Companies Mentioned: Nike Inc.; Adidas AG; Hennes and Mauritz AB; The Gap Inc.; VF Corporation
Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Russia; South Korea; UK; USA; Canada; Italy; Spain
Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
Time Series: Five years historic and ten years forecast.
Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita.
Data Segmentation: Country and regional historic and forecast data, market share of competitors, market segments.
Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
Delivery Format: PDF, Word and Excel Data Dashboard.
Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- Nike Inc.
- Adidas AG
- Hennes And Mauritz AB
- The Gap Inc.
- VF Corporation
- PVH Corp.
- Puma SE
- Lululemon Athletica Inc.
- HanesBrands Inc.
- Under Armour Inc.
- ChampionX
- ASICS Corporation
- Columbia Sportswear Company
- Reebok International Limited
- Vuori Inc.
- Sweaty Betty
- Patagonia Inc.
- EILEEN FISHER Inc
- Outdoor Voices
- Outerknown
- Wear Pact LLC
- PANGAIA
- Ten Thousand Inc.
- Isaora Inc
- Eysom LLC
Methodology
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Table Information
Report Attribute | Details |
---|---|
No. of Pages | 175 |
Published | June 2024 |
Forecast Period | 2024 - 2028 |
Estimated Market Value ( USD | $ 430.75 Billion |
Forecasted Market Value ( USD | $ 592.23 Billion |
Compound Annual Growth Rate | 8.3% |
Regions Covered | Global |