Asia Pacific Natural Dog Treats Market Size, Share & Trends Analysis Report By Product, By Distribution Channel (Specialty Pet Stores, Supermarkets & Hypermarkets, Online, and Others), By Country and Growth Forecast, 2024 - 2031

The Asia Pacific Natural Dog Treats Market would witness market growth of 12.7% CAGR during the forecast period (2024-2031).

The China market dominated the Asia Pacific Natural Dog Treats Market by Country in 2023, and would continue to be a dominant market till 2031; thereby, achieving a market value of $920.7 Million by 2031. The Japan market is experiencing a CAGR of 12% during 2024-2031. Additionally, the India market would exhibit a CAGR of 13.7% during 2024-2031.



Specialized treats containing glucosamine, chondroitin, or joint-supporting herbs cater to dogs with mobility issues or those needing joint health maintenance. These treats can help manage arthritis or support aging dogs. Treats designed for dental care often include ingredients that promote oral health, such as dental cleansers or natural abrasives. They help reduce plaque and tartar buildup, contributing to better oral hygiene.

Natural treats that avoid common allergens like grains, dairy, or specific proteins are available for dogs with food allergies or sensitivities. These treats provide safe alternatives for dogs with restricted diets. Natural dog treats with limited ingredients cater to dogs with sensitive stomachs or dietary restrictions. These treats are made with carefully selected ingredients to minimize the risk of adverse reactions. Treats made with pumpkin or prebiotics support digestive health by fostering a healthy gut microbiome and encouraging regular bowel movements. Natural treats with added nutrients like fish oil or flaxseed help maintain healthy skin and a shiny coat, addressing dryness or itchiness.

The expansion of e-commerce platforms in China makes it easier for consumers to access a wide variety of natural dog treats. Online shopping offers convenience and accessibility, allowing pet owners to easily find and purchase natural treats without the limitations of physical store locations. According to the Shanghai Municipal People's Government, in the January-June period (2023), online retail sales nationwide hit 7.16 trillion yuan (US$1 trillion), up 13.1 percent yearly. In the first half of the year, online retail sales in rural China increased 12.5% annually, 3.7 percentage points quicker than in the initial quarter. E-commerce enables natural dog treat brands to reach a larger and more diverse consumer base across China, including in rural and underserved areas where specialty pet stores may be scarce. This broader reach helps to increase market penetration and drive sales of natural dog treats.

Online platforms provide detailed product descriptions, reviews, and comparisons, which help consumers make informed purchasing decisions. This increased visibility and access to information about the benefits of natural dog treats can lead to higher consumer interest and sales. The rise of e-commerce has facilitated the growth of direct-to-consumer (DTC) brands specializing in natural dog treats. These brands often leverage online platforms to build relationships with customers, offer personalized products, and provide high-quality natural treats that might not be available through traditional retail channels. Thus, rising disposable income and expansion of e-commerce in the region is driving the growth of the market.

List of Key Companies Profiled

• Mars, Inc.
• Nestlé S.A.
• The J.M. Smucker Company
• General Mills, Inc.
• The Colgate Palmolive Company
• Off Leash Pet Treats
• The Wellness Pet Company (Clearlake Capital Group, L.P.)
• Spectrum Brands Holdings, Inc.
• The Dog Chew Company

Market Report Segmentation

By Product

• Eatables
• Chewable

By Distribution Channel

• Specialty Pet Stores
• Supermarkets & Hypermarkets
• Online
• Others

By Country

• China
• Japan
• India
• South Korea
• Singapore
• Malaysia
• Rest of Asia Pacific