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Global Media

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    Report

  • 50 Pages
  • September 2024
  • Region: Global
  • MarketLine
  • ID: 6028983
Global Media industry profile provides top-line qualitative and quantitative summary information including: market size (value 2018-23, and forecast to 2028). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights

  • The media industry is segmented into advertising, broadcasting & cable TV, publishing, and movies & entertainment.
  • The global media industry registered revenues of $1.47 trillion in 2023, representing a negative compound annual growth rate (CAGR) of 0.7% between 2018 and 2023.
  • The advertising segment accounted for the industry's largest proportion in 2023, with total revenues of $733.9 billion, equivalent to 49.8% of the industry's overall value.
  • According to GlobalData, North America accounted for a share of 38.1% of the global media industry in 2023.

Scope

  • Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the media market in the global
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the global media market
  • Leading company profiles reveal details of key media market players’ global operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the Global media market with five year forecasts

Reasons to Buy

  • What was the size of the Global media market by value in 2023?
  • What will be the size of the Global media market in 2028?
  • What factors are affecting the strength of competition in the Global media market?
  • How has the market performed over the last five years?
  • What are the main segments that make up the global's media market?

Table of Contents

1 Executive Summary
1.1. Market value
1.2. Market value forecast
1.3. Category segmentation
1.4. Geography segmentation
1.5. Market rivalry
1.6. Competitive landscape
2 Market Overview
2.1. Market definition
2.2. Market analysis
3 Market Data
3.1. Market value
4 Market Segmentation
4.1. Category segmentation
4.2. Geography segmentation
5 Market Outlook
5.1. Market value forecast
6 Five Forces Analysis
6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry
7 Competitive Landscape
7.1. Who are the leading players?
7.2. What strategies do the leading players follow?
7.3. What are the strengths of the leading player?
7.4. What have been the most recent market developments?
8 Company Profiles
8.1. The Interpublic Group of Companies, Inc.
8.2. AT&T Inc
8.3. Bertelsmann SE & Co. KGaA
8.4. The Walt Disney Company
9 Macroeconomic Indicators
9.1. Country data
10 Appendix
10.1. Methodology
10.2. Industry associations
10.3. Related research
10.4. About the Publisher
List of Tables
Table 1: Global media industry value: $ billion, 2018-23
Table 2: Global media industry category segmentation: % share, by value, 2018-23
Table 3: Global media industry category segmentation: $ billion, 2018-23
Table 4: Global media industry geography segmentation: $ billion, 2023
Table 5: Global media industry value forecast: $ billion, 2023-28
Table 6: The Interpublic Group of Companies, Inc.: Key Facts
Table 7: The Interpublic Group of Companies, Inc.: Annual Financial Ratios
Table 8: The Interpublic Group of Companies, Inc.: Key Employees
Table 9: The Interpublic Group of Companies, Inc.: Key Employees Continued
Table 10: AT&T Inc: Key Facts
Table 11: AT&T Inc: Annual Financial Ratios
Table 12: AT&T Inc: Key Employees
Table 13: Bertelsmann SE & Co. KGaA: Key Facts
Table 14: Bertelsmann SE & Co. KGaA: Key Employees
Table 15: Bertelsmann SE & Co. KGaA: Key Employees Continued
Table 16: The Walt Disney Company: Key Facts
Table 17: The Walt Disney Company: Annual Financial Ratios
Table 18: The Walt Disney Company: Key Employees
Table 19: The Walt Disney Company: Key Employees Continued
Table 20: The Walt Disney Company: Key Employees Continued
Table 21: Global Exchange Rate, 2018-23
List of Figures
Figure 1: Global media industry value: $ billion, 2018-23
Figure 2: Global media industry category segmentation: $ billion, 2018-23
Figure 3: Global media industry geography segmentation: % share, by value, 2023
Figure 4: Global media industry value forecast: $ billion, 2023-28
Figure 5: Forces driving competition in the global media industry, 2023
Figure 6: Drivers of buyer power in the global media industry, 2023
Figure 7: Drivers of supplier power in the global media industry, 2023
Figure 8: Factors influencing the likelihood of new entrants in the global media industry, 2023
Figure 9: Factors influencing the threat of substitutes in the global media industry, 2023
Figure 10: Drivers of degree of rivalry in the global media industry, 2023

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • The Interpublic Group of Companies, Inc.
  • AT&T Inc
  • Bertelsmann SE & Co. KGaA
  • The Walt Disney Company