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Impulse Ice Cream is a segment of the ice cream market that focuses on providing consumers with convenient, single-serve ice cream products. These products are typically sold in convenience stores, gas stations, and other retail outlets. Impulse Ice Cream products are often packaged in individual cups or bars, and are designed to be eaten on the go. They are typically sold at a premium price point, and are often marketed as a treat or indulgence.
Impulse Ice Cream products are typically higher in fat and sugar than traditional ice cream products, and often contain additional ingredients such as chocolate chips, nuts, and candy pieces. They are often marketed as a snack or dessert, and are often seen as a more indulgent treat than traditional ice cream.
Some of the companies in the Impulse Ice Cream market include Unilever, Nestle, Mars, and Hershey's. These companies produce a variety of products, ranging from traditional ice cream bars and cups to more indulgent treats such as ice cream sandwiches and sundaes. Show Less Read more