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In the context of the food and beverage industry, the plant-based bars market constitutes a segment that specializes in the production and distribution of snack bars or nutrition bars derived entirely or predominantly from plant sources. These bars are developed for various consumer needs, including but not limited to general snacking, meal replacement, and sports nutrition. They often cater to dietary preferences such as vegan, non-GMO, organic, and free from common allergens like gluten, dairy, and soy. The ingredients commonly used in plant-based bars include nuts, seeds, fruits, grains, and plant proteins sourced from peas, rice, or hemp. The market has grown due to an increase in health consciousness, the demand for convenient on-the-go snack options, and the rising awareness of environmental and sustainability issues associated with animal-derived products.
Several companies are known for their presence in the plant-based bars market. Some of these include Clif Bar & Company, known for their energy bars and snacks; KIND LLC, which specializes in bars made from whole nuts and fruit pieces; and Larabar, a brand under General Mills that produces fruit and nut bars. Other players include RXBAR, owned by Kellogg's, which emphasizes simple ingredients and protein content in their products, and GoMacro, a family-owned company offering organic, vegan nutrition bars. Show Less Read more