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The RTD High Strength Premixes market is a segment of the Alcoholic Beverages industry. It consists of ready-to-drink (RTD) beverages that are pre-mixed with alcohol, usually at a higher strength than other RTD drinks. These drinks are typically packaged in cans or bottles and are often flavored with fruit or other ingredients. They are popular among consumers who are looking for a convenient and easy-to-consume alcoholic beverage.
RTD High Strength Premixes are typically marketed as a more premium product than other RTD drinks, and are often sold at a higher price point. They are often targeted at younger consumers, as they are seen as a more fashionable and trendy option.
Some companies in the RTD High Strength Premixes market include Diageo, Heineken, Carlsberg, and Molson Coors. Show Less Read more