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The Over the Top Video (OTT) market is a segment of the Internet and E-Commerce industry that focuses on the delivery of video content over the Internet. OTT services are typically subscription-based and offer access to a library of content, including movies, TV shows, and other video content. OTT services are often used as an alternative to traditional cable and satellite TV services, as they offer more flexibility and lower costs. OTT services are also used to access content that is not available through traditional TV services, such as niche content or international content.
OTT services are becoming increasingly popular, as they offer a more convenient and cost-effective way to access video content. OTT services are also becoming more accessible, as they are available on a variety of devices, including smartphones, tablets, and streaming devices.
Some companies in the OTT market include Netflix, Hulu, Amazon Prime Video, Apple TV+, Disney+, and HBO Max. Show Less Read more