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High Strength Premix (HSP) is a type of alcoholic beverage that is pre-mixed and ready to drink. It is typically sold in cans or bottles and is usually higher in alcohol content than other types of alcoholic beverages. HSPs are popular among young adults and are often consumed at social gatherings. They are also a convenient option for those who want to enjoy an alcoholic beverage without having to mix their own drinks.
HSPs are typically made with a combination of spirits, such as vodka, gin, and rum, and mixers, such as soda, juice, and energy drinks. The alcohol content of HSPs can range from 5% to 20% ABV, depending on the brand and type.
HSPs are widely available in many countries around the world, including Australia, Canada, the United Kingdom, and the United States. Major companies in the HSP market include Diageo, Heineken, and Pernod Ricard. Show Less Read more