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The Womens Swimwear market is a subset of the larger Womenswear market. It includes a variety of swimwear items such as bikinis, one-piece swimsuits, tankinis, and cover-ups. These items are typically made from lightweight, quick-drying fabrics such as nylon, spandex, and polyester. They are designed to be comfortable and flattering, while also providing protection from the sun and water.
Swimwear is often seen as a seasonal item, with the majority of sales occurring during the summer months. However, with the rise of athleisure and activewear, swimwear has become increasingly popular year-round. This has led to an increase in the number of styles and designs available, as well as an increase in the number of companies producing swimwear.
Some of the major companies in the Womens Swimwear market include Speedo, Arena, TYR, Nike, Adidas, and Reebok. Other popular brands include Seafolly, Billabong, Roxy, and Miraclesuit. Show Less Read more